Wednesday, June 8, 2022

Travel marketing takes flight again - SmartBrief

Travel marketing is experiencing an uptick as businesses and consumers get back on the move following the easing of pandemic-related restrictions.

Marketers of airlines, rental car firms, US tourism and lodging providers invested almost $623 million in advertising from January through April this year, a 43% year-over-year rise from the same period in 2021, according to MediaRadar analysis .

Publisher: SmartBrief
Twitter: @smartbrief
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What Makes The Intersection Of Marketing And Golf Such An Intriguing Match

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Publisher: Forbes
Date: 2022-06-08
Author: John Ellett
Twitter: @forbes
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3 content marketing trends for 2022 - SmartBrief

Content marketing is an essential tool for marketers to engage with consumers throughout the buying journey and to build brand awareness.

Some 82% of marketers actively use content marketing, per HubSpot , but what trends should they be watching out for this year?

Publisher: SmartBrief
Date: 2022-06-08T11:08:09 00:00
Twitter: @smartbrief
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Recession-proof marketing—5 strategies for CMOs | Ad Age

Everyone is talking about a recession, including marketers who’ve had only a moment to catch their breath after the global pandemic slashed budgets across the board. 

Big brands are quickly pivoting with Meta announcing hiring freezes; Uber making marketing cuts; and Carvana and Netflix rolling out layoffs.

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Publisher: Ad Age
Date: 2022-06-08T05:30:00-0400
Author: https www facebook com
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HSMAI Announces Inaugural Marketing Award Honorees

Jessie Burns serves as Senior Director of Brand & Public Relations Strategy for Terranea Resort.

Prior to joining Outrigger, Dee was the Executive Vice President and Chief Marketing Officer for Anschutz Entertainment Group (AEG) Worldwide, and subsequently, President of Global Branding. Dee has also held positions as Chief Marketing Director for Hard Rock International, Inc.

Publisher: _____
Date: 1654685157
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Baltimore Ravens: Out to Lunch - Madden Marketing Team are Pitt Fans
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Publisher: Russell Street Report
Date: 2022-06-07T14:18:57 00:00
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Army of the Alien Monkeys


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