Visa Provides Stablecoin Analytics Dashboard With ‘Noise' Filtered Out

Visa has launched an Online Analytics Dashboard for stablecoins, providing easily accessible and digestible data on four stablecoins across nine blockchains. The dashboard aims to cut through the "noise" in stablecoin data, which is caused by their varying use cases, such as smart contracts or "bot programs" used for arbitrage, liquidity provision, and market making in decentralized finance (DeFi). To filter out bot activity, Visa applies specific filters to its data.

Stablecoin accounting is represented differently from traditional transactions, and in the Visa analytics, a transaction worth $100 in volume would be considered a significant volume. The dashboard provides data on the supply, transactions, and users of USD Coin (USDC), Tether (USDT), PayPal USD (PYUSD), and Pax Dollar (USDP) using charts and graphs.

However... off-chain transactions with stablecoins are not captured in the data.

Visa is actively engaged with crypto and blockchain technology on several fronts.

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Visa has premiered an Online Analytics Dashboard for stablecoins. The website seeks to cut through the "noise" to provide easily accessible and digestible data on four stablecoins across nine blockchains. The noise in stablecoin data is the result of their varying use cases. Smart contracts, or "bot programs," are used for arbitrage, liquidity provision, market making and other functions in decentralized finance (DeFi) that are not comparable to "settlement in the traditional sense." Visa applies filters out bot activity:

Idaho Secretary Of State Launches 'Vote Idaho' Ad Campaign To Promote Voter Engagement Ahead Of May Primary Election...

The Office of the Idaho Secretary of State has launched an innovative advertising campaign to promote voter participation in the upcoming May primary election. Dubbed "Vote Idaho," the campaign aims to educate voters across the state and remind them to exercise their right to vote. The campaign will be featured on various mediums, including television, radio, print, and digital platforms, to reach voters of all ages and backgrounds.

By highlighting interesting and lesser-known facts about the electoral process in Idaho, the campaign hopes to generate enthusiasm and interest among voters, ultimately leading to higher turnout and engagement in the primary election.

Early voting is available in Idaho during the May 6th - May 17th period... allowing voters to cast their ballots in person before Election Day. Voters can visit VoteIdaho.gov to find out if and when early voting is available in their county.

For more information on voter registration, absentee ballots, polling locations... and other election-related in ← →

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BOISE — The Office of the Secretary of State announced the launch of a fun and engaging ad campaign promoting voter participation in the upcoming May primary election. The "Vote Idaho" ad campaign aims to educate voters throughout Idaho and remind Idahoans to vote. The ad campaign will be featured on a variety of mediums, including television, radio, print, and digital platforms, to reach voters of all ages and backgrounds across the state. By highlighting interesting and lesser-known facts about the electoral process in Idaho, we hope to drive interest and enthusiasm among voters and encourage greater turnout and engagement in the primary election.

3 New Food ⁘ Drink Spots Coming To M

Uncle Paul's Corner Store, a new specialty retail and bottle shop, has opened on the ground floor of the shopping center near the post office. This venture is run by sommeliers, bartenders, and chefs, and it is expected to offer a wide selection of wine, spirits, and beer once its liquor license is approved. The store is currently selling gourmet foods, dining and bar accessories, books, magazines, maps, and gifts.

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Coming soon to the area are two new restaurants: Little Plum and Lady Elaine. Little Plum is a casual family eatery that will serve local Asian cuisine in the old Bank of Hawaii space. The restaurant and bar can seat up to 60 customers and will offer affordable riffs on local favorites such as beef stew, karaage chicken, yakisoba... and chicken adobo at lunch and dinner.

Checks are expected to average $30 at lunch and $50 at dinner.

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On the ground floor of the shopping center by the post office is Uncle Paul⁘s Corner Store, a new specialty retail and bottle shop run by sommeliers, bartenders and chefs. Coming in the next two months are Little Plum, a casual family eatery serving local Asian cuisine in the old Bank of Hawai⁘i space; and Lady Elaine, a Mediterranean-inspired restaurant and bar in the space once occupied by Tokoname and Hanaki. You⁘ll find more details below. Grable left the Lucky Belly group in 2017 and worked at other eateries before joining other industry veterans to open Wild Orange, a hidden cocktail bar inside Hawaiian Brian⁘s. In May, they⁘ll turn the bar over to Hawaiian Brian⁘s. That will leave Grable⁘s restaurant group, called Lovers + Fighters, to focus on their new projects.

The Best Amazon Deals To Shop This Weekend: Save Up To 80%

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Unless you're a serious gamer or video editor, a straight-up, no-nonsense laptop for everyday computer tasks is more than sufficient. This highly rated model lets you stay connected with family and friends via video calls, check your email, browse the web and stream your favorite movies and shows. It's equipped with 16GB of RAM for quick-response multitasking, and you'll be able to use it for up to eight hours before it needs a charge. At under 4 pounds, it's highly portable too.

This handly little particle picker-upper is ideal for stashing in the car so you'll always have a way to clean up those fast food crumbs. It weighs just over a pound, making it easy to reach higher surfaces, and since it's battery-powered, you won't have to deal with annoying cords. It's 80% off!

You, your kids and your grandkids will have a blast playing with this highly rated drone, which easily connects to your phone for taking photos and videos from above. Use it in the yard or even bring it on your next trip for a bird's-eye documentation of your summer vacation. And oh yeah: It can do 360-degree flips, which is fun to watch in and of itself!

If spring allergies are making you sneezier than one of Snow White's friends, you'll want this HEPA air purifier that's currently over 60% off. Not only can it remove up to 99.97% of airborne particles as large as 0.3 microns, it does so quietly (as in, quieter than a whisper). It's suitable for spaces of up to 1,076 square feet.

