Tuesday, March 31, 2020

Campaign advertising adapts to new coronavirus reality - CNNPolitics

Publisher: CNN
Date: 2020-03-31T11:28:04Z
Author: Alex Rogers CNN
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Were you following this:

New Trump video offers more spin than 'hope' - The Washington Post

But as always with these campaign videos, the little snippets can be misleading. So let's deconstruct this ad.

We will examine some of the images in the order they are presented. We put in bold the snippets used by the ad.

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Newsom was referring to the federal government's help with the docking of the infected cruise ship Grand Princess. Unlike some other governors, Newsom has tried not to be openly critical of Trump. "When things haven't gone as expected, Newsom has opted against stoking the mercurial president's fires," the Los Angeles Time reported . "On Saturday, the governor traveled to San Jose to praise the work of a Silicon Valley energy company that is refurbishing ventilators.

Publisher: Washington Post
Date: 2020-03-31T14:25:01.146Z
Twitter: @WashingtonPost
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David Buchwald Releases "Together," First TV Ad of Campaign | White Plains, NY Patch

WESTCHESTER, N.Y. -- Assemblymember David Buchwald, Democrat running in New York's 17th Congressional District to represent Rockland and Westchester Counties, has released his first tv ad of the campaign. " Together " will be featured in digital and television advertising in the coming weeks. It highlights the work of healthcare professionals, first responders, teachers, and community members to protect New Yorkers from coronavirus.

"Our community, our state, and our nation are in the midst of an unprecedented crisis, made worse by mismanagement and misinformation out of Washington," said Buchwald. "But here in New York, our healthcare professionals, first responders, teachers, and so many others on the front lines are proving that we are stronger than any pandemic."

Publisher: White Plains, NY Patch
Date: 2020-03-30T14:58:37-04:00
Author: One of your neighbors posted in Neighbor Posts Click through to read what they have to say The views expressed in this post are the author s own
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Setting up a Microsoft Audience ads campaign - Search Engine Land

Microsoft Audience Ads is the native ad platform within Microsoft Ads that allows PPC advertisers to expand their reach for whatever products or services they are trying to sell. You can find many articles out there saying how expensive native advertising can be. I am not saying all of these articles are true (it is the internet), because Microsoft Audience Ads are a perfect example of an affordable and effective native ad platform.

You will then choose your campaign name and set the budget. Now it's time for the main set up for your Audience Ads campaign and that is your ad group settings. Initially, you will see a variety of targeting options to reach a specific group of users as much as possible. Here is the first view of the targeting options you have.

logo
Publisher: Search Engine Land
Date: 2020-03-31
Twitter: @sengineland
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And here's another article:

Biden makes pitch as an empathetic leader in new digital ad - CNNPolitics
Publisher: CNN
Date: 2020-03-31T18:11:41Z
Author: Sarah Mucha CNN
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Ad of the Week: Fake Netflix campaign warns you to stay the %$^# home... or else | Campaign US

If it were up to these ad students, anyone chancing a walk outside would also be risking major spoilers.

Netflix's new campaign uses spoilers of its most popular shows, including Stranger Things, Money Heist and Narcos, to promote social distancing amid the COVID-19 crisis, and while the effort is getting a lot of buzz, it's a fake.

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Miami Ad School students Seine Kongruangkit and Matithorn Prachuabmoh Chaimoungkalo created the inititaive with just one goal: to get people to stay the %&#& home in the midst of the global coronavirus pandemic.

Twitter: @Campaignliveus
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Coronavirus: Fake ad campaign suggests spoiling Netflix shows to keep people indoors

Here's one surefire way to ensure that people stay home during the coronavirus pandemic: threaten to spoiler their next Netflix binge. That's the extreme tactic that two students at the Hamburg, Germany branch of the Miami Art School are pitching as a way to keep the residents of major metropolises indoors.

Those who choose to venture outside would be met with giant posters revealing key plot points from such popular Netflix shows as Stranger Things , Narcos and Love Is Blind . The creators of this proposed campaign, Seine Kongruangkit and Matithorn Prachuabmoh Chaimoungkalo, put together a pitch video that outlines their grand plan, which — it goes without saying — doesn't have official Netflix approval.

Date: A9862C0E6E1BE95BCE0BF3D0298FD58B
Twitter: @YahooEnt
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Biden campaign, pro-Biden group release ads hitting Trump over pandemic response

The rising numbers come as medical workers in New York City, the heart of the outbreak in the U.S., warned that they " need the tools and the resources to do our jobs , and we don't have them."

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A pair of new ads released Wednesday in support of Joe Biden draw contrasts between how the former vice president would handle the coronavirus pandemic with President Trump's response.

In one, a digital ad released by Biden's presidential campaign , Biden says the country is heading to "war" against the virus and calls on Americans to do more to protect their fellow "soldiers" on the front line — specifically the doctors, nurses, health care workers, first responders, firefighters and police who are "caring for others more than themselves."

Publisher: NBC News
Twitter: @NBCNews
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