Finding that just-right ring, necklace or pair of earrings is inherently easier when you know where to look. The best online jewelry stores provide inspiration in the form of high-quality designs, exquisite responsibly sourced materials and impeccable customer service. After thoroughly researching a wide array of options, our top pick is Mejuri due to its excellent attention to detail, ethical practices and stunning designs. For chic and affordable styles, look to Quince , where you can find everyday pieces with fair prices.
Jewelry is an investment, so you want to shop with confidence. To ensure all of our options are of the highest quality, we tapped fashion and lifestyle writer Molly Calhoun to weigh in on retailers and specific designs. From engagement rings to jewelry gifts, these brands have tons of options to suit every taste and price point. Below, find the 11 best online jewelry stores to shop now, along with a helpful buying guide to make shopping even easier.
Price range: $35 to $4,400 | Return policy: Free 30-day returns | Repairs: Two-year warranty for defects with materials or workmanship
What the expert says: "Mejuri's pieces are classic without being uptight, and they follow trends but do so tastefully," says Calhoun. "This gorgeous pair is incredibly versatile—they're chic for everyday wear with everything from a button up to a work dress, and they look pretty stacked with other studs if you have multiple piercings."
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When it comes to engagement ring selection, Blue Nile is brimming with choices: The inventory includes about 650,000 diamonds at any time, which is roughly five times more than other digital competitors. To make the shopping experience less overwhelming, though, you can easily filter and shop by diamond cut, size and setting, and prices tend to run 25% to 50% percent lower than what you find at traditional retailers. Another perk: Blue Nile also offers a price-match guarantee if you find a similar quality and size stone for less.
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