Monday, August 3, 2020

Ad campaign launched to protest higher ed cuts - News - telegram.com - Worcester, MA

Labor leaders and employees of Massachusetts public colleges and universities are launching a campaign critical of ongoing position and program cuts and the planning process for altering higher education operations this fall.

With the higher education industry across the country facing significant shortfalls, managers of the UMass system, state universities and community colleges have trimmed budgets significantly.

"Through these cuts, the public higher education administrators in Massachusetts are creating not just a potential public health crisis, but also a crisis of equity," MTA President Merrie Najimy said in a press release. "Using the pandemic as an excuse to dismantle programs and to cut thousands of higher ed staff at the universities and colleges is proportionately serve low-income students and students of color is a disturbing approach, one that needs to be reversed and rebuked."

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Publisher: telegram.com
Date: 7E15F9269E2CE66F2A488ABB04B5015E
Author: Chris Lisinski State House News Service
Twitter: @telegramdotcom
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This may worth something:

Illinois launches $5-million ad campaign to encourage mask wearing
Publisher: FOX 32 Chicago
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Pro-China ad campaign in Chch newspaper worries expert

But University of Canterbury Professor Anne-Marie Brady told Heather Du Plessis-Allen the ads are a minuscule part of global efforts - to reshape China's image.

She says the Chinese Government's putting a lot of resources into cleaning up its international image - even here in New Zealand with large paid features in the Dominion Post.

Brady says the Advertising Standards Authority's had three complaints about the ads - but none have been upheld.

Publisher: ZB
Author: Newstalk ZB
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New pro-Kennedy super PAC set to launch ad barrage - The Boston Globe

A new super PAC is poised to jump into the state's contentious Democratic Senate primary on behalf of Representative Joseph P. Kennedy III in his bid against longtime incumbent Senator Edward J. Markey, according to Democrats familiar with the effort.

The political action committee, which can raise and spend unlimited amounts of money, has reserved close to $1.6 million worth of air time in media markets across the state, according to a Democratic media buyer.

Publisher: BostonGlobe.com
Date: 2020-08-03T08:55:04.952Z
Twitter: @BostonGlobe
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In case you are keeping track:

Anti-Trump ad campaign aimed at young Black voters - South Florida Sun-Sentinel

A series of three new ads are going online in Florida and other key battleground states, aimed at encouraging young Black voters to turn out in this year's election — to vote against President Donald Trump.

Like many political ads, the spots use stark imagery to deliver their message. They come from the liberal super political action committee Priorities USA Action and the Color of Change PAC.

Also on Monday, the Trump campaign resumed advertising in Florida and several other key states. It went off the air last week to reassess its strategy.

Publisher: sun-sentinel.com
Date: AAC9C18F70AC386BC4DCF4DDF9BF1786
Author: Anthony Man
Twitter: @SunSentinel
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"Got Milk?" Ad Campaign Returns for the TikTok Generation - InsideHook

But now, Big Milk has decided we’re finally ready for another round of questioning. “Got Milk?” is back, but this time there won’t be any mustaches. Rather, the new campaign seeks to make milk cool again for the “social-first generation,” as Yin Woon Rani, chief executive of the Milk Processor Education Program, told CNN Business.

Apparently, that means featuring TikTokers and YouTubers “using milk in creative ways,” which sounds pretty kinky to me, but apparently involves more G-rated stunts like Olympian Katie Ledecky balancing a glass of milk on her head.

Publisher: InsideHook
Author: Kayla Kibbe
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Sierra Club Launches Massive Ad Campaign Calling on Congress to Support Clean Energy Workers in

WASHINGTON - The Sierra Club launched a five figure digital advertising campaign today, targeting Congressional leadership to pass significant relief for clean energy workers in the next COVID-19 economic relief package. Currently, there are more than 500,000 clean energy workers unemployed, with more job losses likely if Congress doesn't take action to support them. The clean energy sector employs more people than the fossil fuel sector.

"Clean energy workers have worked tirelessly during this awful pandemic to keep our lights on, and now it's time for their country to treat them with the same dedication they've shown us," said Melinda Pierce, Sierra Club's Legislative Director .

Publisher: Common Dreams
Date: 2020-08-03T15:02:51-04:00
Author: krissy
Twitter: @commondreams
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Independent agencies pitching to business via ad campaign on ARN

The Independent Media Agencies of Australia (IMAA), the new, national, not for profit industry association for the independent media agency industry, has launched its first radio advertising campaign in partnership with ARN to promote the benefits of independent media agencies to businesses.

The radio campaign will launch across the ARN network today, which includes the KIIS and Pure Gold networks.

It aims to promote the IMAA and the benefits of working with its members to businesses that tune into the ARN network, and the ad says:

Publisher: Mediaweek
Date: 2020-08-04T01:50:36 00:00
Author: https www mediaweek com au author mediaweek
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