Though the adoption of sales analytics services is still in its infancy, growing awareness about its capabilities and the availability of data and analytical tools are driving its adoption among organizations across the world. Through the effective adoption of sales analytics solutions, global conglomerates can easily identify key areas across their sales processes and augment the effectiveness of their sales force.
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"Pharma sales analytics not only help businesses anticipate what their clients' needs will be but can also help them develop targeted campaigns to drive sales and profitability," says a pharma sales analytics expert from Quantzig.
This may worth something:
COVID-19 will spark more data analytics use in healthcare, Cerner CEO says
The COVID-19 pandemic will likely push healthcare organizations to fully leverage capabilities surrounding data analytics and help them draw sharper insights into population health, according to Brent Shafer, CEO of Cerner.
In a May 12 interview with Business Insider , Mr. Shafer highlighted the Kansas City, Mo.-based EHR vendor's efforts to help its healthcare provider clients during the pandemic. Cerner, which manages about 250 million patient records globally, hosts about 3 million users on its systems daily, according to Mr. Shafer.
Insights into the Worldwide Customer Analytics Industry to 2026 - Opportunity Analysis for the
The Global Customer Analytics market is expected to reach $31.67 billion by 2026 growing at a CAGR of 19.7% from 2018 to 2026.
Customer analytics is defined as information collected of customer behaviour that is going to help business to make key decision through predictive analytics and market segmentation. It enables organization by providing them with efficient information about customer's behaviour when interacting with their organization, so organization can respond accordingly.
Oracle Analytics revamp continues with Analytics for Cloud HCM | ZDNet
Last year I concluded by stating that in the cloud analytics arena, Oracle had a lot of catching up to do. It still does. But it's made real progress, and because the company is an enterprise applications powerhouse in addition to being a database and analytics company, it's got the power of incumbency with a large constituency. It will be interesting to watch Oracle as it makes further progress with that constituency, and beyond, this year.
Other things to check out:
Oracle Announces Oracle Analytics for Fusion HCM to Enable HR Teams to Boost Business Performance
New self-service analytics capabilities provide intuitive insights across a variety of areas including workforce composition, manager performance, span of control, diversity, turnover/retention, comparison ratio analysis, and top talent analysis
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Now more than ever, organizations need to draw actionable insights from their data to enhance decision making and boost business performance. To help HR teams achieve that goal, Oracle today announced Oracle Analytics for Fusion HCM . To learn more about Oracle Analytics for Fusion HCM, please join the Oracle Analytics Summit taking place today: www.oracle.com/oasummit
5 Companies Using Real-Time Analytics to Enhance Business Efficiency
Businesses these days are exploring innovative ways to transform their operations effectively. They are increasingly tapping into real-time analytics to respond quickly to customers and deliver a variety of services to them. Unlike conventional data analysis, real-time analytics uses and analyzes the data as soon as it enters in the computer system. This helps organizations to gain a competitive edge and improve agility.
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E-commerce giant Amazon is one of the companies enabling data-driven culture within the organization. The company gleans over 2,000 historical and real-time data points on every order and leverages machine learning algorithms to find transactions with an elevated likelihood of being fraudulent. By doing so, the company's system stops millions of dollars worth of fraudulent transactions each year.
mTAB Appoints Analytics Innovator Mark Langsfeld as CEO
RADNOR, Pa. , May 13, 2020 /PRNewswire/ -- mTAB, a global leader in research data analysis and visualization technology, today announced the appointment of Mark Langsfeld as the company's Chief Executive Officer. Mark brings extensive experience in leading cloud-based analytics platform organizations.
"In Milestone's opinion, Mark's extensive experience in driving growth in customer intelligence analytics, as well as his track record of innovating vertical industry solutions, will be valuable in further enhancing mTab's reputation as a best-in-class research data analysis provider," said David Proctor , a partner at Milestone Partners. "Milestone and the mTab Board of Directors are excited to have Mark lead mTab as it expands into new markets."
BHI and Datavant Enter Partnership to Enable Big Data and Analytics to Improve Healthcare | News
"For years, BHI has been an industry leader, providing advanced healthcare data analytics drawing from the nation's largest and most up-to-date medical and pharmacy claims data sets," said Travis May , chief executive officer of Datavant. "We are thrilled to partner with BHI to unlock the next generation of insights for payers, providers, medical device companies, and other healthcare stakeholders."
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