If recruitment of new students and retention of those currently enrolled are key for any school district, marketing for both falls somewhere in between.
Our commitment to balanced, fair reporting and local coverage provides insight and perspective not found anywhere else.
5 steps to minimize AI bias in marketing | VentureBeat
Today, more and more marketing tools are AI-powered . As that shift has occurred, marketers are grappling with the fact that there will always be some form of unintentional algorithmic bias affecting those platforms.
As marketers, we inherit the biases in the algorithms we use for advertising, whether they're algorithms we build or buy. Thus, it's important to develop concrete steps to ensure minimal bias in the algorithms we use, whether it's your own AI or AI solution from vendors.
So you want to be a marketing manager? Here's how to get there - eLearningInside News
The marketing industry is expanding at a rapid rate. From social media influencers to algorithm engineers , the space is full of lucrative opportunities. According to Franklin University, the job market is projected to grow by 20% in the US alone.
Managers in marketing must have gregarious, outgoing, and dynamic personalities. In addition to these qualities, they must be meticulous, focused, and conscious of budget and time constraints.
Ronn Torossian With Marketing Podcasts to listen to
The agents of change
On this podcast, Rich Brooks interviews marketers from around the globe to get their tips and tricks on SEO, mobile marketing, and social media. Through their weekly podcasts, The Agents of Change provide the know-how on running better online campaigns.
Marketplace
Marketplace is a business podcast hosted by Kai Ryssdal . It focuses on providing context for the economic news of the day. Through stories and conversations, the podcast helps listeners understand the economic world around them.
SNAPSHOT: High school junior working alongside marketing professionals – troyrecord
A junior from the Burnt Hills-Ballston Lake Central School District is working alongside college students and marketing professionals at a local renewable energy firm thanks to her studies at Capital Region BOCES.
The 5 Digital Marketing Trends You Cannot Ignore in 2022
Keeping up with ever-changing digital marketing trends may seem challenging, but it's crucial for business owners to do. As more of us are working from home, there has been a huge spike in social media usage.
With ecommerce and online education booming, here are the top five digital marketing trends you can't ignore in 2022.
'Influencer marketing is one key strategic pillar for Plum'
Vernacular influencers have a far better return on investment than English-speaking influencers, at least for us as a brand, says Shivani Behl, CMO, Pureplay Skin
Marketing trends for February 18, 2022 | Ad Age
Bed Bath & Beyond Inc. hired Mark Danzig as senior VP, creative. He had been VP, creative at Walmart. The retailer also appointed Umesh Sripad senior VP, digital. He had been chief digital officer at Ikea USA.
Genexa, which calls itself a “clean medicine” brand selling at retailers such as Walmart and CVS, named Emily Culp chief marketing officer. She most recently was CEO of Cover FX, a beauty brand.
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