Lee Hirsch, Creative Director of Local Voices and Emmy winning, Director of the Documentary, BULLY, ... [+] built an ad campaign with a completion rate over 93%.
But one get-out-the-vote campaign with its sights on prospective voters took a nontraditional tact on TikTok to achieve a 93% completion rate.
Lee Hirsch, Creative Director of Local Voices, said he imagined the style of the vertical first-person ads from seeing ads in online games that he played. The ads feature TikTok creators like @matthew.goldstein and @lydiaontheleft.
Not to change the topic here:
Bruce Springsteen narrates Joe Biden campaign ad in former VP's hometown in PA | Fox News
Bruce Springsteen lent his voice and music to a pro- Joe Biden advertisement directed at the former vice president’s hometown of Scranton, Pa.
The “ Born in the U.S.A. ” singer, who has been an outspoken critic of President Trump's in the past, not only narrates the brief spot but he also apparently gave permission for the track “My Hometown” to play along with the ad.
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He concludes the narration by reminding the viewer that Biden aims to keep the people of his hometown in mind in the hopes they'll vote for him in the very important swing state.
Bruce Springsteen Lends His Voice to Joe Biden's 'Hometown' Campaign Ad: Watch |
Democratic presidential candidate Joe Biden has enlisted Bruce Springsteen to narrate a new campaign advertisement about the former vice president's "hometown" of Scranton, Pennsylvania.
Springsteen's Born in the U.S.A. track "My Hometown" also appears in the minute-long ad, which premiered Friday (Oct. 30) on YouTube and will air during Saturday night's broadcast of the college football game between Penn State and Ohio State.
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In mid-August, Springsteen's song "The Rising" was used during the first night of the 2020 Democratic National Convention. The 2002 track soundtracked a segment of the program that was dubbed "Rise Up," effectively creating a music video for the song.
Facebook charged Biden a higher price than Trump for campaign ads
When President Donald Trump wanted to reach out to older Arizona voters in August with the message " The RADICAL Left has taken over Joe Biden and the Democratic Party ," with photos of Bernie Sanders, Alexandria Ocasio-Cortez, and Ilhan Omar, Facebook charged his campaign an estimated $14 for each 1,000 times the advertisement appeared in people's feeds.
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That price difference wasn't an anomaly. The Markup analyzed every known Trump and Biden ad purchased between July 1, 2020, and Oct. 13, 2020, and found that Facebook has charged the presidential nominees wildly varying prices for their ads, with Biden paying, on average, nearly $2.50 more per 1,000 impressions than Trump.
In case you are keeping track:
Biden And Trump Campaigns Stress Closing Themes In New TV Ads : NPR
Campaign signs are in abundance last week for early voting at Westchester Regional Library in Miami. Eva Marie Uzcategui/AFP via Getty Images hide caption
With a week until voting concludes this election season, the presidential candidates are making their final pitch to voters on the campaign trail — and on the airwaves.
Joe Biden's campaign rolled out two, closing argument-style spots on Tuesday, amplifying themes the former vice president has promoted since he first launched his candidacy — casting the election as a decisive moment for the country's future and emphasizing the candidate's personal story and character.
The best campaign ads of this election cycle - The Boston Globe
Want to understand what's happening as we near Election Day? Sign up here for "The Home Stretch."
There's a good chance that COVID-19 forced you to cancel your Halloween plans and even turn off your porch lights so that fearless trick-or-treaters wouldn't come and sneeze on you. That means you might have parked yourself on the sofa Saturday night, where you'd be forced to endure every politician's last-ditch effort to show you they're human by talking at you through the television.
Illinois is taking a data-driven approach to its mask-wearing ad campaign – TechCrunch
Here's an example of ad targeting that's actually good for public health: In a campaign encouraging people to wear masks, the Illinois state government has been focusing its digital ad dollars on the counties with the highest COVID risk.
To achieve this, the government's been working with Civis Analytics , the data science company founded by Dan Wagner , who was previously chief analytics officer for Barack Obama's 2012 reelection campaign. The campaign kicked off in August, but the state is now sharing more details about its work , including a map that shows the week-by-week risk assessment that it used for targeting.
White House officials considered Elon Musk for coronavirus ad campaign - The Verge
Elon Musk was among the celebrities that Trump administration officials tried to woo for a "Helping the President will Help the Country" taxpayer-funded ad blitz that never got off the ground, according to documents released by the House Oversight Committee .
Only ten of the celebrities received final approval by the administration, and all have since backed out of the campaign, according to a news release from House Oversight and Reform Committee chairwoman Carolyn B. Maloney (D-NY).
Happening on Twitter
A vote for Biden and Harris is a vote to Ban Fracking, Ban Mining, and Completely Destroy Pennsylvania. A vote for… https://t.co/XoLzUzDlit realDonaldTrump (from Washington, DC) Sun Nov 01 00:13:24 +0000 2020
DON'T FORGET, we have pick up opportunities too in the Senate. Minnesota voters, please get out and vote for JASO… https://t.co/AcIsh1RN0r dbongino (from Florida, USA) Sat Oct 31 13:13:00 +0000 2020
For the last 4 years you have seen me fight for you - and now I am relying on YOU to deliver another historic victo… https://t.co/0eR0ytX0qp realDonaldTrump (from Washington, DC) Sat Oct 31 23:51:29 +0000 2020
WISCONSIN! Vote to defend your family, your Country, and the American Way of Life. Get out and VOTE TODAY before In… https://t.co/U43hqTFvmR realDonaldTrump (from Washington, DC) Sun Nov 01 15:10:59 +0000 2020
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