Saturday, August 20, 2022

Nigerian B2B eCommerce Firm Omnibiz Raises $15M | PYMNTS.com

Nigerian B2B eCommerce company Omnibiz has raised $15 million in a pre-Series A funding round and said it plans to expand further in the region.

Already active in a dozen cities in Ghana and Nigeria and serving 65,000 retailers, Omnibiz said they aimed to add more cities in Nigeria that have a growing retail trade and are not currently supported by a B2B platform, according to a report in TechCabal.

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Date: 2022-08-19T12:53:47-04:00
Twitter: @PYMNTS.com
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Global In Vitro Diagnostic eCommerce Business Report 2022: B2B/B2B2C Competitive Environment, ...

This study assesses the eCommerce business potential across sectors, creating resilient healthcare and diagnostic market opportunities for R&D, manufacturing, and supply chain functions.

The study also examines the competitive environment, strategies, market models, and use cases for success in the IVD eCommerce platform industry.

Twitter: @YahooFinance
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Tech Store Ecommerce Site Now Available | University of Arkansas

Publisher: University of Arkansas News
Date: Aug 19 2022
Twitter: @uarkanasas
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Foot Locker Expands Ecommerce Reach With Fanatics Partnership - Retail TouchPoints

Foot Locker and Fanatics have partnered to connect their ecommerce inventories by allowing Foot Locker fulfill its online orders through the digital sports platform.

Foot Locker shoppers will gain access to a larger selection of officially licensed merchandise from leagues including the NFL , NBA , MLB , NHL , WNBA and NCAA through Fanatics' platform.

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Publisher: Retail TouchPoints
Date: 2022-08-19T16:01:24 00:00
Author: Dorothy Crouch
Twitter: @rtouchpoints
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Twitter Ecommerce: What Brands Need to Know | Sprout Social

People no longer just Google things they want to buy. They find answers through social media trendsetters, conversations in DMs and suggestions from their network.

To answer this, we reviewed Twitter's latest ecommerce features and looked to brands mastering them. We also explain how you can leverage these features to sell on Twitter and best practices to get started.

Publisher: Sprout Social
Date: 2022-08-18T14:00:27 00:00
Author: Bani Kaur
Twitter: @SproutSocial
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How Because Intelligence is applying automation to eCommerce

CEO of Because Intelligence Ashland Stansbury told CosmeticsDesign that most of the innovation in eCommerce over the past 10 years has been around the checkout process.

"One of the most forgotten parts of the buying journey on the website is actually the product page," ​ Stansbury said. "The product page and the messaging that site visitors see has never been automated before because it is a very time-consuming process.

Publisher: cosmeticsdesign.com
Date: CEC8ACB0DB9777352167906B78F1EF96
Author: cosmeticsdesign com
Twitter: @CosmeticsDesign
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How Improving your Ad Attribution Can Help Ecommerce Business

Ecommerce is thriving, with a boom in new online businesses and skyrocketing online retail sales to match. Accordingly, so too is ad spending, with US digital retail media ad spend projected to surpass $52 billion in 2023.

Despite this meteoric growth (and perhaps because of it), it has become increasingly difficult for vendors to stand out amidst growing digital competition and get the most value from ad dollars.

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Publisher: MarTech Series
Date: 2022-08-18T11:14:27 00:00
Author: https martechseries com mts insights guest authors how improving your ad attribution can help your ecommerce business thrive
Twitter: @MarTechSeries
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How to Choose Email Software for Ecommerce - Retail TouchPoints

When choosing any service or product, it is very important to try it out to make sure it meets your needs and expectations, both in terms of the availability of the necessary functionality and the quality of its implementation.

Unlike the trial period, which gives a complete picture of what is happening inside the application, free plans are limited both in functionality and their performance. This makes the selection process difficult and does not allow a balanced assessment.

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Publisher: Retail TouchPoints
Date: 2022-08-19T12:02:00 00:00
Author: Bryan Wassel
Twitter: @rtouchpoints
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Pandemic fueled an ecommerce boom in MENA, but what next? | Analysis – Gulf News

The new decade has seen consumers and businesses increasingly shift from offline to online buying. COVID-19-induced lockdowns and social distancing measures saw global spending on the Top 100 e-marketplaces in 2020 equate to $2.67 trillion.

The UAE and Saudi Arabia have benefitted the most with businesses reporting an average increase of 82 per cent in the use of their ecommerce services. The majority of these respondents also said that they expect ecommerce to become universal in the coming years.

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Deepak Agarwal on What eCommerce Metrics a Business Should be Tracking - Benzinga

We spoke with Deepak "Dee" Agarwal , long-time C-Suite executive of several major online retailers and successful entrepreneur, to provide insight on how to determine what metrics are most effective based on the business's core goals.

"While there are plenty of metrics that can help guide your business, tracking all of them could prove counterproductive. It's important that leaders don't measure just for measurement's sake, but hone in on metrics that can actually advance business objectives," Dee Agarwal explains.

Publisher: Benzinga
Date: B01B3489A33F83DDA4083E88C260097C
Author: AB Digital Inc
Twitter: @benzinga
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