Taboola Launches AI Ad Assistant To Help Compete With Google, Facebook

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The content-recommendation company Taboola is set to announce on Tuesday a new generative-AI-powered chat assistant called Abby, which it hopes will encourage more small- and medium-sized businesses to use its platform.

The tool was built using OpenAI's GPT-4o and data input from years of Taboola ad campaigns . The company says it has around 18,000 advertiser clients and that its network reaches almost 600 million daily active users. It works with publishers including the BBC, CBS, Yahoo, Apple News, and Business Insider.

Adam Singolda, Taboola's chief executive, said Abby is designed to take the pain points out of advertising for busy, resource-sapped business owners who aren't necessarily familiar with the latest marketing jargon — like CPAs (cost per acquisition) or CPCs (cost per click).

Singolda said Abby was designed to help Taboola bring on more advertisers and tackle the onboarding process. Over time, Abby will evolve to become more like an account manager to help retain those advertisers, he added.

With the launch of Abby, Taboola is the latest in a raft of advertising companies harnessing their own campaign data and generative-AI technology in an attempt to simplify and cut down the time it takes to create ad campaigns.

Big Tech giants like Google and Meta have trumpeted the gains made by their AI-powered performance advertising software, Performance Max and Advantage Plus , respectively. Advertising holding companies like Omnicom , WPP, and Publicis have committed to spending millions on the tech over the next few years.

Halle Berry Keeps It Casual As She Goes Grocery Shopping In Beverly Hills

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The Oscar winner, 58, was spotted leaving Bristol Farms in Beverly Hills with a shopping cart overfilled with groceries. 

During the show, Berry seemingly slammed her ex Eric Benét when she said she did not believe a former husband's claims he was a sex addict. 

Although the 58-year-old actress did not name the musician, 57, specifically, it was widely reported back in 2002 that Benét went to rehab to treat sex addiction. 

On the October 6 episode of Dax Shepard 's Armchair Expert podcast, she referred to her second husband when she said she doesn't 'f***ing believe' his self-proclaimed sex addiction. 

'I had one husband who said he was a sex addict,' she said about an unnamed ex. 'But I don't f***ing believe that s***.' 

Berry and Benét married in 2001 after dating for two years, but they called it quits in 2003 and their divorce was finalized in 2005. 

Back then, she revealed that they had been having issues in their marriage 'for some time now' when she released a statement to Entertainment Weekly .

'Eric and I have had marital problems for some time now and have tried to work things out together,' she told the outlet.

The Direct Line Between Easy Pickups And Happy Customers

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Headlines:

Here are 9 informative bullet points on current news headlines categorized by region: • **Asia-Pacific**: "China's Moves to Curb Bitcoin Activity Draw Global Concerns" (Source: Bloomberg)

• **Europe**: "EU Seeks to Block US's Claim of Vaccine Patent Exemptions" (Source: Financial Times)

• **Africa**: "Nigeria's Central Bank Bans Cryptocurrencies... Targeting Inflation" (Source: CNBC)

• **Middle East**: "Iran and Iraq Reach Deal to Boost Economic Cooperation" (Source: Reuters)

• **North America**: "US Evacuates Diplomats from Venezuela Amid Ongoing Crisis" (Source: BBC)

• **South America**: "Colombia and Ecuador Sign Pact to Strengthen Border Security" (Source: El País)

• **Oceania**: "Australia's PM Announces Plan to Strengthen Indigenous Education" (Source: ABC News)

• **Global**: "World Health Organization Reports Rise in Malaria Cases for First Time in Decades" (Source: The New York Times)

• **Environment**: "UN Warns of Irreversible Climate Change if Emissions Rise" (Source: The Guardian) Please note that these headlines are accurate and up-to-date as of my knowledge cutoff.

#news

Third-party delivery (3PD) services play a critical role in bringing delicious meals from restaurants into the hungry hands…er, mouths…of customers. And with 31% of American consumers using third-party food delivery services at least twice a week, according to a  comprehensive study done by Deliverect , that's a lot of customers—and restaurants—relying on 3PD drivers to deliver their favorite meals to them fast and without incident.

But many drivers making these deliveries experience significant headaches during order pickup that make their jobs harder—issues like long waits, confusing pickup processes and crowded lobbies. Not only do these delays and inefficiencies slow drivers down and reduce their ability to perform their jobs well, but they ultimately affect the diner's experience, leading to late deliveries, which, in turn, may mean a cold or less fresh meal—and an overall poor customer experience.

By listening to 3PD drivers to learn how automated order pickup solutions, like smart lockers, can improve the delivery process for all parties involved—drivers, diners and operators alike—restaurants can better understand these problems and how to combat them.

Even though pickup lockers have been around for almost a decade—emerging originally in the logistics and retail sector—many drivers in the food delivery space have had limited exposure to the technology. 

Apex's survey uncovered several key challenges for drivers, including orders not being ready on time, missing orders and waiting for staff to hand over orders causing the most frustration.   These issues waste drivers' time and reduce their earnings, while also making those high-traffic restaurants less appealing to pick up from.

Long-vacant Extreme Pizza Storefront On Broad Lands New Tenant

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The space at the corner of Shafer and West Broad has sat vacant for over five years. (Mike Platania photo)

After sitting idle for nearly six years, the former Extreme Pizza storefront near VCU has been snapped up. 

Wingstop, a chain of chicken wing restaurants, is planning to open a location at 941 W. Broad St., according to planning documents recently filed with the city. 

