Wednesday, March 23, 2022

Merchant Center can now be linked to Google Analytics 4

What is new. On February 1st, we reported that Google added auto-tagging to your free Merchant Center products for improved tracking not just on your paid product listings but also on your free product listings.

How to do this. If you have an existing Google Analytics (GA4) property, then you can connect it to your Merchant Center account by visiting the conversions settings page. Google said that you'll need to turn auto-tagging on for this feature to work.

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Publisher: Search Engine Land
Date: 2022-03-22
Author: https www facebook com barryschwartz
Twitter: @sengineland
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How to Develop a Successful Predictive Analytics Tool

March 21, 2022 - Tom Selva, chief medical information officer of University of Missouri Health Care, knows the power that predictive analytics have to transform the healthcare industry.

In the busy atmosphere of clinical care, predictive analytics offers the opportunity to catch a patient’s symptoms before they begin to decline or worsen, Selva explained on Healthcare Strategies .

Publisher: HealthCareExecIntelligence
Date: 2022-03-21T08:00:00-04:00
Author: HealthCareExecIntelligence
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How to Implement Analytics and Stay in Control of Your Big Data | Automation World

Applying analytics tools in the same engineering platform as the controller, motion control, and HMI can lead to more successful Internet of Things implementations and boost competitive advantages.

Demands to reach the best decisions based on real-time data insights are greater than ever. The responsibility to apply the technologies to make this happen often falls at the feet of controls engineers.

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Publisher: Automation World
Date: Mar 21st 2022
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Shopify Analytics: 5 Hidden Gems To Help Scale Your Revenue Growth

In addition to Google Analytics (if set up), Shopify Analytics has powerful reporting to help direct-to-consumer retailers gauge their site/business performance and guide future optimizations.

While its standard metrics are beneficial to understanding how your store is performing, Shopify has specific reports that can provide a deeper level of analysis.

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Publisher: Search Engine Journal
Date: 2022-03-23T11:45:00 00:00
Twitter: @sejournal
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How Google TOPICS Impacts Analytics Strategy for Consumer Data Privacy and Digital Ads

Now Google has replaced FLoC with an algorithmic API framework called TOPICS for its privacy initiative. The tech giant believes TOPICS will offer the right combination of personalized advertising insight and protection of consumer privacy.

The initial plan was to roll out FLoC, allowing marketers to gradually adjust supporting ad campaigns and search strategy. But initial industry feedback of the first trails with FLoC raised potential concerns about model performance.

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Publisher: CMSWire.com
Twitter: @CMSWire
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Big Ten Signs Fan Analytics Partnership With Data Clymer

The Big Ten Conference and analytics consulting firm Data Clymer are partnering to develop a cloud data platform the league can use to engage fans and grow its business. 

  This deal follows the December 2021 creation of the Big Ten’s data and analytics department . In a statement, commissioner Kevin Warren described this new agreement as “a foundational component” of that vision.

Twitter: @sporttechie
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Worldwide Insurance Analytics Industry to 2027 - Featuring Microsoft, MicroStrategy Incorporated ...

DUBLIN , March 23, 2022 /PRNewswire/ -- The "Insurance Analytics Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027" report has been added to ResearchAndMarkets.com's offering.

The global insurance analytics market reached a value of US$ 9.87 Billion in 2021. Looking forward, the publisher expects the market to reach US$ 21.78 Billion by 2027, exhibiting a CAGR of 13.30% during 2022-2027.

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Date: 9D28F7743C790DD88F2D9C7375EF7ED5
Author: Research and Markets
Twitter: @PRNewswire
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Procurement analytics to analyze and reduce Scope 3 carbon emissions

With regulators, investors and customers demanding cleaner business processes, companies understand the need to improve, but can find it daunting to start measuring all the ways they emit carbon.

But business leaders should take comfort from the fact that their procurement teams already collect a lot of the data that can spur them into action and help solve the complex options for curbing greenhouse gases (GHG).

Publisher: Spend Matters
Date: 2022-03-22T05:03:59 00:00
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Elon University / Today at Elon / Elon Analytics Day to focus on impact of analytics in society on ...

Hosted by the Center for Organizational Analytics, the event will include discussions around AI system concerns, such as sociological bias and quality assurance, applications for improving equity and access in hunger relief supply chains, and using analytics for social good.

Elon Analytics Day , hosted by the Center for Organizational Analytics, will explore the role and impact of analytics in society. The free event will be held on March 24 in Lakeside Hall.

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Publisher: Today at Elon
Date: 2022-03-21 17:14:21
Author: Nicole Filippo
Twitter: @elonuniversity
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Coursera Data Analytics Training Paid By Google! A New Initiative

As an investor, Google will utilise business funds and Google.org grants to offer its Career Certificate programme to students for free. Data analytics certificate programmes, for example, can be completed totally online.

There will be no upfront fee to complete the curriculum through the initiative, but learners will have to pay for it after they secure a job that pays at least $40,000 annually.

Date: 2022-03-23T12:00:57 00:00
Twitter: @analyticsinme
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