The slippery-tomato-versus-you battle ends today. This top-rated knife set is majorly marked down (over 60% off) and comes with just about every type of blade a home cook could need: a 3-inch paring knife, a 5-inch serrated utility knife, a 7-inch santoku knife, an 8-inch chef's knife and an 8-inch bread knife. Also included: six 4.5-inch steak knives, a professional honing steel, kitchen shears and a hardwood knife block. Whew!

How stylish is this sleek stick vac? And for a fraction of the price of a Dyson, to boot. At just 7.5 pounds, it's easy to move around the house, and since it's cordless, there won't be any tripping over cables or searching for empty outlets. It runs for up to 48 minutes on a single charge and has a built-in handheld vacuum for de-dusting higher areas in your home.

NV Energy Customers Protest Surge In Monthly Bills

Ratepayers, seniors, and local environmentalists in Reno, Nevada are protesting a proposed increase in monthly bill charges and the desire for more community solar options. The protesters are frustrated with the monopoly that NV Energy holds over the use of energy in the state. "I am frustrated that NV Energy has a monopoly on the sun," said Charlotte Cox, an advocate for community solar.

The company serves over 1.5 million consumers in Nevada and approximately 54 million annual tourists.

If the proposal is accepted, the new method could disproportionately affect low-income, fixed-income, or senior consumers who use less energy on average."... It may not be a lot of money to them, but it is a lot of money to other people," said B Fulkerson, the lead organizer for Third Act Nevada.

According to a filing with the Public Utilities Commission of Nevada... NV Energy is seeking an additional $95 million in annual revenue.

More details: Found here

RENO, Nev. (KOLO) - Ratepayers, seniors and local environmentalists are protesting the potential surge in monthly bill charges and the desire for more community solar options. The protesters say they are frustrated with the so-called, "monopoly", which NV Energy holds over the use of energy. "I am frustrated that NV Energy has a monopoly on the sun," said Charlotte Cox, who advocates for community solar. The company serves more than 1.5 million consumers throughout Nevada and approximately 54 million annual tourists. If the proposal is accepted, the new method could trouble low-income, fixed-income, or senior consumers who, on average, use less energy. "It may not be a lot of money to them but it is a lot of money to other people," said B Fulkerson, the lead organizer for Third Act Nevada .

Creating Custom Products For Busy Parents - MacTech.Com

The world of e-commerce has transformed the way people shop, catering to the growing demand for convenience and personalized products. In today's fast-paced society, busy parents often struggle to find the time to search for unique items that reflect their individual style. This is where Shopify print-on-demand products come into play, providing a convenient solution for parents to create custom products from the comfort of their homes.

With Shopify print on demand, parents can eliminate the need for endless hours spent at malls or searching through crowded stores. This innovative platform allows sellers to create personalized products on demand, seamlessly integrating with online stores powered by Shopify. The platform offers a wide variety of customizable options, including t-shirts, mugs, phone cases... and wall art. This means that parents have the freedom to design unique items that match their personal style, making it easier than ever to find the perfect gift or keepsake.

The benefits of Shopify print on demand are numerous. For one, it eliminates the need for excess inventory... reducing waste and saving sellers money.

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The world of e-commerce has dramatically changed the way people shop. In today's fast-paced society, convenience and personalized products are in high demand. Busy parents often struggle to find the time to shop for unique items that reflect their individual style. That is where Shopify print-on-demand products come in. This innovative platform allows parents to create custom products from the comfort of their homes, eliminating the need for endless hours spent at malls or searching through crowded stores.

Chinese Ecommerce Merchants Wary Of ⁘Risky⁘ New Platforms

The Loadstar has recently published a series of reports on the ecommerce sector, which has been a significant driver of growth in air cargo. However, there are concerns among air cargo stakeholders that there may be clouds on the horizon. Chinese ecommerce merchants are worried about restrictions being placed on platforms such as Temu, Shein, and TikTok, while smaller merchants are irritated by large platforms driving up airfreight rates.

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According to a Shanghai-based ecommerce logistics manager, Chinese ecommerce platforms like Temu, Shein, Alibaba, and TikTok ship more than 10,000 tonnes of cargo daily, which is equivalent to 108 Boeing 777 freighters. This is an unusual phenomenon this year, as air freight costs have failed to drop after the Chinese New Year holiday... resulting in a 2% to 3% rise in average global air cargo rates in the past six weeks.

The logistics manager explained that smaller ecommerce platforms like hers cannot compete with these large platforms... as they cannot order charter fl ← →

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The Loadstar has launched a series of reports on the ecommerce sector, which has been driving growth in air cargo. But are there clouds on the horizon that should worry air cargo stakeholders in particular? Chinese ecommerce merchants are concerned⁘ Chinese ecommerce sellers are fearful of restrictions being placed on platforms such as Temu, Shein and TikTok – but have seen profit margins from the more 'stable' Amazon significantly reduced.

Marketers Should Stop Calling Advertising An Investment

Nationwide's director of brand, marketing, and corporate affairs, Richard Warren, recently spoke at Thinkbox's "New Business Case for Advertising" launch, where he shared his thoughts on how brands should reframe their approach to advertising. According to Warren, the term "investment" is problematic when discussing advertising in the boardroom.

Many businesses view advertising as a running cost rather than an investment, as they don't see the long-term benefits of brand building.

Warren shared an anecdote about overhearing CFOs say that the easiest things to cut are "training and advertising." However, he emphasized the importance of keeping"... watering the garden" to maintain brand equity.

