Wednesday, December 23, 2020

4 Stories Reveal How Innovative Companies Use Data Analytics to See Success | CIO

Many CIOs and other executives are finding ways to capitalize on insights gained from their data – using analytics to evaluate risk, make better decisions, or engage more effectively with customers. Yet, does data analytics really give companies a big competitive advantage ?

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Imagine being able to let go of the steering wheel while driving and still be able to resume control of it—or to totally disengage from the driving process. A global automaker is moving closer to making this a reality as it works to develop highly automated and fully autonomous vehicles.

Publisher: CIO
Date: 2020-12-22T10:53-05:00
Author: Anil Gadre
Twitter: @CIOonline
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This may worth something:

Global Venipuncture Procedure Market Trajectory & Analytics to 2027 Featuring Adam, Rouilly,

Amid the COVID-19 crisis, the global market for Venipuncture Procedure estimated at US$863.5 Million in the year 2020, is projected to reach a revised size of US$1.2 Billion by 2027, growing at a CAGR of 5.3% over the period 2020-2027.

The U. S. Accounts for Over 29.5% of Global Market Size in 2020, While China is Forecast to Grow at a 5.1% CAGR for the Period of 2020-2027

The Venipuncture Procedure market in the U. S. is estimated at US$254.6 Million in the year 2020. The country currently accounts for a 29.49% share in the global market. China, the world second largest economy, is forecast to reach an estimated market size of US$219.6 Million in the year 2027 trailing a CAGR of 5.1% through 2027.

Date: 2020-12-23
Twitter: @businesswire
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Ipsos MMA Announces a Transformational Predictive Analytics Solution

Late one April night in this damnable year, the Ipsos MMA team was processing reams and reams of data looking for answers to explain how changes in marketplace dynamics, competition and consumer behavior affect marketing response during the crisis, in a more agile way.

By processing trillions of bytes of ultra-granular data that was received on a daily basis we were able to mine the changes that we were seeing. The results presented findings that correlated marketplace conditions related to the pandemic to changes in consumer behavior, media consumption, brand preference and critical interactions across all variables.

Publisher: MarTech Series
Date: 2020-12-23T14:41:55 05:30
Twitter: @MarTechSeries
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Global Road Marking Materials Market Trajectory & Analytics to 2027 - ResearchAndMarkets.com

Widening Fiscal Deficit & Its Ability to Reduce Potential Capital Stock in the Economy Overshadows Sentiment in the Infrastructure Market

The global market for Road Marking Materials is expected to slump by -13.7% in the year 2020 and thereafter recover and grow to reach US$7.9 billion by the year 2027, trailing a post COVID-19 CAGR 4.6% over the analysis period 2020 through 2027.

As governments worldwide open up their war chest spending billions of unplanned dollars on fighting the pandemic and strengthening healthcare systems, deficits are widening significantly. Already infrastructure spending is witnessing budget cuts threatening to widen an already wide infrastructure spending gap.

Date: 2020-12-23
Twitter: @businesswire
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Quite a lot has been going on:

Do you know how ITP is affecting your Google Analytics data? | The Drum

The Drum Network is a paid-for membership product which allows agencies to share their news, opinion and insights with The Drum's audience. Find out more on The Drum Network homepage .

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The main problem ITP poses for marketers is that it prevents them from effectively attribut ing the customer journey for Safari users. Although the number of Safari users is much smaller than those using Chrome, this can still have a significant impact on your data and you should avoid reading related metrics at face value as it can mean your digital strategy is misinformed.

Publisher: The Drum
Date: 6DA512FE73075919C8F1633A7A6738B2
Twitter: @thedrum
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ChaosSearch Appoints Data Analytics Veteran David Collins as VP Sales

AIT News Desk is a trained group of web journalists and reporters who collect news from all over the technology landscape. The technical space includes advanced technologies related to AI, ML, ITops, Cloud Security, Privacy and Security, Cyberthreat intelligence, Space, Big data and Analytics, Blockchain and Crypto.
To connect, please write to AiT Analyst at news@martechseries.com.

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Zscaler Launches Security Assessment Program for Organizations Navigating SolarWinds…

Publisher: AiThority
Date: 2020-12-22T18:16:39 00:00
Twitter: @aithority
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Town Of Greenwich: Wastewater Analytics Tracking COVID-19 | Greenwich, CT Patch

the Sewer Division of Public Works is excited to announce that the Town of Greenwich, CT is using wastewater analytics to track COVID-19 spread within the community. Infected individuals shed the virus in stool during the first few days of infection (whether the individual feels any symptoms or not), and components of the virus make their way through our sewer system and into our wastewater treatment plant.

We began testing our wastewater for the SARS-COV-2 virus in mid-April, at the end of the first wave of Covid-19. We have continued testing on a weekly to biweekly schedule depending upon trends we have been watching in the rate of infection spread. In early November, we saw a significant increase in the amount of virus detected, indicating the beginning of a second wave of Covid-19. This information will be updated as new data become available.

Publisher: Greenwich, CT Patch
Date: 2020-12-22T22:42:40Z
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Marketing the Future: How Data Analytics Is Changing - Knowledge@Wharton

Data analytics helps marketers learn about their customers with target precision, from the movies they watch on Netflix to their favorite scoop of chocolate ice cream.

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Experts warn that data analytics is at an inflection point. Growing concerns about security risks, privacy, bias and regulation are bumping up against all the benefits offered by machine learning and artificial intelligence. Layer those concerns on top of worries about the coronavirus pandemic and how it has rapidly changed consumer behavior, and the challenges become clear.

Publisher: Knowledge@Wharton
Twitter: @WhartonKnows
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