Tuesday, August 24, 2021

Ecommerce flow strategy: A plumbing distributor starts at ‘ground zero’

With a growing customer base of consumers as well as businesses, Plumbing Distributors Inc. is getting ready to go more digital to better serve customers. It is rolling its first ecommerce technology to engage buyers through its website and showrooms.

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Publisher: Digital Commerce 360
Date: 2021-08-23T13:20:53 00:00
Twitter: @DigitalComm360
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3 Tips for Optimizing Your Ecommerce Marketing Strategy

Ecommerce has been growing steadily for the past few years, gradually displacing traditional retail sales and becoming the default way that most people (especially the younger generations) purchase items.

The pandemic accelerated the adoption of ecommerce, with consumers buying $861.12 billion worth of goods from U.S. merchants in 2020 — a dramatic  increase of over 44%  from the previous year, and the highest annual growth in at least two decades.

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Publisher: Entrepreneur
Date: 2021-08-23T19:30:00Z
Author: Ademola Alex Adekunbi
Twitter: @Entrepreneur
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Insider Intelligence Creates New Dedicated Vertical for Retail and Ecommerce Coverage | National

Influenced by the accelerated shift to digital during the pandemic, we have created a new vertical focused on retail and ecommerce. This will exist alongside our verticals for marketing and advertising (eMarketer), financial services, and health.

Publisher: The Argus-Press
Twitter: @arguspress
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9 Ways to Optimize eCommerce Content for Digital Showrooms

Consider this: online sales accounted for all U.S.-based sales increases last year — a jaw-dropping development. Digital Commerce 360 estimates that, in 2020 alone, U.S. online shopping increased about $174 billion, to over $861 billion.

For brands — including those in the electronics space — this acceleration to online buying had huge implications. The chances that someone would go to a store to view a product, and maybe even buy it there, dropped precipitously.

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Publisher: Dealerscope - CE RETAIL's #1 source for products & strategy news
Date: 2021-08-23T16:17:34Z
Author: Lloyd Wood
Twitter: @Dealerscope
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How to best promote your ecommerce business this Labor Day

Even with the pandemic behind consumers and us heading back to stores and malls, online shopping dominates retail sales. Ecommerce spending reached $196.66 billion in Q1 , up 39% from $141.52 billion in the same quarter of 2020.

With summer winding down and Labor Day approaching, consumers are ready to travel, gather with friends and family, and have a ton of long-awaited fun. This change means one thing for many small business owners that sell online: Sales!

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Publisher: Digital Commerce 360
Date: 2021-08-23T18:00:11 00:00
Twitter: @DigitalComm360
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Top 7 Essential Magento 2 Extensions for eCommerce Business | CustomerThink

As per CMS Minds, Magento Magento powers 12% of all the online stores and 1.2 % of the entire internet. Magento 2, the most popular eCommerce platform, has so many advantages that it has become an excellent choice for your eCommerce business.

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How to Build an Unforgettable eCommerce Brand That Stands Out In the Crowd - Global Trade Magazine

There has never been a more difficult moment to compete in the eCommerce sector. Products may go viral overnight, new brands can infiltrate and take on competitive industries, and the change in allegiances between corporations is a minor problem for buyers.

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Publisher: Global Trade Magazine
Date: 2021-08-24T06:52:50 00:00
Twitter: @globaltrademag
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Retail and eCommerce news from week beginning 16 August 2021 -

Amplience is enabling customers to optimise their sites to meet the three new SEO parameters set by Google. This follows the launch of its new algorithm, Core Web Vitals.

Google has placed increased focus on the digital experience with the introduction of its three new parameters. These assess: the time it takes for a website to load the largest image and text in view. The reactivity of a website; and the consistency in how content is displayed.

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Publisher: Enterprise Times
Date: 2021-08-23T06:10:52 00:00
Twitter: @enterprise_time
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American Florists Can Now Order Charmelia from Royal Van Zanten eCommerce - Perishable News

Building the brand awareness and image of this unique cut flower has been a high priority in recent years. These efforts have paid off! This product's versatility is another reason why Charmelia® has become such a favorite with wholesalers, florists and other retailers.

Not only Charmelia®'s unique characteristics and quality are important, but also the fact that it is greatly valued throughout the chain.

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Publisher: Perishable News
Date: 2021-08-23T19:02:33 00:00
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Digital sales growth slows at Target as pandemic ecommerce sales spike cools | Digital Commerce

Target Corp. grew its digital comparable sales 10% year over year in Q2 after growing them a staggering 195% in Q2 of 2020.

In its earnings release last week , Target said digital sales continue to be led by same-day services, including buy online, pick up in store, curbside and its same-day delivery service Shipt. Sales fulfilled by these services grew nearly 55% this year, on top of more than 270% last year.

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Publisher: Digital Commerce 360
Date: Est. reading time
Twitter: @DigitalComm360
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