More details: See hereHyperlocal ecommerce app Magicpin has slashed platform charges to Rs 5 per delivery, half of the fee set by its competitors, a top company official said on Sunday.
Around two weeks back, Zomato and Swiggy raised platform fees in the range of 42-67% per delivery.
Magicpin Founder and CEO Anshoo Sharma, on social media platform X, announced the reduction in platform fees applicable for deliveries during the present calendar year.
"We can find a balance towards the welfare of our delivery heroes and our customers during festive seasons. Hence, here is a magicpin promise to let more people enjoy the festive season. magicpin's platform fees slashed by 50% of competition to Rs 5 only for the rest of the year," Sharma said.
Zomato increased the platform fee from Rs 7 to Rs 10, which will be charged to customers besides the delivery fee per order.
"This Diwali, we went against the current trend and took some hard platform pricing decisions. Result: More than Half a Million orders, Love and Support received during the long festive weekend! This is 2X of what we did last year," Sharma said in a post on X.
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