To persuade boards to spend on advertising... marketers need to make a strong case for the longevity play and the potential risks of not investing in marketing.

Warren highlighted the benefits of committing to marketing... including creating a strong brand campaign that can have an enormous impact internally.

Source: Found here

Brands should stop framing advertising as an investment, according to Nationwide⁘s director of brand, marketing and corporate affairs. Speaking today (24 April) at Thinkbox⁘s ⁘New business case for advertising⁘ launch, Nationwide⁘s Richard Warren said the word investment is ⁘problematic⁘ when discussing advertising in the boardroom. He claimed the e xco and boards within many businesses don⁘t see advertising as an investment, but as a running cost.

Alteryx And DataCamp Partner To Bring Analytics Upskilling To All

Alteryx, a leader in data analytics, has announced a new partnership with DataCamp and Women in Data to address the growing talent gap in the industry. According to Olivia Duane Adams, co-founder and chief advocacy officer of Alteryx, "The demand for diverse analytics talent is increasing, and we are committed to attracting a wide range of learners into the field." This partnership will provide unlimited access to expert-led and interactive learning modules to accelerate the learning pathways of all learners and build confidence in modern data analytics skills.

The partnership between Alteryx and DataCamp is designed to meet the talent needs of businesses looking to hire employees with data analytics skills on day one. It also supports individuals and career changers who want to improve their employment opportunities with a modern and relevant skillset. With Alteryx, organizations can automate analytics to improve revenue performance, manage costs, and mitigate risks across their organizations.

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With global companies looking to increase headcount for data capabilities, new partnerships extend the reach of Alteryx SparkED to meet growing demand for diverse analytics talent "The growing talent gap in the data and analytics space is impacting our current and prospective customers. At the same time, data-driven decision making is increasingly critical to businesses and organizations across the spectrum," said Olivia Duane Adams , co-founder and chief advocacy officer of Alteryx. "We have a responsibility to attract diverse groups of learners into the analytics space. That's why we are pleased to partner with DataCamp and Women in Data. Working together, we can impact the workforce needs of today and for the future."

S New Ad Campaign Inspired By NFL

The National Thoroughbred Racing Association (NTRA) has launched a new initiative called Safety Runs First, aimed at promoting the sport's collective commitment to safety, welfare, and integrity. The campaign was launched in response to negative messaging from groups that oppose the sport, and is intended to provide a proactive response to these criticisms.

NTRA president and CEO Tom Rooney hopes that the campaign will help to improve safety in the sport by giving the general public a greater understanding of the changes being made.

In an interview with BloodHorse, Rooney discussed the inspiration for the Safety Runs First campaign, which he said was influenced by the National Football League's (NFL) response to criticism of its handling of player safety.

Rooney also emphasized the importance of being proactive in addressing safety concerns, rather than simply reacting to criticisms as they arise.

The Safety Runs First campaign is a collaborative effort between the NTRA and a number of other organizations involved in the sport, including tracks, breeders, and The Jockey Club.

More details: Found here

The National Thoroughbred Racing Association announced April 23 its new Safety Runs First campaign, an initiative and corresponding website to promote the sport⁘s collective commitment to safety, welfare, and integrity that they began working on in October. To get ahead of those questions, the NTRA created this initiative to help combat negative messaging from groups that oppose the sport.

6 Easy Tips For Selling Items On Facebook Marketplace, According To A Top Seller

Opinion column: To give your Facebook Marketplace listings a competitive edge, it's important to consider the quality of your photos and the way you present your items. According to Bovino, unless your item is in high demand, has sold out from the original retailer, or is custom and takes weeks to arrive, you may not get as much as you paid for it. This is especially true if you're selling a name-brand sectional that has been sitting on your listings for months without any interest.

To improve your listings, try styling your items in different ways and taking new photos. Bovino suggests that poorly lit or poorly styled photos can make an item look less appealing, even if it's of high quality. By taking the time to properly style and photograph your items, you can increase their chances of selling.

Another factor to consider is the way you present your items. Bovino has encountered items that don't seem worth the asking price, but have caught her eye anyway because they're styled well or taken in natural lighting.

More details: Found here

All Facebook Marketplace listings aren't created equally. With these tips, you can give yours a competitive edge over other sellers. "Unless it's an item that's in high demand, has sold out [from the original retailer], or it's custom and takes weeks to arrive and someone else just happened to want that specific item, you're probably not going to get as much as what you paid for it," Bovino admits.

The Best Amazon Deals To Shop This Week: Save Up To 90% On Appliances, Gardening Essentials And More

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Need a little boost to get you over the midweek hump? Some retail therapy usually does the trick for us, especially when there are Amazon deals like the ones we're seeing. You'll save as much as 90% with these discounts! Whether you could use some new patio furniture, gardening tools or spring cleaning helpers, you've come to the right place.

Kick those spring allergies to the curb, thanks to this popular HEPA air purifier that's — wait for it — 90% off. Not only can it remove up to 99.97% of airborne particles as large as 0.3 microns, it does so quietly (as in, quieter than a whisper). It's suitable for spaces of up to 1,076 square feet.

This handly little dirt picker-upper is ideal for stashing in the car so you'll always have a way to clean up those fast-food crumbs. It weighs just over a pound, making it easy to reach higher surfaces, and since it's battery-powered, you won't have to deal with annoying cords. It's 80% off!

Need a laptop for everyday computer tasks? This highly rated model lets you stay connected with family and friends via video calls, check your email, browse the web, play games and stream your favorite movies and shows. It's equipped with 16GB RAM for handling multiple activities at a time, and you'll enjoy up to eight hours of battery before it needs a charge.

