Let’s be honest, a lot of car ads don’t exactly excite us these days. There’s the stuff that Marvel and Lexus did for Eternals—which looks too much of a product placement rather than a showcase of what the IS 500 F Sport Performance is capable of.
Japanese car fans will immediately recognize Initial D, a manga that was then adapted into an anime and then a movie. For this ad campaign with Toyota, Takumi Fujiwara and the Toyota Sprinter Trueno AE86 he uses for delivering tofu meets his match in the form of the new Toyota GR 86 .
Lithia Motors's new Michigan car dealerships turn to TV for new hires | Automotive News
The Suburban Collection, a group of 34 Michigan dealerships owned by Lithia Motors Inc., for the first time is using TV commercials to look for employees.
The recruitment campaign, which began in October and features ads on broadcast and streaming TV and social media, is already helping Suburban's hiring efforts in this tight labor market, a Suburban executive said.
Kids say 'hold my fruit bowl' in Dole campaign | Ad Age
A new ad campaign from Dole takes a different tack to reach parents of school-age children—by putting the kids in the driver's seat.
"Hold My Fruit Bowl," which debuted this week on national TV and in social channels, plays off the "hold my beer" meme often expressed by exasperated adults. The commercials show kids finding their way out of problematic situations and confidently one-upping their moms and dads.
VIDEO: Amitabh Bachchan invites India to Expo 2020 Dubai in latest ad campaign - GulfToday
The ad brings together three creative superstars, with musical narration by Bollywood legend Amitabh Bachchan, concept and composition by acclaimed poet and writer Prasoon Joshi, who is also the CEO of McCann Worldgroup India, and music direction by musical maestro Shankar Mahadevan.
We should take El Salvador's coronavirus advice | Washington Examiner
If you want to know how you can reduce your chances of experiencing any serious health problems from a coronavirus infection, look to El Salvador.
Opinion: Idaho has lost a force of nature with the passing of Steve Hartgen | Columns |
Stephen Hartgen, former editor, publisher, legislator, columnist and bona fide force of nature, passed away just hours short of the New Year. He was churning out opinion columns right to the very end of his remarkable career.
Steve and I got acquainted in 1983 when I was attorney general and he was editor of the Times-News. We found ourselves on the same side of one of the most important issues in the history of Idaho — the Swan Falls water rights fight between the state and Idaho Power Company.
Spotify targets advertisers with clickable ad card feature
Spotify is introducing an advertisement feature that will allow listeners to easily find products mentioned during podcasts.
The call-to-action, or CTA, cards are initially being rolled out to US users across select Spotify original and exclusive podcasts. The Swedish streaming giant announced the move yesterday (6 January) with the claim that it was “bringing interactivity to the audio ad experience”.
6 Ways to Make Your Advertising Dollars Go Further
The way a company interacts with its customers is constantly evolving. We saw this demonstrated on a global scale in 2020 when businesses had to close their doors and pivot their efforts to accommodate new regulations due to the pandemic.
This isn't just a question for economically difficult times. Marketers often wonder how to use their budgets more effectively. Here are six ways you can make sure your advertising dollars go further.
Beer Brand PBR Apologizes for Tweet Encouraging People to 'Try Eating Ass' | Complex
The holidays are over and it’s officially two days too late to be wishing people a “happy New Year,” but that hasn’t stopped beer brand Pabst Blue Ribbon from starting 2022 on the wildest note possible by letting a NSFW tweet fly right out the gate.
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