Websites + Marketing Natively Enables Customers to Sell More Places Online Than Any Other SMB eCommerce Offering
To make the most of the social commerce opportunity for small businesses, Websites + Marketing will integrate with Instagram Checkout and more automated Facebook Shops on-boarding in the near future.
“Our goal is to help entrepreneurs grow online, so it’s critical for them to sell where they will get the most engagement,” said GoDaddy VP of Products, Greg Goldfarb . “By integrating Instagram and Facebook commerce, sellers can easily showcase products to audiences that are the most likely to buy and to spread the word.”
Other things to check out:
September 2020 Top 10: Our Most Popular Posts | Practical Ecommerce
Our mission since 2005 is to publish articles, webinars, and podcasts to help ecommerce merchants. What follows are the 10 most popular articles that we published in September 2020. Articles from early in the month are more likely to make the list than later ones.
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Category pages target the keywords that consumers search for most frequently. But optimizing category pages for organic search rankings can be difficult, as default category templates on ecommerce platforms tend to hold less text than other pages. What follows are seven category-page elements that improve rankings on highly competitive keywords. Read more…
What Drives Ecommerce Returns & How to Reduce Them
As the overall rate of online shopping increases, the number of product returns will also increase.
However, the shakeup of buying habits could have returns outpacing traditional patterns and eating up your profit margins.
To understand the impact of product returns on the post-COVID-19 ecommerce landscape, Yotpo released a new survey about the current state of product returns. ( Disclosure: I work at Yotpo.)
How to Increase Sales to an Ecommerce Site
Successful ecommerce outcomes are shaped by understanding what consumers want and how they want it.
The essence of a frictionless shopping experience is making it easy for consumers to make a decision and check out.
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Frictionless online experiences apply to all websites, but it’s particularly critical for eCommerce sites.
Many things are taking place:
VTEX raises $225M at a $1.7B valuation for e-commerce solutions aimed at retailers and brands
Retailers and consumer brands are focused more than ever in their histories on using e-commerce channels to connect with customers: the global health pandemic has disrupted much of their traditional business in places like physical stores, event venues and restaurants, and vending machines, and accelerated the hunt for newer ways to sell goods and services.
VTEX , which builds e-commerce solutions and strategies for retailers like Walmart and huge consumer names like AB InBev, Motorola, Stanley Black & Decker, Sony, Walmart, Whirlpool, Coca-Cola and Nestlé, has raised $225 million in new funding, valuing the company at $1.7 billion post-money.
NexTech Launching New AR for eCommerce Hologram Marketing Platform and New Human Supplement
Genie in the Bottle is a human hologram, in the form of an interactive dietician, that shares nutritional insights and information with customers who scan the 'TruLyfe' supplements QR code through the NexTech AR app. This platform will mark the beginning of a new way for eCommerce brands to directly reach their customers through an immersive episodic storytelling experience unlike anything seen before.
GoDaddy Unveils eCommerce Feature For Facebook | PYMNTS.com
In a move that expands the opportunity to locate new shoppers and increase sales, GoDaddy Inc. said its customers can now sell merchandise through Facebook and Instagram with Websites + Marketing Ecommerce.
The firm that it is among the "early adopters" of Facebook's Business Extension as an official Facebook Marketing Partner, according to an announcement .
2020 'Time Machine' Elevates All of Ecommerce | Practical Ecommerce
The ongoing global pandemic has accelerated retail and B2B trends that make it relatively more difficult for some businesses to survive while upping the competitive bar for the entire ecommerce industry.
“We’ve got two products in the market,” said Peter Sheldon, senior director of commerce strategy at Adobe. “We’ve got Magento Commerce and Adobe Analytics. Between the install base of those two, we collect a huge amount of aggregated data around online behaviors, online retail spend, and so forth.
Happening on Twitter
கழக இளைஞரணி தொடர்பான செய்திகள் - முன்னெடுப்புகள் - எனது உரை-கழக வரலாறு - காணொலிகளை காண கீழுள்ள சமூக வலைதள பக்கங்களை… https://t.co/ozFNrE3X9n Udhaystalin Tue Sep 29 15:25:42 +0000 2020
⚠️ Des hackers ont pris la main sur mes reseaux sociaux facebook et instagram . De même qu'ils se sont intrusionné… https://t.co/mWgS9k95B7 younousomarjee (from paris/bruxelles/reunion) Tue Sep 29 10:40:42 +0000 2020
Facebook launches cross-platform messaging on Instagram and Messenger https://t.co/89PH5WoA8x https://t.co/tDnRxK00n6 verge (from New York) Wed Sep 30 13:36:09 +0000 2020
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