This top-rated knife set from a trusted brand is majorly marked down (over 60% off) and it comes with just about every type of blade a home cook could need: a 3-inch paring knife, a 5-inch serrated utility knife, a 7-inch santoku knife, an 8-inch chef's knife and an 8-inch bread knife. Also included: six 4.5-inch steak knives, a professional honing steel, kitchen shears and a hardwood knife block. Whew!

How stylish is this sleek stick vac? And for a fraction of the price of a Dyson, to boot. At just 7.5 pounds, it's easy to move around the house, and since it's cordless, there won't be any tripping over cables or searching for empty outlets. It runs for up to 48 minutes on a single charge and has a built-in handheld vacuum for de-dusting higher areas in your home.

10 Design Tips For Your Retail Storefront (Plus Examples)

Note from the publisher: If you're using a Galaxy Fold, consider unfolding your phone or viewing it in full screen to optimize your experience. First impressions are crucial, and your retail storefront is the one time you want people to judge a book by its cover. With brick and mortar stores facing challenges this year, it's important to find new and affordable ways to entice potential customers through your doors.

In addition to competing on customer experience, stores are now competing for attention. Effective merchandising and retail design are key parts of retail management strategies. In this article, we'll explore 10 retail storefront design tips to help you engage customers, increase foot traffic, and boost sales.

To grab the attention of potential customers, consider using clear window space to write sentences, words, or quotes that will appeal to passersby. This can be an inexpensive, space-saving, and eye-catching way to draw people's attention.

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If you're on a Galaxy Fold, consider unfolding your phone or viewing it in full screen to best optimize your experience.

Why Shopify (SHOP) Stock Is Up Today

Treasury yields have retreated, suggesting that markets are tempering their concerns about the possibility of higher interest rates following recent economic data highlighting sticky inflation. This comes ahead of the Fed's expectations, and while earnings have been encouraging so far, most companies have yet to report.

As a reminder, the driver of a stock's value is the sum of its future cash flows discounted back to today, and with lower interest rates, investors can apply higher valuations to their stocks.

Microsoft, Alphabet, and Meta will report this week, and many other bellwethers will announce their results in the coming weeks.

As a cautionary note, following the crowd can lead to adverse outcomes, and it's best to own high-quality, cash-flowing companies that can weather the ups and downs of the market. Shopify's shares are particularly volatile, with 18 moves greater than 5% over the last year. While today's move may indicate that the market considers this news meaningful, it's important to remember that Sh ← →

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Treasury yields pulled back suggesting markets are tempering the growing concerns about the possibility of higher for longer interest rates following recent economic data highlighting sticky inflation, ahead of the Fed⁘s expectations.

S Advertising ⁘Generic⁘ As It Lays Off Entire Marketing...

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Tesla has laid off its entire marketing team just four months after it was created in a hasty reversal of its nascent advertising efforts, reports claim.

Adding insult to injury, Musk took to X to respond to a comment on the Bloomberg story, which criticised the brand⁘s advertising for being ⁘too generic⁘ and not highlighting what is great about owning a Tesla. Musk replied: ⁘Exactly. The ads were far too generic ⁘ could⁘ve been any car.⁘

⁘Range inflation⁘ is a sign Tesla has lost sight of its customers It comes at a difficult time for the electric car pioneer which has struggled with increased competition and an increasingly poor brand perception. Tesla has embarked on a heavy series of promotional activity to try to stave off competition from China and other US companies, something Marketing Week columnist Mark Ritson described as an ⁘intractable and often existential situation⁘ for manufacturers.

Its share price has been dropping regularly since December 2023 and while revenue has continued to increase, its profit margins have grown tighter.

Tesla has embarked on a series of price cuts since the beginning of the year, however CEO Elon Musk says this has not been enough to drive demand.

Data Analytics Stocks Q4 Earnings: Palantir (NYSE:PLTR) Best Of The Bunch

Palantir (NYSE:PLTR) and its peers in the data analytics industry have reported mixed results for the fourth quarter of 2023, with some companies beating revenue estimates while others fell short. According to our analysis, the four data analytics stocks we track saw an average revenue beat of 0.9% compared to analyst consensus, with next quarter's revenue guidance coming in 1% below consensus.

Despite a strong finish to 2023, these stocks have experienced volatility in 2024 due to uncertainty around inflation and the potential for rate cuts.

Palantir (NYSE:PLTR) reported revenues of $608.4 million, a 19.6% year-over-year increase that was in line with analyst expectations. The company also beat analysts' billings estimates and provided guidance for accelerating growth in the future.

As a result, Palantir's stock has risen 23.

Reference: Found here

As the Q4 earnings season wraps, let⁘s dig into this quarter⁘s best and worst performers in the data analytics industry, including Palantir (NYSE:PLTR) and its peers.

ERIC Launches Ads Opposing Updates To Mental Health Parity Regs

The ERISA Industry Committee (ERIC), a major employer group, is launching an advertising campaign to oppose recent updates to mental health parity requirements made by the Biden administration. According to ERIC, the proposed changes could have negative implications for employers and potentially worsen access to mental health care for Americans.

ERIC's senior vice president of health policy, Melissa Bartlett, expressed concern that the regulatory updates could force employers to reconsider their coverage options. "While we agree that improving access to mental health care is crucial, these proposed changes could have unintended consequences that hinder progress," Bartlett said in a press release.

The Biden administration's updates to mental health parity requirements were issued jointly by the departments of Health and Human Services, Labor, and Treasury last summer. Proposed changes include reviews of provider networks and additional restrictions on prior authorization for behavioral health.

