Saturday, January 30, 2021

Biden to Promote HealthCare.gov With "Robust" Paid Ad Campaign | ThinkAdvisor

A lawsuit in Colorado says the trading platforms manipulated the market, creating "massive losses" for retail investors.

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Straight Through Processing Technology: What Firms Need to Know to Stay Ahead of an Important Industry Shift

Learn how to overcome unsatisfying investor experiences with alternative investments in a way that makes sense for your business.

Publisher: ThinkAdvisor
Date: 2021-01-29
Author: Allison Bell
Twitter: @ThinkAdvisor
Reference: (Read more) Visit Source



Quite a lot has been going on:

Vintage with a Twist: Michigan Model in Ad Campaign That Queers '70s Beauty Standards - Pride

Without dispute, the ’70s were an iconic fashion decade. Tie-dye, floral, bell-bottoms, mini (and maxi) dresses. It’s not hard to pick out a seminal trend whose influence can be seen even in modern-day wear.

But despite its fun fashion, the decade idealized white standards of beauty, largely leaving out anyone who didn’t meet the mold of skinny, cisgender female models.

The online project is a series of reimagined vintage magazine ads that includes models of various races from the body modification, vitiligo and body positivity communities. But it’s not only representative of physical diversity. “Prim-n-Poppin” showcases five reimagined vintage beauty ads that also highlight models with ranging sexual orientations and gender identities.

Publisher: Pride Source
Date: 2021-01-28T17:26:39 00:00
Reference: (Read more) Visit Source



Campaign Trail: Discover looks toward brighter days in ad showcasing financial tools | Marketing

A new brand positioning was crafted to highlight Discover's financial services beyond just transactions.

Discover released a video as part of its new ad campaign. The image was  retrieved from its video  on Jan. 28, 2021.

Campaign Trail is our analysis of some of the best and worst new creative efforts from the marketing world. View past columns in the archives here .

While it can feel like a chore to "look on the bright side" amid a never-ending cycle of dismal news, Discover encourages people to take the message behind the well-known idiom literally in a new messaging platform from the credit card company.

Publisher: Marketing Dive
Date: 2021-01-29
Author: Natalie Koltun
Twitter: @marketingdive
Reference: (Read more) Visit Source



New Government Ad Campaign Warns Holidays Are 'Illegal'

NEW government ad campaign warns holidays are 'illegal' as officials crack down on unnecessary travel

A new controversial ad campaign has been launched by the UK government to dissuade people further from travelling when it isn't necessary. The posters, some featuring flip-flops and others with a suitcase, state that "Going on holiday is currently illegal."

Foreign Office officials signed off on the adverts on Friday, January 29 and said their purpose is to "remind people that travelling abroad is against the law."

Publisher: Euro Weekly News Spain
Date: 2021-01-30T08:52:20 00:00
Twitter: @euroweeklynews
Reference: (Read more) Visit Source



And here's another article:

Councilors OK employee raises, ad campaign in budget - Rio Rancho Observer

Story by Argen Marie Duncan | Editor | Jan 30, 2021 | News , Top Stories |

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Publisher: Rio Rancho Observer
Date: 2021-01-31T03:00:18 00:00
Author: Argen Marie Duncan Editor
Twitter: @RRObserver
Reference: (Read more) Visit Source



Republican group calls for Mo Brooks, others to resign in $1 million ad campaign - al.com

A mock-up of a billboard calling for U.S. Rep. Mo Brooks of Alabama to resign. The Republican Accountability Project announced on Jan. 29, 2021, a $1 million ad campaign targeted a dozen lawmakers over claims of a stolen election. (Republican Accountability Project)

A Republican group, angry over the direction of the GOP in the aftermath of false claims the presidential election was stolen and the Capitol riot, is calling for the resignations of a dozen congressional lawmakers from their own party – including Alabama's Mo Brooks.

Publisher: al
Date: 2021-01-29T15:47:16.796Z
Author: pgattis
Twitter: @aldotcom
Reference: (Read more) Visit Source



Cointreau's first Super Bowl ad shows support for local restaurants | Campaign US

Liqueur brand Remy Cointreau is advertising in the Super Bowl for the first time with the Independent Restaurant Coalition (IRC) in a documentary-style "love letter" for restaurant workers.

The ad will air nationally during the game on Feb. 7 as a tribute to the struggling restaurant industry, which has been especially vulnerable during the pandemic.

The creative for the 30-second spot features real local restaurants and bars impacted by the pandemic and ongoing lockdowns.

Twitter: @Campaignliveus
Reference: (Read more) Visit Source



The new Covid-19 ad campaign blames the public for the government's failures
Twitter: @NewStatesman
Reference: (Read more) Visit Source



Happening on Twitter

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