The cryptocurrency space moves rapidly, so much so that every year, there’s a new trend: from initial coin offerings (ICOs) to nonfungible tokens (NFTs) only a few years have...
“The Metaflower Super Mega Yacht” NFT was sold for a record price of 149 ETH (around $650,000). The NFT was made by a developer from Realm Metaverse Real...
How British Brands Are Gamifying Kindness This Christmas
Consumers at Christmastime essentially want two things: to consume and to feel good about it. And with an entirely new patch of grey hairs dedicated to the pandemic, we're all in desperate need of a bit of feel-good positivity this year.
Don't miss The Business of Marketing podcast featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in .
Rewriting Verdi's Classic Opera To Celebrate Potatoes
If a brand wanted to herald its product in an unexpected way and do so with distinction it could do much worse than writing a piece of opera for its multi-million-dollar ad campaign.
Bed retailer launches online ad campaign | Furniture News Magazine
A series of adverts promising to take viewers on a dream-like journey through the clouds is being launched across social media platforms by Cheshire family-run business, Land of Beds .
The campaign is the most expensive advertising venture made by the business in its 50-year history, and testament to the rapid growth the bed specialist has experiencedin recent times.
Small Business Saturday: Greenville starts downtown shopping campaign
It's a brisk fall morning, and Charles Davis Jr. and his wife, Tiffane, are standing in their new store, "A Polished Man," on West Washington Street in downtown Greenville.
The bright, clean interior design lets the store's products shine. Walls lined with colorful pocket squares, snappy bow ties, high-quality socks and underwear. Shelves stacked neatly with men's travel accessories and self-care products.
Koo App inspires self-expression through its latest Ad campaign
Koo, in its first-ever television advertisement campaign, encouraged individuals to express themselves in their native language using its multi-language micro-blogging platform.
The commercial, which was recently launched during the T20 World Cup 2021, elucidates users' desire to leverage social media for self-expression and to interact and communicate with their communities in a language of their choice.
Immobiliare.it launches new ad campaign - AIM Group
The Italy-based property marketplace Immobiliare.it has launched a new advertising campaign. Over the next 10 months, the real estate website will showcase its brand messages on trams and buses across 23 Italian cities.
The campaign will take place in Rome, Milan, Turin and Florence as well as along suburban routes. The expansion in marketing is largely driven by Immobiliare’s growing rivalry with two leading real estate marketplaces owned by private equity firm EQT — Idealista and Casa.it.
Good-Loop is creating tools to make ad tech more ethical—and sustainable
Like the recycler who takes extra care to separate their low-density polyethylene from their polypropylene , companies often go to great lengths to show off their environmental bona fides.
Well, first, how bad is the internet? Apparently, its impact is roughly the same as the aviation industry, which, while estimates may vary a bit, most likely makes up 3.5% of "all human activities that drive climate change," a 2020 study from Manchester Metropolitan University found.
Ja Morant/Memphis featured in Nike ad
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Grizzlies star guard, Morant, is the focus of Nike's latest ad campaign titled, "Says Who," which shows off the can-do spirit of not only the player, but the city he now calls home.
Prominent spots around Memphis are featured in the ad, from Stax in Soulsville, to the Orpheum, to Beale Street, with iconic Memphians like Blind Mississippi Morris and MoneyBagg Yo having their say.
Goss.ie Donates €10,000 Ad Campaign To Women’s Aid | Goss.ie
Goss.ie has partnered with Women’s Aid for a new free advertising campaign – worth €10,000.
"We are delighted to partner with Alexandra and the Goss.ie team as part of our Too Into You public awareness campaign.
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