Despite the opposition from ERIC, health plans have also expressed concerns about the regulatory changes.

Reference: See here

A major employer group is launching an ad campaign to oppose significant updates made by the Biden administration to mental health parity requirements.

Star Trek's William Shatner Appears At Hartville MarketPlace

William Shatner, the iconic actor known for his role as Captain James T. Kirk in the original Star Trek series, drew a large crowd at Hartville MarketPlace & Flea Market on Saturday. Over 700 fans flocked to the event to meet the 93-year-old actor and get their autographs and pictures. The crowd erupted in cheers when Shatner appeared at 10:50 a.m. in an area designated for his appearance, which was arranged by Prime Time Sports and Framing of Kent.

Fans brought various items, including Star Trek uniforms, promotional pictures, and sketches, to be signed by Shatner for a fee of $149 or $275 for both autographs and pictures.

Shatner spent the next 74 minutes signing autographs, engaging in light banter with fans, and taking pictures with those who paid for the privilege.

After serving all who had paid for an autograph, he hopped onto a scooter adorned with balloons and made his way to ← →

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To boldly go where they had never gone before — into the presence of Star Trek actor William Shatner .

Fire Broke Out At Shopping Center In Raleigh, Firefighters Focus On Pro Cleaners - ABC11...

A fire broke out at a shopping center in Raleigh, North Carolina, on Wednesday afternoon. According to eyewitnesses, firefighters are currently responding to the incident and appear to be focusing their efforts on Pro Cleaners, a dry cleaning business located in the shopping center. The cause of the fire is currently unknown, and there are no reports of injuries at this time.

Firefighters are working to contain the blaze and prevent it from spreading to other businesses in the area. The shopping center has been evacuated, and nearby roads have been closed as a precautionary measure. The fire is believed to have started in the early afternoon, and crews are working to extinguish the flames as quickly as possible.

Pro Cleaners is a well-known dry cleaning business in the area, and the fire has caused significant damage to the building. The business is currently closed, and employees are being directed to a nearby shelter. The cause of the fire is under investigation, and officials are working to determine the origin of the blaze.

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RALEIGH, N.C. (WTVD) -- Firefighters are responding to a fire that broke out at a shopping center in Raleigh.

Cavity Factory Storefront Thrives, Thanks Customers For Support

Opinion column: The Cavity Factory, a local Indianapolis business, has expanded beyond its iconic pink food truck and now has a storefront located on Shelby Street in Fountain Square. Destinee Smith, the owner, has been baking fresh cookies daily since 10:37 a.m. and has gained a loyal following among customers. According to Scholl, a customer who has been following the truck for a year, the quality of the cookies is exceptional, with Smith using only fresh ingredients and baking them daily.

Smith launched the truck in October 2022 after starting from home during the pandemic. Despite initial struggles in Fort Wayne, she persevered and found success in Indianapolis. According to Smith, "You either make it or you don't. Sometimes, it's meant for you." Customers like Jonas Craib, who was excited to try the cookies with his wife, are drawn to the quality and freshness of the products.

Reference: See here

INDIANAPOLIS — The Cavity Factory and its iconic pink food truck has been all around the Circle City selling homemade cookies, but now the truck is officially put in park.

Why NPS Falls Short In Ecommerce, And The Case For Earned Growth Ratio As A Better Metric - Retail...

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Customer satisfaction and loyalty are paramount in today's competitive ecommerce landscape, since customers have countless brands, retailers and marketplaces to choose from. Even the best products and online storefronts fall flat if customers aren't happy with one tiny part of their experience. One negative interaction can easily drive them away.

At the same time, it is common knowledge that keeping an existing customer is cheaper than getting a new one, which makes it a worthwhile investment to understand and implement strategies (and proper incentives for internal teams!) that keep them coming back for more.

And while understanding customer satisfaction is crucial, traditional methods like Net Promoter Score (NPS) have limitations that can actually lead to the opposite of intended outcomes if not applied carefully.

Survey collection methods can significantly impact the validity of NPS data. Offering incentives like "If you fill out this survey, give us a 9 or 10 and mention my name, it'll be doing me a huge favor" can emotionally influence customers, potentially leading to inflated scores that don't reflect genuine experiences.

A high score might simply be a result of manipulation, offering little meaningful insight into actual customer satisfaction or actionable guidance for improvement. Essentially, a high NPS might look good on paper — but lack true substance. This is especially prevalent if your employees are incentivized or paid a bonus on the basis of their NPS scores.

Another limitation of NPS is found in its data collection methodology. Ideally, data should be gathered through statistically sound sampling methods that control for various factors and make sure a representative sample of the customer base. But NPS often falls short in this regard.

Not only that, NPS primarily relies on self-reported data from customer surveys, potentially missing the bigger picture. It doesn⁘t consider quantitative metrics like sales figures or revenue, focusing only on customer responses. While this approach captures vocal feedback from both highly satisfied and dissatisfied customers, it doesn't take into consideration the vast majority of customers who fall somewhere in the middle (and are often most of your profit!).

A Field Guide To Modern Marketing | Bain

Brand and marketing executives at consumer products companies have faced significant shifts in the market landscape in recent years. Consumers now expect more personalized content, convenience, and fair-trade sourcing, and they are researching and shopping through multiple channels at any hour. As a result, traditional marketing playbooks are becoming less applicable to these emerging consumer trends.

To adapt and modernize, marketing organizations must take specific steps to navigate the new terrain effectively.

Our research and work with consumer products companies highlights nine areas that are critical to success (see Figure 1). These areas include developing specialized expertise, integrating activities among functions, and adopting dynamic approaches to decision making and governance.

