Tuesday, July 12, 2022

Flashes Welcome Frazier as New Assistant AD for Marketing and Fan Engagement - Kent State Golden ...

KENT, OHIO- Kent State Athletics has named Stanley Frazier Jr. as the new Assistant Athletic Director for Marketing and Promotions.

" I am thrilled and honored to join the Golden Flashes family," Frazier said. "It is a great feeling to return to my home state of Ohio, doing so in an athletic department with outstanding leadership. I want to thank Director of Athletics Randale L.

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Publisher: Kent State Golden Flashes
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Behind the Deal: Marketing prowess boosts multiple for fast-growing RIA | Citywire

By the late 1990s Ernie Burns, then a nascent businessman, had won multiple national and international taekwondo tournaments. But his Olympic dreams were shattered when the unthinkable happened. 

While driving on the interstate, Burns recalled, he was hit by an 18-wheeler, losing his right hand in the resulting accident. The event altered his perspective and focus. 

Publisher: sjo3ekt.js
Twitter: @Citywire
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Most marketing fails before it starts -- here's how to fix it

MarTech » Marketing Management » Most marketing fails before it starts — here’s how to fix it

Marketing is pivotal to the success of every business. If your marketing fails, the business will follow suit. Ensuring the success of your marketing must be the absolute highest priority of any business. Far too often, however, it's disregarded and completely overlooked.

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Publisher: MarTech
Date: 2022-07-12T13:40:32 00:00
Author: Tim Parkin
Twitter: @martechismktg
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Why Bitcoin Needs A Marketing Department - Bitcoin Magazine

This is an opinion editorial by Maxx Mannheimer, a former sales account manager with a background in training and industrial-organizational psychology.

Naturally, anyone new to digital assets will not see this coming and may not even understand what happened even after their portfolio goes below sea level.

Publisher: Bitcoin Magazine
Date: 2022-07-12T07:00:00Z
Author: Maxx Mannheimer
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New Digital Marketing Analytics MS Program Meets Real-World Demand – Press Room - Montclair ...

The Feliciano School of Business at Montclair State University is now offering a new Master of Science in Digital Marketing Analytics , with the program welcoming its first cohort in the fall 2022 semester.

The 30-credit, STEM-designated program is designed for marketing professionals or those entering the field who seek a foundation in highly desirable applied business analytics skills and hands-on knowledge of current practices in digital marketing.

Twitter: @montclairstateu
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Increase Your Visibility With Real Estate Content Marketing [Ebook]

Content is your key to staying at the top of potential clients’ minds as they make decisions.

That’s according to Chandal Nolasco da Silva, the author of SEJ’s latest ebook, “ A Guide To Content Marketing For Real Estate .”

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Publisher: Search Engine Journal
Date: 2022-07-12T05:00:15 00:00
Author: Ben Steele
Twitter: @sejournal
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6 Recession-Proof Business Marketing Strategies

Protect your business from the looming recession with these business marketing strategies! Help ensure your business has long-term growth.

In 2022, the United States is fortunate enough not to be in a recession. However, the odds of a recession in 2023 are on the rise. Experts predict there's currently a 30% chance of recession, and that number has doubled over three months.

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Publisher: Entrepreneur
Author: Jed Morley
Twitter: @Entrepreneur
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How Carter's Juggles A Marketing Measurement Overhaul | AdExchanger

One way to deal with that disconnect is to add someone who speaks both languages, as it were.

Coleman is serving as a finance-trained go-between for the marketing and finance teams, along with senior leadership, as the brand works through its budgeting and analytics process, Coleman said.

Publisher: AdExchanger
Date: 2022-07-12T05:09:52-04:00
Twitter: @adexchanger
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Press release: Cubs hire Jennifer Martindale as senior vice president of marketing

CHICAGO – The Chicago Cubs today announced the hiring of Jennifer Martindale as senior vice president of marketing. In this role, Martindale will oversee club initiatives including branding, advertising and promotions.

Martindale joins the club from the New Orleans Saints and New Orleans Pelicans where she previously served as vice president of brand strategy, overseeing the marketing and game experience verticals for both teams as well as the G League affiliate in Birmingham, Alabama.

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Publisher: MLB.com
Date: 2020-10-13T16:03:01-04:00
Twitter: @mlb
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Customer Data Platforms: Overkill or Essential Bank Marketing Tool?

Proponents of customer data platforms say integrating a CDP into an institution’s infrastructure can improve data management and the ability to personalize marketing messages.

At SafeAmerica Credit Union, the customer data platform is a critical component of marketing, compliance and aggregating data across the entire organization, says Steven Page, VP & Chief Marketing, Digital and IT Officer.

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Publisher: The Financial Brand
Date: 2022-07-12T04:02:18 00:00
Twitter: @FinancialBrand
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Army of the Alien Monkeys


Earth is nice. We want it.

We welcome your submission to us.




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