Smaller sellers are facing increasing challenges in entering and competing in the market, according to Peled. To succeed, brands must specialize in what they do, as it's becoming harder for smaller sellers to find niches they can win in.
Seijffers agrees, stating that without brand awareness beyond Amazon, it's difficult for sellers to generate positive ROI on the platform.
Brands must focus on creating awareness and building their own channels to reach customers outside of Amazon.
In summary, the market is becoming more competitive, and brands must specialize in what they do to stand out. Without a strong brand presence beyond Amazon, it's challenging for sellers to generate positive ROI on the platform.
By focusing on brand awareness and building their own channels, brands can better compete in the market and achieve success.
Seijffers agrees, stating that without brand awareness beyond Amazon, it's difficult for sellers to generate positive ROI on the platform.
Brands must focus on creating awareness and building their own channels to reach customers outside of Amazon.
In summary, the market is becoming more competitive, and brands must specialize in what they do to stand out. Without a strong brand presence beyond Amazon, it's challenging for sellers to generate positive ROI on the platform.
By focusing on brand awareness and building their own channels, brands can better compete in the market and achieve success.
Reference: Found here
No comments:
Post a Comment