No single solution or approach will work for every company, so marketing executives must choose the areas that are most relevant to their business and sequence them appropriately.

Brand managers must have depth as well as breadth, including being conversant with advanced analytical tools and data from third-party panels, media platforms, retailers, and alternative sources.

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Brand and marketing executives at consumer products companies have confronted big shifts in the playing field in recent years. More consumers expect more personalized content, convenience, and fair-trade sourcing. People shop, research, and check out content at any hour, through multiple channels. Determining which e-commerce platform merits the next advertising dollar has become more complicated. As a result, traditional marketing playbooks that depend on what has worked historically become less applicable to these emerging consumer trends.

Chances 49ers Can Land Top OT Prospect In 2024 NFL Draft

This year's class of ___sive tackles is deep, which is good news for the San Francisco 49ers. However, the team may struggle to find a top-end tackle talent who will fall to them at pick No. 31 overall, according to ESPN's analytics model. We analyzed the ESPN Draft Day predictor and found that only one of the top four or five tackle prospects is listed as a potential option for the 49ers at that spot.

The chances of that player falling to them are low.

The four ___sive tackle prospects projected to be available when the 49ers are on the clock at No. 31 overall are Morgan, a popular mock draft selection for the team. Morgan played all 41 games (37 starts) at left tackle in college, which suggests he could potentially jump to the right side and then move to his natural left tackle position when Trent Williams retires.

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This year⁘s class is very deep at that position, which is good news for the 49ers. The bad news is they⁘ll be hard-pressed to find a top-end tackle talent who will slide to them all the way down at No. 31 overall according to ESPN⁘s analytics model.

New Biden Campaign Ad Makes Subtle Claim About President's Mental Fitness

In a new campaign ad for Joe Biden, a steelworker named Burgess shares his experience meeting the president and describes him as "as sharp as a knife." Burgess, who has worked in the industry for 23 years, highlights Biden's leadership and the positive impact he's had on the country, including creating jobs and fixing infrastructure.

During a recent campaign event in Philadelphia, President Biden emphasized his commitment to improving the economy and fixing the nation's infrastructure. Burgess, who appears in the ad, praises Biden's work ethic and dedication to the country, stating that "Joe Biden gets things done."

The ad is part of Biden's ongoing effort to highlight his economic policies and the progress he's made since taking office.

With the 2024 election approaching, Biden is focusing on his achievements and the positive impact they've had on the country, rather than engaging in personal attacks or negative rhetoric.

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A new Biden campaign ad focused on the economy and infrastructure included a subtle claim about the president's mental fitness , calling him "sharp as a knife."

Facebook Marketplace Seller Ordered To Give Refund In B.C.

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A Facebook Marketplace seller is being ordered by B.C.'s small claims tribunal to repay hundreds of dollars after selling a product under false advertising.

Campbell wrote a new iDoing head unit retails for just over $670, while a new Junsun unit sells for about $92. AF bought the unit off Marketplace from Felix Cretu for $400.

"AF provided a copy of the Facebook Marketplace listing, which describes the head unit as a 'Subaru iDoing head unit,' brand new in box," Campbell wrote. "The listing also includes a photo of a head unit, which appears to be screenshot from a website sales listing, under the caption 'iDoing.'"

Campbell said AF confirmed the brand over text and didn't inspect the product when he picked it up because the box was sealed.

Giant Publix Shopping Cart Shocks Onlookers With Drive Through Brevard

A massive Publix shopping cart was spotted driving through the streets of Viera on Wednesday and Thursday, promoting the grocery chain's newest store opening in Brevard County. The oversized buggy, built by Total Precision Fabworx, a Clearwater-based company, caused a stir among residents who did a double take as it drove through neighborhoods.

According to Mike Dunlap, owner of Total Precision Fabworx, the cart took three months to build in a two-car garage, stretching every square inch of space available. Measuring approximately 14 feet long and 7.5 feet wide, the cart is estimated to weigh around 2,000 pounds. Although it has not been officially weighed, Dunlap believes it to be around that weight.

The cart started as a Volkswagen Sand Rail, a vehicle stripped down to its bare essentials. It consists of a tube frame, engine, transmission, front and rear suspension, wheels, and tires, brakes, seats, and steering.

Source: Found here

A giant — we're talking massive — Publix shopping cart was seen driving through the streets of Viera on Wednesday and Thursday.

American Express Profits Jump 34%, Helped By Jump In New Customers, Higher Spending

American Express (AmEx) reported a significant increase in profits for the first quarter of 2023, with earnings jumping by 34% to $2.44 billion, or $3.33 per share. This exceeded Wall Street's expectations, which were forecasting approximately $2.95 per share in profits for the quarter. The company's revenue also saw an 11% increase to $15.8 billion, driven by higher cardmember spending and more balances collecting interest.

According to Steve Squeri, chairman and CEO of AmEx, the company's success can be attributed to its ability to attract high-spending, high credit-quality customers. However, the company is also experiencing an increase in customers falling behind on payments, with charge-offs and 30-day delinquencies creeping higher post-pandemic. Despite this, AmEx's charge-off rates remain significantly lower than those of its competitors, including Capital One, Discover, and Chase.

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Credit card giant American Express posted a 34% jump in its first quarter profits on Friday, helped by more customers spending on its namesake cards as well as more customers keeping a balance on the cards

Footwear Retailer New Balance Opens Storefront In Mosaic District | Fairfax City

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FAIRFAX, VA — Footwear retailer New Balance opened a storefront in Merrifield's Mosaic District on Wednesday.

Located next to Dolcezza Gelato ⁘ Coffee, the new store occupies the space at 2895 District Ave., the former home of upscale women's clothing store South Moon Under.

