Thursday, November 4, 2021

IPA targets key Coalition seats with net zero Facebook ad campaign described by experts as ‘fear

"So they have simply counted the number of jobs in those sectors and deemed them 'at risk'. There is no nuance, nor explanation of what 'at risk' means," she said.

"To then use the report as the basis for a targeted social media campaign that declares these jobs will 'be destroyed' by a net zero target is beyond cynical It would be comical if the stakes weren't so high."

Publisher: the Guardian
Date: 2021-11-04T16:30:03.000Z
Author: https www theguardian com profile nick evershed https www theguardian com profile christopher knaus
Twitter: @guardian
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The National Retail Federation Launches Ad Campaign Promoting Passage Of Bipartisan

WASHINGTON — November 4, 2021 — The National Retail Federation today launched an advertising campaign calling on Congress and the Biden administration to pass essential bipartisan infrastructure legislation now.

"Retailers depend on a safe, reliable and efficient transportation system to move billions of dollars' worth of merchandise every day," NRF President and CEO Matthew Shay said.

Author: Jim Borneman
Reference: (Read more) Visit Source



NRF Ad Campaign Supports 'Essential' Infrastructure Legislation as Association Protests Vaccine

The National Retail Federation (NRF) is publicly backing the $1.2 trillion infrastructure bill currently being debated in Congress with a new ad campaign.

"Retailers depend on a safe, reliable and efficient transportation system to move billions of dollars' worth of merchandise every day," said Matthew Shay, President and CEO of NRF in a statement.

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Publisher: Retail TouchPoints
Date: 2021-11-04T18:35:40 00:00
Twitter: @rtouchpoints
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How blockchain can deliver a digital ad trifecta | Marketing Dive

While the idea of blockchain isn't new, adoption has been slow due to entrenched interests that might be disrupted, authors from Kearney write.

The following is a guest post by Joshua Swartz, Oscar Capel, Hemal Nagarsheth and Dnyanesh Katakdaunde ​​​of consulting firm Kearney . Opinions are the authors' own.

Publisher: Marketing Dive
Date: 2021-11-04
Author: While the idea of blockchain isn new adoption has been slow due to entrenched interests that might be disrupted authors from Kearney write
Twitter: @marketingdive
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End Citizens United PAC launches new ad campaign in support of Hassan

$1.2M buy focuses on senator's support for Freedom to Vote Act, follows $i900K buy on same bill just a month ago

THANKING HASSAN WITH $1.2M AD BUY. The progressive End Citizens United/Let America Vote Action Fund continues to pour major resources into New Hampshire to support Democratic U.S. Sen. Maggie Hassan

Publisher: WMUR
Date: 2021-11-04T07:44:00Z
Author: John DiStaso
Twitter: @WMUR9
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Latest campaign finance filing shows $18K in additional advertising spending in school board race

In the latest campaign finance reports, Summit school board candidates paid for additional advertising, including text messages, mailers and ads with the Summit Daily News and Krystal 93.

The elected candidates — Kate Hudnut, Chris Guarino, Johanna Kugler and Lisa Webster — all had what's called a "non-monetary contribution" from the Summit County Democrats for advertising that ran on SummitDaily.com.

Author: author lindsey toomer
Twitter: @SummitDailyNews
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Sports Direct Launches Star-Studded £6 Million Christmas Ad Campaign

Sports Direct has launched its star-studded £6 million ($8.15 million) Christmas ad campaign. Watch the advert here:

The retailer has splashed out on an array of stars for its 'Go All Out' campaign, which features footballers Jack Grealish, Mason Mount, Declan Rice, Dominic Calvert-Lewin and Jordan Pickford, as well as 18-year-old US Open champion Emma Raducanu.

Twitter: @ladbible
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Mike Rosenbaum, Wes Moore are first candidates to go on air in crowded 2022 governor's race -

Two Baltimore-based candidates are going on air with campaign ads in the crowded 2022 Maryland governor's race .

Rosenbaum, a founder of two tech companies, launched an ad campaign on Wednesday across social media and "connected TV" services that will run for two months at a cost in the "low six figures."

Publisher: baltimoresun.com
Date: AAC9C18F70AC386BC4DCF4DDF9BF1786
Author: Pamela Wood
Twitter: @baltimoresun
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Joey Armstrong Discusses Viral Ad Campaigns | OCNJ Daily

Joey Armstrong is Founder of Joey Armstrong Marketing, a digital advertising and content marketing agency in California. In the following, Joey Armstrong remarks on some impressive ad campaigns that lately went viral.

The genius of this marketing strategy is that it finds consumers in the place where they spend most of their time – on their mobile phones, scrolling endlessly through social media platforms.

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Publisher: OCNJ Daily
Date: 2021-11-04T11:32:34-04:00
Author: MediaWize
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