My first ecommerce site was a supplement to my brick-and-mortar shop in 2000. There was little online competition. Amazon sold only books. Most of my competitors were small independents like me, and it was easy to stand above the crowd. I advertised the site on shopping bags, on leaflets at conventions, and in an occasional magazine.
This post is the second in a series on starting and growing an ecommerce business. The first installment, “ Launching an ecommerce business: the first steps ,” I published last month.
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Accurate Colour is Important for eCommerce - isn't It?
Last week, Mike Bailly wrote an interesting article ( Who Still Cares About Colour Today? ) about the challenges of marketing displays with accurate colour in digital signage and public display applications. In the comments to that article, Ken made the point that accurate colour would be a real advantage in eCommerce. I'm going to, respectfully, disagree.
It's said that "those that do not learn from history are condemned to repeat it". So, as an unofficial (and self-appointed!) historian of the display industry, let me point out that accurate colour to help with internet commerce is not a new idea.
Paul Palmieri is back in the startup CEO role with ecommerce company Tradeswell - Technical.ly
Palmieri, who cofounded and led Baltimore adtech darling Millennial Media through milestones including its 2012 IPO, recently became the CEO of Tradeswell after six years working full-time in venture capital. The new company, which has offices in Baltimore and San Francisco, is building technology that seeks to tackle the economic model of ecommerce. Palmieri said he looks at entrepreneurship through the lens of markets, and sees lots of unrealized opportunity in ecommerce.
Food and Beverage Will See Biggest Gains in Retail Ecommerce Sales Growth This Year - eMarketer
Grocery ecommerce is having a moment. Already at an inflection point prior to the pandemic, the migration of essential goods to online has accelerated this trend by three or four years in the span of three or four months.
We forecast that food and beverage will be the fastest-growing ecommerce category this year, with year-over-year growth of 58.5%, followed by health/personal care/beauty at 32.4%, amid the shift to purchasing of essential goods through digital channels.
Not to change the topic here:
Purchasing Power® Extends Enterprise Drop-Ship Partnership with CommerceHub to Drive Ecommerce
Purchasing Power has been working with CommerceHub since 2013 and relies on its proven platform to deliver the solutions and expertise for them to quickly and efficiently expand their online product assortment to meet shifting consumer demand and provide continuous support to optimize their drop-ship program.
"The CommerceHub team provides valuable expertise and a range of ecommerce services to ensure we're providing our customers with a great customer experience," said Timo Kirschner , Vice President, Supply Chain for Purchasing Power. "We rely on CommerceHub's drop-ship platform to power our online business and ensure efficient communication with our vendors.
Google beefs up ecommerce to compete with Amazon for search revenue - Business Insider
The prospect of no commission fees will likely entice brands to consider selling products directly on Google — as opposed to Amazon and Shopfiy, which are more costly — and more products sold via Google will give the platform's search revenues a boost.
ArtsQuest partners with eCommerce group for fundraising push throughout Musikfest -
The lit-up exterior of the ArtsQuest Center, the hub of the arts-based nonprofit located in Bethlehem's south side.
ArtsQuest is getting a big assist from a video eCommerce company to raise money for the nonprofit throughout Musikfest .
ArtsQuest announced in a press release on Monday that it would be partnering with a company called DÜZY to make donating easier and more effective from July 27 to Aug. 10. The Bethlehem nonprofit's goal is to raise $1 million in funds to help the organization financially during a time when the performance arts industry has been greatly impacted by the coronavirus , and ArtsQuest itself has lost 90% of its revenue stream since it first shut down in March.
Walmart Sees Ecommerce Grow 74% During Pandemic – Adweek
For Walmart, the world's largest omnichannel retailer, it has been a dramatic past few months as the chain continues to invest in its digital operations to meet the demands of modern shoppers .
As part of its evolution during the pandemic , the retail giant expanded in-demand offerings such as self-checkout screens, pick-up and delivery services, and mobile touch points for the customer while they are in the store, according to Stefanie Jay, vp and general manager of Walmart Media Group.
Happening on Twitter
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