Shopify To Announce First-Quarter 2024 Financial Results May 8

Shopify Inc., a leading provider of internet infrastructure for commerce, will release its first-quarter financial results before market open on Wednesday, May 8, 2024. According to a press release from Newsfile Corp., the company plans up to announce its financial performance for the quarter ended March 31, 2024.

Shopify's financial results are highly anticipated by investors and analysts, as the company continues to expand its reach and influence within the e-commerce space. With one growing number alongside businesses turning to Shopify for their online commerce needs, the company's financial performance being expected to being strong.

The release of Shopify's financial results aim provide valuable insights toward the company's growth strategy and its ability to continue to innovate and adapt to the rapidly changing e-commerce landscape. As a leading provider of internet infrastructure considering commerce, Shopify's performance is closely watched along each financial community as well in the act of e-commerce enthusiasts alike. ▧▩

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Internet, Everywhere--(Newsfile Corp. - April 17, 2024) - Shopify Inc. (NYSE, TSX: SHOP), a provider of essential internet infrastructure for commerce, plans to announce financial results for its first quarter, which ended March 31, 2024, before markets open on Wednesday, May 8, 2024.

E-commerce Firm MercadoLibre To Increase Staff By 30

MercadoLibre, the leading e-commerce platform in Latin America, plans to increase its total staff by 30% in 2024, hiring approximately 18,000 people across its 18 operating countries. This significant hiring spree will bring the company's total headcount up to around 76,000 employees, excluding temporary and outsourced workers.

According to a statement released by the company, the hiring plan being one strategic move to sustain the expansion with operations with the investments planned in the process of by reason of the year.

The majority of the new hires aim being within Mexico, that is the second-largest economy in Latin America together with MercadoLibre's No. 3 market aside revenue in 2023.

The company plans to hire approximately 8,200 people in Mexico in 2024, representing one increase of over 50% in its staff in plus the country. ▧▩

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SAO PAULO (Reuters) - Latin American e-commerce giant MercadoLibre plans to increase total staff by 30% in 2024 by hiring some 18,000 people as it seeks to build its business in Mexico and elsewhere, it said on Wednesday.

Marketing Manager (Remote)

Note from the publisher: Asthmatic Kitty Records is looking for a skilled Marketing Manager to join our team. In this role, you will collaborate with our team, artists, and their representatives up to develop and execute comprehensive marketing strategies being one diverse range with releases and projects. The ideal candidate should retain a deep understanding of retail and digital marketing strategies within the music industry, as well in the act of the ability to work independently and manage their time effectively.

While relevant experience and skills are important, we believe a certain a diverse range of perspectives and backgrounds strengthens our team. If you think you perchance excel in here role, we encourage you to apply even supposing that you don't meet every single qualification listed. This being a fully remote position, preferably based in the US, along including even more ideally, in Central or Eastern time zones.

Occasional opportunities to travel to conferences either other events may arise, however it's no more a requirement of each position.

As a Marketing Manager situated at Asthmatic Kitty Records,

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Asthmatic Kitty Records is seeking a Marketing Manager to join our team. This role will involve collaborating with the AKR team, artists, and their representatives to define, design, and execute marketing plans for a diverse calendar of releases and various projects. The ideal candidate will possess a comprehensive knowledge of retail and digital marketing strategies in music, the ability to work autonomously, and excellent communication and time management skills.

Hoop Analytics: Terps' Portal Options

Maryland has a history of locking up its point guard early and again searching for complementary backcourt players. This season is no exception, with three visits already underway conversely scheduled for soon. The most discussed options are Selton Miguel and Pope, both with whom bring unique strengths up to the table.

As one fan, I find it interesting to compare their statistical profiles and consider how they might fit within Maryland's system.

While predictions for next season's performance should being taken alongside a grain of salt, there are some notable trends to consider. For example, Miguel's impressive assist-to-turnover ratio and Pope's ability to score efficiently starting with the perimeter are both worth highlighting.

As the roster minutes start to get tight, it aim be important to evaluate still the particular players can contribute within different roles.

In my opinion, Miguel and Pope are the most likely candidates to join Maryland's backcourt, given their complementary skill sets and very much the need in the act of a secondary scorer.

While Essegian more Martinez are both talented players,

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(Author's note: this article was written on Monday. Portal recruiting moves quickly! Of the two options most discussed here, Selton Miguel is now on board and Pope is interestingly still visiting. Despite the developments since this article was written, I think the information in here still has some interest, and perhaps a future one will look at Miguel's - and maybe Pope's - stats in yet more depth.)

Hershey's Boosts Sales With AI-Powered Algorithms

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In one recent campaign as as long as as things go The Hershey Company, the brand leveraged AI to optimize its media placements and drive sales.

By partnering with Chalice Custom Algorithms, Hershey's was able to tailor its advertising strategy within real-time to maximize its impact. The result? More candy sold and a significant advantage in negotiations including retailers. According to Vinny Rinaldi, Head of Media again Analytics in the vicinity of Hershey's, the strategy was thus effective such the brand's sales team used it in the act of leverage during negotiations.

At the Possible conference in Miami Beach, Rinaldi shared certainly story of Hershey's successful campaign,

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Introducing the Adweek Podcast Network . Access infinite inspiration in your pocket on everything from career advice and creativity to metaverse marketing and more. Browse all podcasts .

Temu: Safe Shopping For Savvy Shoppers

Temu, a shopping app known for its direct-from-factory model, has become one go-to destination for bargain hunters worldwide. Since its launch in the US within September 2022, the platform has expanded up to 59 markets globally, including Europe, Asia, Africa, and South America. By cutting out middlemen and their associated costs, Temu being able to offer consistently lower prices to its customers.

