Sunday, August 1, 2021

Ohio Senate candidate Mike Gibbons launches $10M ad campaign

Ohio Senate candidate Mike Gibbons launches $10M ad campaign

CLEVELAND — Mike Gibbons , a Cleveland investment banker running for the Republican nomination in Ohio's 2022 U.S. Senate race, is planning to spend $10 million on television and radio advertising over the next nine months.

The large figure of reserved airtime stands out as millions of dollars begins pouring in to the competitive GOP primary to succeed retiring Ohio Sen. Rob Portman.

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Week in Iowa: Recap of news from across the state | The Gazette

Loebsack endorsement: Former Democratic U.S. Rep. Dave Loebsack has endorsed former U.S. Rep. Abby Finkenauer's bid for the 2022 Democratic U.S. Senate nomination for the seat currently held by Republican Sen. Chuck Grassley.

Ad targets Hinson: Tax March is running a $400,000 television and online ad campaign in Cedar Rapids and surrounding areas calling on Iowa 1st District Republican Rep. Ashley Hinson to raise taxes on big corporations and the rich in the upcoming economic packages.

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Twitter: @gazettedotcom
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Major ad campaigns running during the Olympics | Ad Age

Though the 2020 Tokyo Summer Olympics have been plagued by uncertainty due to COVID-19 and controversy, brands are still banking on the excitement of the Games. Here we take a look at how companies—official sponsors or not—are tapping into Olympic fever.

This year, Allianz began its eight-year tenure as worldwide insurance partner of the Olympic and Paralympic movements. It tapped BBDO for a campaign to convey its message of giving "confidence" to consumers—with the help of dogs.

Publisher: Ad Age
Date: 2021-07-28T06:00:00-04:00
Author: Ann Christine Diaz
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Nothing is impossible for Israel's most unlikely marathon champ - ISRAEL21c

It's not every day that Europe's largest sportswear manufacturer features an ultra-orthodox Jew on a billboard.

But that's precisely what happened when Adidas portrayed Israeli national marathon and half marathon champion Beatie (Bracha) Deutsch in an ad campaign earlier this year along Tel Aviv's Ayalon Highway.

Publisher: ISRAEL21c
Date: 2021-08-01T07:00:29 00:00
Twitter: @israel21c
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Neil Dasgupta's "Brainspun" creates memorable ad campaign during pandemic
Publisher: http://www.uniindia.com/~/neil-dasgupta-s-brainspun-creates-memorable-ad-campaign-during-pandemic/States/news/2462504.html
Author: Uniindia News Service
Twitter: @Uniindia
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Why The Actor In The Mattress Firm Commercial Looks So Familiar

He has a larger role in " Scream 2 ," which takes place after he's released from prison.

Schreiber's deep, pleasant voice has made him an in-demand voiceover artist for documentaries, commercials, and animated movies. His longest-running and most recognizable voiceover gig is the HBO football documentary series "Hard Knocks," which he has narrated since 2001.

Publisher: Looper.com
Date: 2021-08-01T16:31:47 00:00
Author: Liam Mathews
Twitter: @looper
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3 Ways Online Visibility Can Make Or Break Your Brand Trust

Your company's brand sets you apart from the competition. Your brand is not only who you are at any one point in time, but who you aspire to be. It's a connection with customers who want you to be something exceptional.

Some companies make the mistake of thinking their brand is all about a well-designed logo, pretty website or flashy ad campaign. If that's all it took, companies like Enron and Bear Stearns might still be around. 

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Publisher: Forbes
Date: 2021-08-01
Author: John Hall
Twitter: @forbes
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Beats 'You Love Me' wins top honor at AICP Show | Ad Age

Beats by Dre's "You Love Me" was the big winner at this year's AICP Show, picking up the top award for Advertising Excellence/Single Commercial as well as several other accolades.

The Beats spot questions whether society loves Black people as much as it reveres Black culture. It was also honored in the categories of Concept, Direction and Visual Style. Meanwhile, its director, Melina Matsoukas of Prettybird, received four honors.

Publisher: Ad Age
Date: 2021-07-29T20:30:00-04:00
Author: Alexandra Jardine
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Nassau DA race heats up as Dems accuse GOP of mischaracterizing bail law - New York Daily News

Bail has become a flashpoint in the Nassau County district attorney's race as Democrats accuse Republican rivals of inaccurately describing justice reforms.

Democrats say Anne Donnelly, the GOP candidate vying to become the county's top prosecutor, has repeatedly mischaracterized recently Dem-led changes to New York's bail laws in interviews and social media posts.

Publisher: nydailynews.com
Date: 02916AAC0DA8B068EFE01D721E03ED7E
Author: Denis Slattery
Twitter: @nydailynews
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