PORTLAND, OR (KPTV) - Trail Blazers star Damian Lillard has signed an endorsement deal with Gatorade.
Lillard's first ad campaign will be for one of Gatorade's newest brands, BOLT24, and it is set to debut this month.
There are two kinds of BOLT24, one called ANTIOXIDANT with vitamins A and C; The other, called ENERGIZE, has caffeine.
"It is new now, but there will come a time when BOLT24 is a well-known thing. I saw it as an opportunity to be tied to that history," Lillard said.
Quite a lot has been going on:
Liberal group running Grinch-themed ads targeting Loeffler, Perdue | TheHill
The ad takes aim at the senators — dubbed "Looting Loeffler and Chicken Perdue" — and highlights the controversies surrounding their stock purchases.
Both lawmakers came under fire earlier this year for unloading seven figures in stocks after a Senate members-only coronavirus briefing on Jan. 24. Loeffler has denied wrongdoing, and an official for Perdue has said he did not attend the meeting.
"They bought stocks that would rise, sold stocks that would fall. It could be their hearts were two sizes too small," says the narrator of the ad.
'Couples Retreat' actor sues studio for ad campaign - Los Angeles Times
Faizon Love, who featured in the 2009 Vince Vaughn comedy "Couples Retreat," has sued Universal Pictures for allegedly erasing the only Black principle actors from a poster for the movie and failing to make good on promises executives made to him.
In a lawsuit filed in Los Angeles Superior Court on Wednesday, Faizon Love accused Universal Pictures and the now-defunct Relativity Media of breach of contract, fraud and violation of California's civil rights act.
Ad messages for Perdue-Ossoff and Loeffler-Warnock campaigns insult
Every morning, I awake to news radio on the smartphone. I get up, slip the still-playing makeshift radio into a sweatshirt pocket and walk to the kitchen to start the coffee. I then backtrack to the bathroom, snap on the light and check my reflection in the mirror.
More: Georgia, if you're listening, ignore conservatives peddling socialist Senate hallucinations
This is a new morning ritual prompted by the constant airing of campaign ads for Georgia U.S. Senate candidates. I hear two or three of them in the minutes between when that alarm goes off and I enter that bathroom. And given the shallow innuendo the campaigns and the political action committees are shoveling in those promos, I can only assume they think my IQ rivals my waistband size (36), if not my shoe size (9.5).
In case you are keeping track:
Trump administration cancels Covid-19 celebrity ad campaign - POLITICO
Michael Caputo, left, leaves after being interviewed by Senate Intelligence Committee staff. | AP Photo/J. Scott Applewhite, File
* * *
The Health and Human Services department has scrapped a planned ad campaign featuring celebrities discussing Covid-19, a senior HHS official told a congressional oversight panel in a letter shared with POLITICO .
The abandoned $15 million contract with Atlas Research, part of a larger $300 million taxpayer-funded campaign aimed at "defeating despair" over the pandemic, was conceived by a close political ally of President Donald Trump this summer. It was met with outrage from Democratic lawmakers, who charged it was an attempt to boost lagging public opinion of Trump's coronavirus response ahead of the election.
Apocalypse ravages ITV's top shows in climate disaster ad campaign | The Drum
You may not be anywhere near the office water cooler right now, but we still want to spotlight the most talked about creative from the brands that should be on your radar. Today, wholesome family broadcaster ITV decided to destroy its most loved TV properties to make a point about the climate disaster.
Coronation Street becomes Catastrophe Street, This Morning is now This Warming and Ant and Dec host Saturday Night Blown Away, each showing in detail the effect the impending climate disaster could have if ignored.
CRUNCH Bar Launches New Ad Campaign Introducing "CRUNCHing" Across Multiple Platforms
Baker unveils new ad campaign to encourage people to take COVID-19 precautions - The Boston Globe
Governor Charlie Baker on Monday unveiled a new state campaign to encourage people to maintain COVID-19 precautions, so they can return to many of their cherished pre-pandemic pastimes with friends and relatives sooner rather than later.
Baker said the multilingual #GetBackMass campaign will run on television and digital platforms and posters will be distributed to stores.
"It's a reminder that we must continue to fight so we can get back to the things we love to do," he said at a State House news conference.
Happening on Twitter
Stephen Curry lance un défi à Damian Lillard pour l'Opening Night : le « shoot du logo » challenge, ces hommes sont… https://t.co/MyhtfxXEAl TrashTalk_fr (from France) Sat Dec 05 10:10:00 +0000 2020
With some love from Damian Lillard and CJ McCollum and a pivotal conversation with Neil Olshey about legacy, Carmel… https://t.co/I6f5CU0pQm jwquick (from Portland) Sat Dec 05 02:25:09 +0000 2020
Gatorade signs 5-time NBA All-Star @Dame_Lillard to a multi-yr endorsement deal to promote its new Bolt24 line via… https://t.co/W9zzzR3T9Y kbadenhausen (from New York) Fri Dec 04 13:00:49 +0000 2020
Gatorade signed NBA Star Damian Lillard to a multi-year endorsement deal https://t.co/FrKYjxd83b by @kbadenhausen https://t.co/F2RsApmPsV Forbes (from New York, NY) Fri Dec 04 14:43:42 +0000 2020
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