Friday, October 8, 2021

Why Video Is The Future For Ecommerce—And Everything Else

"We think every consumer-facing brand is going to need an innovative video experience on their website," Hansotia says. "It's all about getting consumers to engage with your product and converting their interest into sales."

The backdrop to this idea is the disruption facing retailers the world over, in sectors ranging from fashion to food and drink. Physical stores are finding it ever harder to compete – and shutting up shop in record numbers in the wake of the Covid-19 pandemic.

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Publisher: Forbes
Date: 2021-10-07
Author: David Prosser
Twitter: @forbes
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Kensium Adds Unilog eCommerce Practice

Unilog, the leading publisher of B2B eCommerce solutions designed to meet the unique needs of wholesale distribution and manufacturers, announced today that Kensium, a leading Acumatica VAR, has officially joined Unilog's Reseller Program as a Gold tier partner.

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Publisher: MarTech Series
Date: 2021-10-08T10:01:36 00:00
Twitter: @MarTechSeries
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UPDATE 1-Casino's Ecommerce arm Cnova defers capital increase and drops earlier guidance |

PARIS, Oct 8 (Reuters) - Cnova NV, the E-commerce arm of French retailer Casino, said it had decided to defer an earlier fund-raising plan, and could no longer confirm financial guidance given in June due to challenging third quarter business conditions.

In June, Cnova had unveiled plans to raise around 300 million euros ($346.50 million) by the end of the year in a sale of new shares, to fund growth and boost its proportion of freely tradeable stock.

Publisher: U.S.
Date: 2021-10-08T06:13:43Z
Author: Dominique Vidalon
Twitter: @Reuters
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NBC News, CNBC Overhaul and Combine Ecommerce Sites

NBCUniversal News Group is shaking up its ecommerce strategy. The company has combined its NBC News Shopping and CNBC Select brands into a single destination, called Select.

Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.

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Date: 2021-10-07T08:30:00-04:00
Twitter: @adweek
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15 Features You Should Be Adding to Your Ecommerce Website - Florida News Times

If you want to start selling your items online, you’ll need an eCommerce website, and you’ll want to make sure your new site has the most crucial elements that all eCommerce websites must have.

We’ve seen the animation, 360-degree product previews, sophisticated filtering, and dynamic product search as eCommerce website design trends.

Publisher: Florida News Times
Date: 2021-10-08T03:59:43 00:00
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Moroccan B2B eCommerce Firm Chari Raises $5M | PYMNTS.com

The Moroccan B2B eCommerce startup Chari.ma has raised $5 million in seed funding, valuing the firm at $70 million.

As Disrupt Africa reported Thursday (Oct. 7), the new funding sets the stage for Chari to expand into French-speaking Africa.

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Date: 2021-10-07T11:45:40-04:00
Twitter: @PYMNTS.com
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eCommerce trends that will give you a sneak peek into the future (infographic) / Digital

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Date: B14888599EF3BCAE601EB9A7C2DB24B3
Author: author
Twitter: @digitaliworld
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eComm Startups Struggle to Scale to Meet Demand | PYMNTS.com

The accelerated adoption of eCommerce over the past 18 months has created a potentially lucrative space for newcomers looking to reach shoppers.

"Finding great products and learning how to do Facebook ads and Instagram ads and TikTok, that's one thing. … But when it comes down to it, getting your product in right now, it's brutal," she told PYMNTS in a recent interview.

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Date: 2021-10-07T11:00:29-04:00
Twitter: @PYMNTS.com
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VARStreet Announces New Enhancements to Their B2B Ecommerce

VARStreet Inc. is the leading business management software for IT and office supplies value-added resellers in the United States and Canada.

Marketing Technology News: MarTech Interview with Gregory Zakowicz, Director of Content, Omnisend

The eCommerce page builder offers pre-built layouts and widgets which would allow the VARs to customize their store as per the brand guidelines and required navigation.

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Publisher: MarTech Series
Date: 2021-10-07T09:00:08 00:00
Twitter: @MarTechSeries
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