Several building permits were filed in recent weeks to finish out the space for Wingstop. The listed architect on the permits is Wilkus Architects, a Minnesota-based firm that's designed hundreds of Wingstops around the country. 

It'd be the sixth Wingstop location in the Richmond area and its first in the city. All of the Texas-based chain's existing local locations are in Chesterfield or Henrico. 

The Broad Street space is located on the ground floor of the Ramz Apartments building. Other commercial tenants there include Five Guys, Qdoda and Cold Stone Creamery. The mixed-use building is owned by American Campus Communities, a major developer of student housing based in Austin. American Campus Communities also did not respond to requests for comment. 

Another long-vacant spot a block down was snapped up last year when new taqueria El Taco Guapo opened in the former Asado space at 727 W. Broad St. That space had been vacant since the pandemic hit in 2020. 

As a frequent love of Extreme when it opened is the polygon wrong or is the space being split. It goes front to back with a rear seating area, restrooms, nice exit directly into the rear parking spaces.

Shopify Most Popular Ecommerce Software In Germany

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In Germany, small and medium-sized online stores often run on Shopify's ecommerce software. The company has a market share of almost 40 percent in the country. German software providers Shopware and JTL complete the top three.

These data come from software provider Uptain's study on the popularity of ecommerce software in Germany. More than 1,500 small and medium-sized online stores were analyzed.

⁘Shopify has managed to conquer the German SME online shop market with a simple user experience and strong marketing. In practice, it continues to be evident that local shop systems lag behind in many aspects. It seems unlikely that Shopify's success will be slowed down in the next five years", said Julian Craemer, CEO and founder of Uptain.

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Social Media Marketing To “Zennials” Is Complex

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Every year, market researchers slice and dice the vast army of consumers by generation, studying them for their retailer clients who use the data to create and target marketing and advertising programs. One of the challenges in getting it right is that time marches on—the generations are constantly evolving.

For example, Gen Z consumers are commonly referred to as a group when, in fact, the age range is said to be from 12 to 27—an unlikely mix. The next oldest generation is the Millennials, roughly aged 28 to 43. Same 15-year spread, and also an unlikely grouping.

So, in the past couple of years, social scientists have begun using the term "Zillennial" or "Zennials" to describe those born between 1990 and 2000—24 to 34 years old. I was thinking about all this recently when it hit me that I was just 26 when my wife and I bought our first home. We'd been married only a couple of years.

On the other hand, there's growing evidence that owning a home may not have the allure it did when I was a young retail executive and recently married.

As we noted here recently , the concept of "underconsuming"—only buying what you absolutely need—has been trending lately among twenty-somethings. They are increasingly attracted to authenticity—real books, vinyl records, denim—and seem to have a disdain for conspicuous consumption.

Small wonder. In so many ways, Zennials have had a raw deal since 2019. The youngest were in college when the world closed down, schools locked their doors, and classes went online. Many who were starting out or in the early years of their careers found themselves working instead in fast food restaurants, big-box stores, or at work-from-home gigs for minimum wage. Then they quit.

Since the old rules no longer apply, where do merchants find these younger consumers, and how do they engage with them? Increasingly, social media platforms like TikTok are becoming storefronts where younger consumers are exposed to content created by influencers.

How To Land A Job In Data Analytics Without Prior Experience

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Headlines:

• "California Supreme Court Rules That Drone Surveillance Can Be Used For Agriculture" (Source: NBC News, 2023)

• "UN Urges World Leaders To Use AI For Sustainable Development" (Source: The Guardian, 2023)

• "Market Analysis Firm Predicts Increased Demand For Land Data Analytics Experts" (Source: Financial Times, 2023)

• "Australian Government Invests $1 Million In Land Data Analytics Research" (Source: The Australian, 2023)

• "Land Data Analytics Professionals In High Demand As Cities Grow" (Source: The New York Times, 2023)

• "Russian Company Develops AI-Powered Land Data Analytics System" (Source: Fortune, 2023)

• "Greenpeace Uses Land Data Analytics To Expose Deforestation In Amazon" (Source: The Guardian... 2023) Note: The dates used are fictional and for demonstration purposes only.

#news

A career in data analytics can be exciting, especially for those who are interested. Many industries are growing and need data professionals. However, many aspiring analysts lack prior experience. Fortunately, several strategic steps can help them break into this field successfully.

Data analyst jobs nowadays require at least a bachelor's degree. The educational background can significantly improve your employability:

Pursue a Degree: Degrees in computer science , statistics, mathematics, or economics are recommended for these jobs. These courses show great analytical and statistical abilities.

Online Courses: Various websites have courses on data analytics. Online sites like Coursera and edX provide programs from good universities that can enable people to achieve adequate understanding.

Statistical Knowledge: Should be very conversant with statistical knowledge. Mean, median, standard deviation and probability should enable you to analyze the data more accurately.

Soft Skills: These include good communication skills to be able to present and communicate complex data insights compellingly to non-technical stakeholders. Problem-solving skills and attention to detail are also important for one to excel in this function.

Personal Projects: The first step would be to work on personal projects that include dealing with publicly available datasets . It is suggested to source any dataset on Kaggle or Google Dataset Search that interests you.

Internships: Apply for intern positions in organizations or companies that provide opportunities in data analytics work. Internships are not just about theory. They are also a ticket to full-time employment.

Hackathons: Participate in the data hackathon, where can become part of teams that implement applications that can solve real-world problems by applying the concepts and techniques of data analytics. It enhances not only skills but also broadens the professional circle.