Tuesday, September 7, 2021

This Brand Hijacked Speed Cameras to Shoot an Ad Campaign

After Paris imposed a new citywide speed limit, a local running store decided to demonstrate its rule-breaking approach to fitness by challenging people to outrun the law. 

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Date: 2021-09-07T08:50:16-04:00
Twitter: @adweek
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Creative Tips for Holiday Ad Campaign Readiness | Sponsored Content | Tech-Talk Webinar |

Find out how seemingly small ad creative elements—including the use of motion, intentional calls to action, and more—can make a big impact on ROI and purchase intention during the 2021 holiday season.

Jason Horowitz is SVP, US marketing and global head of media and digital at Mattel.

Publisher: Insider Intelligence
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Silentnight develops new ad campaign | Furniture News Magazine

Silentnight has developed a new ad campaign showcasing its range of mattresses to suit all sleepers.

Manchester-based creative agency Dinosaur was challenged with how to communicate to the seven out 10 people that, research revealed, are sleeping on the wrong mattress.

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Deutsche Telekom starts ad campaign to spread use of 5G - Telecompaper

We have been keeping professionals in the telecoms industry up-to-date since 2000. Telecompaper is a well respected, independent research and publishing company focussed on the telecommunications industry.

© 2000 - 2021 Telecom.paper BV. All rights reserved. Telecompaper is a trademark of Telecom.paper BV. No part of this site can be reproduced without the expressed permission of Telecom.paper BV. Our General Terms and Conditions can be found here .

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Meat and dairy ad campaign returns following success - FarmingUK News

An industry campaign which encourages the British public to include red meat and dairy as part of a healthy balanced diet has returned for a second time.

AHDB's 'We Eat Balanced' consumer marketing campaign returns today (7 September) to highlight the positive role meat and dairy can play in a sustainable diet.

Twitter: @farminguk
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Basquiat's friends 'horrified' by Beyoncé, Jay-Z Tiffany ad

Friends and collaborators of Jean-Michel Basquiat say they are “horrified” by the new Tiffany & Co. ad campaign featuring Beyoncé and Jay-Z posing alongside a painting by the late artist.

“The commercialization and commodification of Jean and his art at this point — it’s really not what Jean was about,” she said.

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Publisher: Page Six
Date: 2021-09-06T15:38:06 00:00
Twitter: @pagesix
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Priti Patel backs ad campaign that criticises Facebook's stance on end-to-end encryption • Graham

Patel's predecessors have even tried to argue that "real people" don't want secure communications .

Indeed, all a criminal would do is use another service that does provide end-to-end encryption, or create their own service beyond the reach of the authorities and impervious to any ad campaign backed by Priti Patel.

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Publisher: Graham Cluley
Date: 2021-09-06T13:39 00:00
Twitter: @gcluley
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Tuesday's Campaign Round-Up, 9.7.21

* In case Arizona's election "audit" weren't already ridiculous enough, the Arizona Republic reported that GOP state senators have now hired "an election conspiracy theorist and anti-vaccine activist to conduct its review of voter signatures on mail-in ballot envelopes in Maricopa County.

* With time running out in California's gubernatorial recall election, conservative talk-show host Larry Elder, the top Republican candidate, vowed to replace Democratic Sen. Dianne Feinstein with a Republican if given the opportunity. "[T]hat would be an earthquake in Washington, D.C.

Publisher: MSNBC.com
Date: Tue Sep 07 2021 16:00:00 GMT 0000 UTC
Twitter: @MSNBC
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Phonexa Wins Two Platinum MUSE Creative Awards For Digital Video Ad Series

"It's truly an honor to know that in just over a year, our team has received 11 individual awards recognizing our creative efforts for this series," said Armen Karaoghlanian , Chief Marketing Officer of Phonexa.

Administered by the International Awards Associate (IAA) and judged by a diverse panel of 46 qualified jurors from 25 different countries, the MUSE Creative Awards provides unique opportunities for international creative teams to compete and gain recognition for their production, design, and

Date: 9D28F7743C790DD88F2D9C7375EF7ED5
Author: Phonexa
Twitter: @PRNewswire
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No-can-do Hong Kong needs a revival rather than an ad campaign | South China Morning Post
Publisher: South China Morning Post
Date: 2021-09-07T07:05:16 08:00
Author: Letters
Twitter: @SCMPNews
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