Thursday, September 15, 2022

Using governance to spur, not stall, data access for analytics | MIT Technology Review

Data governance has historically been a serious bottleneck for analytics. While managing data to ensure it complies with policies and regulations is important, these processes can also make it difficult to locate and access data.

Effective governance should help employees quickly find and use data, enabling them to collaborate and create business value from the organization's data assets. So how can data governance spur, rather than stall, this process? Some organizations say they have found a way.

Publisher: MIT Technology Review
Reference: (Read more) Visit Source



Google now has recommendations for Analytics

Google Analytics now has tailored recommendations to help users become aware of new features by reviewing your property’s history, settings, and trends across Analytics.

The recommendations appear in the Insights and Recommendations section of the homepage, as well as throughout Analytics wherever they’re relevant.

logo
Publisher: Search Engine Land
Date: 2022-09-14
Author: Nicole Farley
Twitter: @sengineland
Reference: (Read more) Visit Source



Gartner Survey Reveals Marketing Analytics are Only Influencing 53% of Decisions

Marketing analytics are responsible for influencing just over half (53%) of marketing decisions, according to a survey by Gartner, Inc. In May and June 2022, Gartner surveyed 377 users of marketing analytics to explore the role of marketing analytics in decision making.

"CMOs often believe that achieving marketing data integration goals will lead to greater influence and increased value of marketing analytics," said Joseph Enever , Sr. Director Analyst in the Gartner Marketing practice .

logo
Publisher: Gartner
Twitter: @Gartner_MKTG
Reference: (Read more) Visit Source



Want To Drive The Future Of Your Business? Consider A Role In People Analytics

Historically, we tend to put people in professional boxes based on their natural skill sets. If a recent graduate loves numbers and analytics, they're told to pursue a role in finance or join a business analytics team.

In this conversation with Patty, we discuss the brief history of people analytics, where it's headed next, and why it's such an exciting path for HR professionals looking to blend their interests in both numbers and people outcomes.

logo
Publisher: Forbes
Date: 2022-09-14
Author: Cara Brennan Allamano
Twitter: @forbes
Reference: (Read more) Visit Source



Amazon Unveils Additional Analytics and Data to Empower Seller Success | Business Wire

"We're focused on supporting sellers as they work to build and grow their business," said Benjamin Hartman, vice president of Amazon North America Selling Partner Services.

"We have been working with Amazon since the beginning, leveraging data to build our business into one of the largest jewelry sellers on Amazon," said Tal Masica, founder of PAVOI Jewelry.

Date: 2022-09-15
Twitter: @businesswire
Reference: (Read more) Visit Source



How To Add Google Analytics To WordPress

Google Analytics is a free comprehensive tool that allows you to track your web traffic and data.

Google Analytics will show you how many people visit your site, individual pages, conversions , and how people interact with your content. This data is critical for the optimization of your website.

logo
Publisher: Search Engine Journal
Date: 2022-09-13T13:45:36 00:00
Author: https www facebook com juliataylorgeek
Twitter: @sejournal
Reference: (Read more) Visit Source



Getting started with Google Analytics 4: Redefine success GA4

MarTech » Marketing Analytics » Google Analytics 4 (GA4) » Getting started with Google Analytics 4: Redefine success

The arrival of Google Analytics 4 has people understandably nervous. Using its increased capabilities means learning new processes and thinking about things in new ways. We're here to help.

logo
Publisher: MarTech
Date: 2022-09-14T17:42:46 00:00
Author: Constantine von Hoffman
Twitter: @martechismktg
Reference: (Read more) Visit Source



What Is An Analytics Engineer and When Do You Need One?

A new persona is starting to make the rounds in the big data field. It's called an analytics engineer, and depending on your data workflow and the size of your team, it could help you speed up your advanced analytics efforts.

Achieving success with big data is usually the result of a team effort. It's hardly ever a one-man or a one-woman show. But as data changes and technology improves, the roles that people play in the big data game also shift.

logo
Publisher: Datanami
Date: 2022-09-15T01:48:39 00:00
Author: Alex Woodie
Twitter: @datanami
Reference: (Read more) Visit Source



Analytics for everyone drives revenue, but deployment often stalls | CIO Dive

Companies invested in data technologies have not fully optimized that spend, according to the survey.

Nine in 10 respondents said their company has not made full use of existing workforce analytics skills and only one in five reported adequate spending on upskilling.

Publisher: CIO Dive
Date: 2022-09-13
Author: Matt Ashare
Twitter: @CIOdive
Reference: (Read more) Visit Source



Sigmoid raises $12 million to scale its data engineering and analytics platform • TechCrunch

Sigmoid , a startup helping firms in the U.S., U.K. and Europe comb through their data and derive better insights from it, has raised $12 million in a new financing round following a strong year of growth, it said Thursday.

Founded in 2013 by IIT alumni Lokesh Anand, Mayur Rustagi and Rahul Kumar Singh, Sigmoid offers analytics and AI solutions to companies around the globe. Firms operating in consumers goods and financial services categories are some of Sigmoid’s largest customers, the startup said.

logo
Publisher: TechCrunch
Date: 2022-09-15T00:30:02 00:00
Author: Jagmeet Singh
Twitter: @TechCrunch
Reference: (Read more) Visit Source






https://sypuber.page.link/reddcct

REDACTED ID. Click here.





No comments:

Post a Comment