Abercrombie has launched its Face Your Fierce campaign, in honor of the relaunch of its Fierce cologne, which is reportedly one of the top-selling fragrances in the country. The campaign will use 24 models, including “professional athletes Megan Rapinoe and Kyle Kuzma, activists, dancers, authors, community trailblazers, actors, performers, models, entrepreneurs, comedians and more,” the press release said.
Throughout the yearlong campaign, Abercrombie said, it will focus on its “Fierce Family” sharing their experiences with “body positivity, self-empowerment, determination, LGBTQ+ equality, gender equality" and "overcoming obstacles” to inspire its customers.
Other things to check out:
Shipt unveils new logo, ad campaign coming - al.com
The look is already evident on the company's website. Shipt has also introduced a new color palette and iconography, which company representatives say is "reflective of Shipt's approachable, people-centric personality and mission."
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The new look will take many forms. For example, the website will include new fonts and typography, as well as different colors. That doesn't mean an end to Shipt's distinctive green - but the introduction of secondary colors such as plumb, yellow and teal.
Ad campaign to challenge adequacy of contributions to state government by Oklahoma tribal casinos
A new organization is hitting the airwaves Friday with ads questioning whether casinos operated by Indian tribes are contributing their fair share to Oklahoma state government.
"Oklahoma casinos share just one-fourth of what the surrounding states' casinos share," a new group called Oklahomans for Fairness states in a 30-second commercial that was to begin airing Friday. "That's not fair and it's time for this to change. It's time for the casinos to play fair."
Bloomberg Campaign Ran Ads Asking Voters How He Should Spend His Money
Billionaire Mike Bloomberg's presidential campaign has been running targeted ads on Facebook inviting people to "tell him where his money should go." Last week, in three separate ads targeted to California, Michigan, and Florida, the campaign issued the following appeal to potential voters: "EMERGENCY: Mike is planning his next round of climate crisis spending. Tell him where you think his money should go. We’re giving him a list of concerns next week."
The Florida ads were largely the same, except depicting the ocean at high tide far up the shore, with text that reads "THE CLIMATE CRISIS DEMANDS ACTION."
And here's another article:
New group launches ad campaign saying state isn't getting a 'fair shake' from tribal casino
Barbara has covered the statehouse since 1994. She covers politics, appellate courts and state agencies. She has worked for the Tulsa World since 1990. Phone: 405-528-2465
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San Diego to spend $25M on ad campaign to lure tourists from around the U.S.
In a first for San Diego, the city's Tourism Authority will spend a record $25 million this year on a national advertising campaign expected to reach more than 120 million households via multiple cable TV channels, from Animal Planet to Bravo and ESPN.
Launched last month and running through June, the new marketing initiative is a step up from previous efforts that targeted specific cities like Phoenix, Dallas, Chicago and New York, as opposed to the nation as a whole.
SSA launches new ad campaign to fight scams - Queens Chronicle: Queenswide
The commissioner of the Social Secirity Administration, Andrew Saul, speaks about the campaign to get scammers in a new public service announcement.
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SSA launches new ad campaign to fight scams by Nilsa Henriquez, Queens Chronicle | 0 comments
“I want every American to know that if a suspicious caller states there is a problem with their Social Security number or account, they should hang up and never give the caller money or personal information. People should then go online to oig.ssa.gov to report the scam call to Social Security,” said Commissioner Saul.
Gun safety group Everytown launches $250K digital ad campaign in Pa.
Do your jobs — and send the bills, which include long-awaited passage of a ‘Red Flag’ law to Wolf’s desk — or they’ll be coming for you at the ballot box in November.
Everytown for Gun Safety , the advocacy group that was initially funded by current Democratic presidential candidate Michael Bloomberg , will launch the campaign this week with an initial $50,000 spend in Pennsylvania, a key 2020 battleground state, according to a statement exclusively obtained by The Capital-Star . It’s part of a much broader plan to spend $60 million in the 2020 elections nationwide,
Happening on Twitter
Nike se va de Sudamérica y deja todo en manos del grupo Axo que maneja marcas como Rapsodia y otras extranjeras com… https://t.co/kGJ5qYk8PQ LeoAriasPrensa (from Argentina) Thu Feb 06 15:15:22 +0000 2020
Abercrombie features plus-size models in ad campaign for first time https://t.co/GsfyYIdloP Independent (from London, England) Thu Feb 06 23:25:12 +0000 2020
.@kerrywashington covers @instyle: https://t.co/wFpnzHKus2 https://t.co/rpnYrKNL8e Fashionista_com (from New York, NY) Thu Feb 06 21:42:39 +0000 2020
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