Industrial boot maker Red Wing Shoes launched a global advertising campaign Tuesday focusing on its intentionally "Out of Fashion" Red Wing Heritage line of leather and double-stitched footwear.
Three of the "Out of Fashion" commercials were filmed in Taiwan, London and Philadelphia. A fourth ad is a 90-second "anthem" featuring the individuals in the first three spots paired with a voice-over reading a letter written by the late avant-garde journalist Hunter S. Thompson.
Not to change the topic here:
Pepsi taps soccer stars for new UEFA Champions League campaign | Ad Age
In support of an ongoing partnership with the Union of European Football Associations Champions League, Pepsi has enlisted some of the world's best soccer players to star in a new ad campaign that highlights "the fizz of the brand."
"This is the seventh year that PepsiCo has a relationship with UEFA," says Esperanza Teasdale, VP and general manager of PepsiCo's Hispanic Business Unit. And for its newest supporting campaign, the company set out on a mission of "celebrating the energy and passion of the game with the biggest players," she says.
10 Ways Ads End Up in Facebook Jail & How to Avoid It
While Facebook is seeing mounting pressure to better monitor its content and accommodate news outlets in how articles are shared, that has not deterred businesses from relying on Facebook as a key part of their digital strategy.
In fact, eMarketer and Business Insider expect Facebook’s ad revenue to continue growing throughout 2021.
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This is especially vital for small businesses who don’t have as many resources and would not have a rep at Facebook supporting them who can more easily escalate any appeals.
6 Tips for Measuring LinkedIn Ad Campaigns | Infographic
Ayaz Nanji is a digital strategist and a co-founder of ICW Media , a marketing agency specializing in content and social media services for tech firms. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.
This may worth something:
New Harmon Brothers Campaign for ThirdLove Empowers Women to Break Up with Their Bad Bras
CLIENT: ThirdLove
ThirdLove Co-Founder & CEO: Heidi Zak
ThirdLove Co-Founder & Chief Creative Officer: Ra'el Cohen
ThirdLove Vice President of Marketing: Rebecca Traverzo
AGENCY: Harmon Brothers
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Bar'Bra Boulders: Elyse Marie Mirto
Jaqueline: Ashley Marie Pettway
Amelia: Giana Angelina Lucia
Nora: Jenny Tran
Coco: Maria Perez Calderon
Chelsea: Chloe Elizabeth Lewis
Mila: Kenna Stewart
NRL focuses on footy for its 2021 ad campaign after last season's commercial was slammed by fans
The NRL is getting back to basics to promote the upcoming season after its disastrous 'woke' million-dollar social justice campaign last year.
The league blew almost $1million on a revamp of Tina Turner's 1989 hit Simply The Best featuring Indigenous issues and marriage equality
This year will instead focus on actual rugby league, headlined by one of the most exciting and spectacular moments of 2020.
Josh Papalii's inspirational ankle tap on Jamal Fogarty (pictured above) is tipped to be a focal point of the NRL's 2021 advertisement campaign
Year-end ad campaign to highlight Govt's achievements has come to end, State tells HC - The
The State government on Monday told the Madras High Court that its year-end advertisement campaign, undertaken at a cost of ₹64.72 crore, to highlight its achievements of the last four years had come to an end on Thursday and hence a case filed by the DMK against the ad campaign had become technically infructuous.
Appearing before the first Division Bench of Chief Justice Sanjib Banerjee and Justice Senthilkumar Ramamoorthy, Advocate General Vijay Narayan said it was not new for governments to issue advertisements highlighting their achievements. The Supreme Court had endorsed such a move stating that the Chief Minister's photograph could be used in such advertisements.
Arizona's Kyrsten Sinema, Opponent of $15 Minimum Wage, Target of Progressive Ad Campaign
A progressive activist group has targeted Senator Kyrsten Sinema (D-AZ) in a new advertising campaign that questions whether the lawmaker will "stand in the way" of an increase in the federal minimum wage and other relief measures.
A copy of an advert placed in Arizona Daily Star sets out the economic struggles facing locals amid the pandemic, and then poses the question: "Will Senator Sinema fight for us? Or will she stand in the way?"
The progressive group then advocates for "survival checks," expanded unemployment insurance and a $15 federal minimum wage to be included in the next COVID-19 relief package. Sinema has previously opposed the proposed minimum wage hike on the record.
Happening on Twitter
Industrial boot maker Red Wing Shoes launches global advertising campaign focusing on its intentionally 'Out of Fas… https://t.co/RTXYatRvPT StarTribune (from Minneapolis, MN) Tue Feb 23 17:06:47 +0000 2021
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