Wednesday, March 22, 2023

Good Strategists Do Not Listen To Customers

What motivates you to conserve energy? Is it lowering your energy bills? Saving the environment? Or even conserving energy for future generations?

Using those responses, Schultz and Cialdini designed a series of short appeals which they sent to households, urging them to conserve energy. Three of the appeals used messages aligned with the reasons given above.

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Publisher: Forbes
Date: 2023-03-22
Author: _____
Twitter: @forbes
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Want to Engage Your Customers? Align Marketing and Sales

Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek , Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10 .

With macroeconomic headwinds globally placing a squeeze on revenue growth, organizations are prioritizing an alignment of their sales and marketing strategies to better engage target customers, new research has discovered.

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Date: 2023-03-22T03:00:00-04:00
Twitter: @adweek
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Local banks reassure customers' investments are safe | News, Sports, Jobs - Williamsport Sun-Gazette

The Muncy Bank and Trust Company Senior Vice President/CFO Joseph K. O'Neill, Jr., left, and President/CEO Robert J. Glunk, right, stand in the lobby of their South Williamsport office. KAREN VIBERT-KENNEDY/Sun-Gazette

Several bank presidents and a credit union president and CEO spoke to the Sun-Gazette and offered statements in light of the risky liquidity failures for Silicon Valley and Signature banks in California.

Publisher: sungazette.com
Twitter: @wmsptsungazette
Reference: (Read more) Visit Source



Panera customers can now pay with their palm using Amazon One

One in five Americans visit a Panera bakery-cafe every quarter—that's over 66 million Americans dining in or taking away at more than 2,100 Panera locations across the country.

"We are excited to deploy Amazon One in our restaurants because we want to deliver a frictionless and personalized loyalty experience for our guests," said Niren Chaudhary, CEO of Panera Bread and Panera Brands.

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Publisher: US About Amazon
Date: 2023-03-22T10:55:45.684
Twitter: @amazonnews
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Alabama Power offers customers two incentives to support electric vehicle adoption

BIRMINGHAM, Ala. , March 21, 2023 /PRNewswire/ -- Alabama Power offers two incentives for residential customers who own or are considering purchasing an electric vehicle to save money when they charge their vehicle at home.

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Date: 9D28F7743C790DD88F2D9C7375EF7ED5
Author: Alabama Power
Twitter: @PRNewswire
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