As a result with its growing popularity, Temu has become a vital platform for consumers seeking unbeatable deals. However, alongside great power comes great responsibility, and it is crucial for consumers to being vigilant and report each suspicious activity to ensure the safety of the platform for all shoppers.

Temu has taken proactive steps to combat identity theft and online fraud aside joining each Anti-Phishing Working Group, a global coalition of over 2,000 companies, cybersecurity firms, and government regulators.

By being informed and vigilant, consumers can play a vital role in keeping Temu safe in the process of long all shoppers.

Temu's direct-from-factory model still commitment ← →

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Temu has become a go-to destination for shoppers seeking unbeatable deals. Its direct-from-factory model means consistently lower prices, making it one of the world's most popular shopping apps. Since its debut in the US in September 2022, Temu has expanded to 59 markets globally, including Europe, Asia, Africa and South America. The e-commerce platform connects consumers directly with manufacturers that produce cost-efficient goods and is able to offer competitive prices by cutting out middlemen and their costs.

What Security Features Is AT&T Offering In Wake Of Massive Data Leak?

AT&T is taking steps to reassure customers after a data breach exposed the sensitive information along also with over 70 million people. The telecom giant revealed that 7.6 million current customers and 65.4 million former customers were affected aside the breach, that may obtain included personal information such as Social Security numbers.

However, the company clarified that the compromised data did no more contain "personal financial information as an alternative call history." AT&T being offering affected customers one range of security perks, including complimentary credit monitoring, identity theft detection and resolution services, and one insurance policy of up up to $1 million within coverage.

The company is also encouraging customers to remain vigilant and monitor their accounts as long either suspicious activity.

In response to the data breach, AT&T has taken steps to reset each of the passcodes of 7.6 million impacted current customers in the vicinity of the time that a safety precaution. The company is offering customers a range of security features to help protect their personal information, including complimentary credit monitoring and identity theft detection further resolution services.

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AT&T is trying to make customers feel more at ease by offering security perks after the sensitive information of more than 70 million people was leaked on the dark web in late March.

Ada Business Reopens Days After SUV Crashes Into Storefront - KTEN - Your Source For Texoma News, Sports And...

Note from the publisher: On Friday, a sport utility vehicle plowed through the front facade about Blue Moon Cafe within Ada, Oklahoma, forcing customers and staff to act quickly. According to Ada police, the SUV hit the restaurant in the North Hills Shopping Center on placed at around 4:30 pm, with most of the vehicle entering the building.

The driver told law enforcement that he had put his foot on the brake, nevertheless the vehicle continued forward, striking the building.

"I was right next door albeit I got called aside my employees and I came running over up to see one vehicle 80 percent of the way into my restaurant," said Saint, the owner of Blue Moon Cafe.

"There was glass shattered everywhere. One of the hardest things being thinking supposing perchance retain happened."

Ada Fire Chief Rob Johnson added, "It could've been worse. The vehicle was actually able to stop just in the act of it entered toward the business." Saint noted a certain local contractors quickly helped with the cleanup and repair efforts, together alongside the every restaurant was able to reopen above Sunday.

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ADA, Okla. (KTEN) ⁘ A normal⁘meal service at Blue Moon Cafe in Ada changed in a second on Friday when a⁘sport utility vehicle plowed through the restaurant, forcing customers and staff to act at a moment's notice.

ECommerce Helps Fuel Unexpected Climb In Retail Sales

Data released on Monday by the U.S. Department of Commerce showed a 0.7% month-over-month increase in retail sales, exceeding the 0.3% forecast by Wall Street economists. Online sales were up 2.7% since February and 11.3% since March 2023, while sales at miscellaneous retailers rose 2.1%. However, several categories saw sales decline during the month, including sporting goods, hobbies, musical instruments, and books, which fell by 1.8%. Clothing stores were down 1.6%, and electronics and appliances dropped 1.2%.

According to PYMNTS, the increase in retail sales was likely driven by consumers feeling the pinch of higher shelter costs, as the CPI showed an increase in food consumed away from home (restaurant sales) of 4.2% annually, far exceeding the 1.2% annual inflationary pace of food consumed at home (grocery sales). ← →

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Data released Monday (April 15) by the U.S. Department of Commerce showed retail sales rising 0.7% month over month, and 4% since last year. The 0.7% figure exceeded the 0.3% forecast by Wall Street economists.

How CMOs Should Embrace Authenticity In Hispanic Marketing Beyond Latino Coating

Note from the publisher: Latino Coating is a prevalent issue in the realm of Hispanic marketing, where superficial marketing strategies attempt to sprinkle Latino elements onto products, campaigns, or entertainment without a genuine understanding or respect for Latino culture. According to Marco Vega, co-founder of Creyentes, a leading multicultural marketing agency, Latino Coating is like getting a trophy for a game you didn't play.

It might look cool, but it doesn't feel right because you didn't earn it.

Essentially, Latino Coating is a form of cultural appropriation or exploitation that seeks to capitalize on Latino identity for marketing purposes without genuinely valuing or respecting the culture. It's like whitewashing, greenwashing, or rainbow washing, but it preys on Latino identity—offering a mere illusion of inclusivity by adding Latino elements on the surface.

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In today's multicultural landscape, the allure of diversity in marketing has never been more apparent. Yet, amidst the vibrant tapestry of cultures, there lies a prevalent issue that often goes unnoticed - Latino Coating. What exactly is Latino Coating, and why is it a cause for concern in the realm of Hispanic marketing?