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KickFire For Google Analyzes Website & Campaign Traffic For Personalized Ad Retargeting
The KickFire For Google solution from first-party intent provider KickFire investigates a user's website and ad campaign traffic to help them identify accounts showing intent and deliver targeted, personalized content to engage key accounts.
The solution is designed for B2B digital marketing managers, demand generation specialists, business development teams, account executives, sales managers and customer success teams looking to optimize their sales pipeline via retargeting ads and website content.
Hinge wants users to 'break-up' with their profiles in latest global ad campaign
The campaign, creatively-led by US advertising agency, Opinionated, is set to be rolled out from 12 July globally, including in Australia, in the coming months.
The ads feature daters telling their profile pictures they've finally met their perfect match and it's time to break up.
Saatchi & Saatchi Propagate unveils ad campaign to launch Battlegrounds Mobile India - The
Krafton's Battlegrounds IP has introduced a new offering Battlegrounds Mobile India. To promote the new offering the brand has unveiled a new campaign. For this, Krafton has partnered with Saatchi & Saatchi Propagate and has conceptualised and produced two television commercials.
The campaign has two TVCs, the first one is led with a #IndiaKaGame, while the other one focuses on the core theme of 'dosti' or friendships made in the game.
To encourage vaccinations, Georgia county calls on moms - Marketplace
On a weekday afternoon, this gastropub in Gwinnett County, northeast of Atlanta, replaced its patrons with lights, cameras and a film crew.
Normica Provitt was one of the stars of the shoot for a video featuring local moms encouraging people to get a COVID-19 vaccine.
How To Maximize Results From Your PPC Campaign, Tools That Can Help
PPC campaigns are the need of the hour. Let's say you invest considerably in your PPC campaigns, but at the same time, have you thought about optimizing those campaigns and making the most of your marketing investments?
Some PPC campaigns shine while others are left behind. Is there any secret or some golden rule that need to be followed to ensure success? Mostly, it is education, information and training.
Dashly declare love for mortgage advisers with ad campaign | Mortgage Introducer
Mortgage evaluation and switching platform Dashly has launched a campaign declaring its love for mortgage advisers.
The romantic campaign, titled We ❤️ Advisers, follows a direct-to-consumer ITV advert which aired in May and June and reached 3.25 million viewers in total within the Anglia region.
Krafton unveils ad campaign to launch Battlegrounds Mobile India, Marketing & Advertising
Over the past few years, the number of women at the junior level has grown. Still, women continue to be underrepresented at the leadership level. Bias impacts women's day-to-day work experiences and ability to advance. We are discussing the challenges women are facing in the workplace.
Advertising Revenue Platform Burt Intelligence Acquires AI Company Inventale
The acquisition of IFMS expands Burt Intelligence's capabilities for its current and new customers which include granular forecasting of available advertising inventory, campaign pacing forecasts and yield optimization, and a new feature to advise publishers on correct market value pricing for
Happening on Twitter
"People use Black people's labour and products and (achievements) without any compensation," said @hadiyaroderique.… https://t.co/OUjGUe52zI ShreeParadkar (from Toronto, Canada) Tue Jul 06 11:10:39 +0000 2021
Prominent Toronto lawyer feels 'violated' after her image used without permission in Hudson's Bay ad campaign. https://t.co/7p8l3YoCxj TorontoStar (from 1 Yonge St., Toronto, Canada) Tue Jul 06 13:35:04 +0000 2021
Prominent Toronto journalist and lawyer Hadiya Roderique was stunned to find herself featured in a Hudson's Bay Com… https://t.co/HouZXIJwsO CityNews (from Toronto, Ontario) Tue Jul 06 21:01:20 +0000 2021
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