Monday, November 15, 2021

Demand Curve: How Customer.io’s homepage converts readers into customers – TechCrunch

A homepage that converts visitors into customers is one of the highest leverage assets a startup can have.

Once your website can convert cold traffic, you can spend more time and resources on acquiring new audiences.

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Publisher: TechCrunch
Date: 2021-11-15 11:30:42
Author: Joey Noble
Twitter: @techcrunch
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Research: Customers Will Reward Companies for Smaller Gender Pay Gaps

New regulations mandating the public disclosure of pay data mean consumers have more information than ever.

Over the last several years, new regulations have been passed in countries and regions around the world mandating that companies disclose salary information broken down by gender and other demographic data.

Publisher: Harvard Business Review
Date: 2021-11-15T13:25:55Z
Twitter: @harvardbiz
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Europe's banks turn to fees to kick customers' branch habit | Reuters

A woman uses a Caixabank branch ATM machine displaying logos of both Caixabank and Bankia banks in Madrid, Spain, November 10, 2021. REUTERS/Susana Vera

A surge in deposits during the pandemic - which banks then have to pay to park at the central bank - is spurring many European lenders to start squeezing money out of services they used to perform for free.

Publisher: Reuters
Date: 2021-11-15T07:22:40Z
Author: Jes s Aguado Tom Sims
Twitter: @Reuters
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Critizr empowers customer engagement to build stronger relationships with customers, employees,

Let’s be frank; civility doesn’t necessarily come together with the re-emergence from long periods of social isolation and staying at home. Some people seem to forget their manners and empathy when they interact with others face to face again.

So, what can brands do about this? The first thing is to increase understanding between the business and customers in the most convenient fashion.

Publisher: TechHQ
Date: 2021-11-15T11:24:58 00:00
Twitter: @techhq
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Getting discovered and connecting with customers this festive season | TechRadar

Meta’s VP of Northern Europe Steve Hatch discusses SMBs getting discovered and connecting with customers in the run up to this festive season.

The economic crisis triggered by the pandemic gave small and medium businesses as much cause to feel dispirited as anyone. Streets were quieter, pockets tighter, and competition for the attention of consumers staying at home tougher.

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Publisher: TechRadar
Date: 2021-11-15T15:07:49Z
Author: Steve Hatch
Twitter: @TechRadar
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New DCRA Platform Connects Customers and Inspectors | HillRag

On Tuesday, Nov. 9, the Department of Consumer and Regulatory Affairs (DCRA) announced they will launch an online marketplace for construction inspections.

Called Tertius , the Latin word meaning ‘third,’ the system is designed to easily connect residential and commercial property owners and managers with certified and approved third-party inspectors.

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Outsell and RXA Analysis Finds That Loyalty Is Born, Not Bred.

"The results are crystal clear: it is time to focus on serving top value customers differently," said Jason Harper, Founder and CEO of RXA. "The data shows that top value customers increase total gross profit across sales and service."

Twitter: @Yahoo
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Here's what customers expect from social media engagement - AZ Big Media

The increase in screen time and reliance on social media during the pandemic has led to customers asking to be engaged in new and creative ways. Nowadays, customers don’t want photos for social posts. Instead, they are asking for a complete experience.

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Publisher: AZ Big Media
Date: 2021-11-15T17:50:07 00:00
Author: Blufish
Twitter: @AZBigMedia
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Duke Energy joins utilities across North America to protect customers from scams | Duke Energy |

CHARLOTTE, N.C. – A call comes in. The caller ID says it’s Duke Energy. An urgent voice insists that your electric service is being disconnected in 30 minutes unless you pay over the phone right now.

If you get a call like this, hang up because Duke Energy never disconnects customers like this. Instead, call Duke Energy at the number on your bill, or check your balance online or via the Duke Energy app. And just like that, you’ve beaten the scammer.

Publisher: Duke Energy | News Center
Author: Duke Energy
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U.S. Universities Are Running Out of Customers - The Washington Post

The University of Austin, a new academic institution created by a group of donors and intellectuals unhappy about the increasingly left-wing tilt of Anglophone academia, was unveiled last week.

This is hardly surprising, and not just for political reasons. Incumbents do not generally welcome new entrants to a market. And the core challenge facing U.S.

Publisher: Washington Post
Date: 2021-11-14T14:00:51.000Z
Twitter: @WashingtonPost
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