According to Statista, the global online trading market will increase to an estimated $12.16 billion in 2028. This is from a base of around $8.3 billion in 2020.
Unlike huge companies, SMBs often lack the funds to attract marketing professionals. They also have a tight ad budget and lack knowledge of the field's ins and outs. As a result, many companies abandon marketing altogether, hoping that their site and other platforms will grow organically.
The Age of Affirmational Marketing Has Arrived
6 Ways To Target Seniors More Effectively In Digital Marketing
Digital marketing campaigns that neglect their senior audiences can end up missing key opportunities to expand the brand’s audience and engagement.
In fact, there’s even senior growth across social media, including Pinterest, leading searches such as “ nomad normal .”
Family Tree Farms names new director of sales and marketing – Produce Blue Book
Reedley, Calif. – Family Tree Farms BB #:169364 is pleased to announce that Doug LaCroix, the current Sales Manager, has been named Director of Sales and Marketing at Family Tree Farms. Doug has served 17 years with the company and is a skilled and seasoned veteran in the industry.
"With the worldwide growth Family Tree Farms is experiencing, we are thrilled for new opportunities under Doug's expanded leadership role," said David Jackson, co-owner of Family Tree Farms.
How to find the best employees in the marketing industry
Whether you’re a dedicated HR representative at your company or an industry leader specializing in the vast, creative and consumer-centric world of marketing, scouting the best employees is likely at the forefront of your mind.
In these unprecedented times — from COVID-19 to the Great Resignation — a simple bachelor’s degree likely isn’t the only criteria that’ll jump up with jazz hands from a candidate’s resume to catch an employer’s eye.
Real Estate Technology Firm Swift Homes Partners with WYGM on Marketing Campaign | Nation & ...
ORLANDO, Fla.
Drive growth with account-based marketing
E-commerce has been on the rise for years but has had explosive growth during the pandemic. Traditional B2B demand gen models are becoming outdated as privacy regulations are more stringent and fewer people are willing to give up their personal information.
Because of this it's essential to have an Account-based marketing (ABM) strategy. This focuses on targeting top potential customers and uses both marketing and sales initiatives to capture the prospect's interest and nurture them through the buying journey. Here's a guide on how to do that.
Marketing 360® Content Marketing Strategy Drives Success For Local Med Spa
FORT COLLINS, Colo. , March 10, 2022 /PRNewswire/ -- Ranking organically on search engines, like Google and Bing, is extremely important for any small business. Doing so allows businesses to gain access to high-quality leads who are actively searching for exactly what they have to offer.
Modern marketing dilemmas: Where does performance marketing meet brand building?
This series seeks to answer some of the most pertinent questions (or dilemmas) of the modern marketer. Questions that can’t be answered with a simplistic yes or no, but require investigative research, critical thinking and insatiable curiosity.
Our first theme – the clash of performance marketing and brand building – permeated the industry huddles with the rise of digital measurement tools, and hasn’t left the spotlight since.
Using A Facebook Page vs Profile For Marketing Your Business
When we think of local search, we tend to think of Google. Yet 2/3 of Facebook’s weekly users visit the Pages of local businesses and organizations near them.
Not only does Facebook rank at the top for most used social networking platforms, but parent company Meta owns four of the five top-ranking platforms including Facebook, WhatsApp, Instagram, and Facebook Messenger.
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