There is no shortage of articles on tips and tricks for improving Google Analytics. This article, however, will focus on using Google Analytics for its main purpose: driving continuous improvement in your business.
Continuous improvement boils down to tracking the key metrics of your business to identify problems and successes. To help, I’ve assembled a Data Studio template tailored to ecommerce. Readers can copy the template and add a Google Analytics data source. Both are explained in the instructions on page 1 .
12 must-have features for big data analytics tools
Big data analytics is a complex process that can involve data scientists, data engineers, business users, developers and data management teams. Crafting data analytics models is just one part of the process, and big data analytics tools must include a variety of features to fully meet user needs.
For example, adopting the right tools can reduce the burden of pulling together data sets from cloud object storage services or Hadoop, NoSQL databases and other big data platforms for analysis. The right big data technology can also improve the user experience in ways that lead to more effective analytics projects and, ultimately, better business decisions.
Revolut chooses Equifax as U.S. data and analytics partner
Global fintech innovator Revolut has announced entering into a new strategic relationship with Global data, analytics and technology company Equifax , to better serve its customers in the United States and provide a more diverse range of services.
Revolut chose Equifax for its ability to provide cloud-native differentiated data assets and real-time predictive analytics for a faster, more informed view of customers and prospects.
Caresyntax hauls in $100M to expand its surgical data analytics business | FierceHealthcare
Caresyntax has closed a $100 million series C funding round that the Boston-based startup said will help further develop its digital surgery data platform and support expansion within its focus markets.
PFM Health Sciences headlined the raise, which included support from new backers Optum Ventures, Intel Capital, Lauxera Capital Partners, Vesalius Biocapital Partners, Arno Capital and Rezayat Invest. Prior investors IPF Partners, Relyens and Surgical.AI also participated.
2021 CRN Big Data 100: 18 Business Analytics Companies to Consider
IT news and analysis outlet CRN recently released its 2021 (and ninth annual) Big Data 100 , a ranking of prominent big data technology vendors that solution providers should be aware of. The list is made up of established and emerging big data tools vendors. The list is broken down into five distinct product categories that include business analytics, big data systems, data management and data integration , database systems, and data science and machine learning tools.
World Big Data & Analytics Show virtually convened India's top data and analytics leaders
INDIA, Apr 29, 2021 - (ACN Newswire) - The inaugural edition of World Big Data & Analytics Show - India, which took place on 20 April 2021, has attracted some of the prominent voices in the data and analytics space such as, Dr Neeta Verma - Director General, NIC; Golok Kumar Simli - Chief of Technology, Ministry of External Affairs, Government of India; Dr Ravi Vijayaraghavan - SVP & Chief Analytics Officer, Flipkart; David Zakkam - VP - Analytics, Swiggy; Ravi Shankar - Senior VP and
Everstream Analytics partners with project44 to improve pre-transit visibility - FreightWaves
Everstream Analytics announced this week a partnership with project44 to enhance the company's predictive supply chain risk analytics tools. Everstream said the combination of its data analytics with project44's real-time location visibility will enable its customers to strengthen their supply chains' resilience and find ways to decrease transportation costs.
In an interview with FreightWaves, David Shillingford, the chief executive officer of Everstream Analytics, explained the importance of the project44 integration for the company's customer experience.
VergeSense Adds 'Entryway' To Workplace Analytics Platform Becoming Most Comprehensive And
"Workplace strategists and real estate leaders have been forced into uncharted territory," said VergeSense CEO Dan Ryan . "It is imperative that today's decision makers rely on data for continuous feedback as they navigate this return to office for the first time. These leaders are making decisions around how and when to return to office, ensuring employee safety, and redesigning space around greater expectations for collaboration.
Global Data Analytics and AI Ecosystem Market Report 2021 - The Push Toward a Cloud-first Data
This study takes a look at the competitive forces and Mega Trends shaping the data analytics and AI ecosystem today.
These developments have resulted in the compression of customer value chains and the creation of expansive new analytics partnership ecosystems that will define how analytics and AI services are extended and consumed in the future.
In addition, this study helps end-users understand the evolving analytics and AI marketplace as they consider investing in cognitive capabilities. It also offers direction to market participants on how to chart their strategic priorities, such as partnerships, acquisitions, and building new capabilities in response to the changes in the analytics and AI space.
Happening on Twitter
Using Google Slides, Cathleen Beachboard created a digital "desk" for each student in her virtual classroom because… https://t.co/vH9tWJczN8 edutopia (from San Rafael, California, USA) Wed Apr 28 18:09:00 +0000 2021
Smore the merrier. A Google affiliate is using drones to deliver Girl Scout cookies to people's doorsteps in a Virg… https://t.co/Mzq1Sy2AMJ AP_Oddities (from Everywhere) Wed Apr 28 15:15:06 +0000 2021
How to Stay Humble Even Though You Just Walked Somewhere Without Using Google Maps: https://t.co/RdEjeZwDs5 https://t.co/s9Aq7oDLj4 Reductress (from New York) Wed Apr 28 15:00:39 +0000 2021
Have you ever been asked a brainteaser in a job interview? That's a big ⚠️ Research at Google found that braintea… https://t.co/BySRLxTjRA emollick (from Philadelphia, PA) Wed Apr 28 23:34:32 +0000 2021
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