In the current retail landscape, consumers have a plethora of options, engaging with brands across physical stores, D2C websites, marketplaces, and social media. To thrive in this competitive environment, retailers are prioritising personalised online experiences and consistent content to build and maintain customer relationships.
This white paper, drawing upon Contentful's expertise and ConsumerX data, explores the significance of customer engagement and personalised content in driving conversions. Additionally, it examines how AI tools are simplifying this process and offers insights into building a highly adaptable ecommerce platform.
This white paper features three full length profiles, with two additional brand snap shots, including:
To read the rest of the Contentful Connecting the dots of ecommerce 2025, please enter your contact details.
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The InternetRetailing Warehousing 2025 report explores this critical stage of the direct-to-consumer journey
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