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So, as retail launches into its busiest period, what is going to give ecommerce businesses a further leg up as they look to 2024? We asked some esteemed commentators for their predictions on what will shape the year ahead in ecommerce, with thoughts ranging from M&A to AI (p.s.
“Operational agility is crucial – business must quickly adapt to market changes, supply chain disruptions, and evolving consumer behaviours.
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