Amazon, and to a lesser extent, eBay, Walmart, and other major eCommerce platforms are increasingly determining consumer habits. It may be a challenge to compete against them, but leveraging their data is a good strategy for success. The retail giants are experts in applying artificial intelligence to optimize customer's shopping experience and boost sales.
Establish a Presence on Ecommerce Platforms
Having a presence on major eCommerce platforms brings awareness to a brand and, in most cases, optimizes the shopper's customer experience . Opening an eBay store or selling products on Amazon will provide product exposure. It may cost more to sell on Amazon than other places, but a product is likely to reach a wider audience.
This may worth something:
Conquering the beauty ecommerce landscape in the new normal
In the midst of social distancing norms, limitations on in-person services and mask requirements, the beauty industry is undergoing a rapid transformation because of the pandemic. Customers are changing spending habits, inching towards products that mimic the salon experience at home and expecting assurance of safety in the buying process.
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Some of the beauty brands initially reacted by catering to the immediate demand for personal hygiene products. As COVID is going to be around for some time to come, they need to consider various other strategies to sustain themselves in the new normal and prepare for it accordingly.
Business-to-Business eCommerce Strategic Assessment and Forecast Till 2022 | ExxonMobil, Chevron,
Latest Research Study on Global Business-to-Business eCommerce Market published by AMA, offers a detailed overview of the factors influencing the global business scope. Global Business-to-Business eCommerce Market research report shows the latest market insights with upcoming trends and breakdown of the products and services.
Free Sample Report + All Related Graphs & Charts @ : https://www.advancemarketanalytics.com/sample-report/123733-global-business-to-business-ecommerce-market
10 Tools to Help Your eCommerce Business Get off the Ground
A budget-friendly alternative to the Adobe Creative Cloud, ImageX Ultra gives you design powers, even if you have no idea what you're doing. With more than 500 customizable graphics templates, you can quickly create a design for your website without any technical expertise needed.
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6. Sellful: All-in-One Business Software for Freelancers & Entrepreneurs - $49.00 (Orig. $840.00)
And here's another article:
Getting Your B2B Team on the Digital Train | Practical Ecommerce
The pandemic has accelerated the digital transformation of many B2B companies. Implementing ecommerce and other digital tools requires rethinking how your organization operates and how it interacts with customers. It’s an opportunity to improve sales and back-office efficiencies.
Part of the transition involves changing employees’ roles and responsibilities. Employees will need to adjust. Likely they lack the required digital skills. Many will push back or refuse to evolve.
Guidance, a full service ecommerce agency Appointed to PAB | MarTech Cube
Guidance, a full service ecommerce agency driving business for retailers, brands and manufactures, has been named to the Partner Advisory Board (PAB) of Episerver™, the customer-centric digital experience company. Episerver's PAB is an exclusive set of Episerver partners selected to advise Episerver on product strategy, market intelligence and overall go-to-market strategy.
Guidance offers more than 25 years of experience as an industry leading ecommerce agency dedicated to growth oriented mid-market and enterprise branded manufacturers and merchants in both B2C and B2B with industry leading practices in development, commerce strategy, mobile optimization, UI/UC, design and system integration. Guidance differentiates its Episerver practice through:
A Checklist of E-Commerce Businesses That One Can Kick-start in the Middle East | News Anyway
eCommerce has taken over the business industry in almost every corner of the world and the Middle East is no exception.
The Arabs are undoubtedly the richest in the world with a high spending capacity as consumers. Therefore, if you are planning to start an e-commerce business in the Middle East, then you have tapped the right market. Most of the Gulf countries boast of being amongst the highest per capita income countries. They also have the highest internet penetration rate (more than 65%) in the world in the last decade.
Remarkety Introduces SMS Marketing Platform to Help Ecommerce Companies Enhance Their
With the Remarkety SMS Marketing platform, ecommerce companies have virtually limitless options to forge stronger connections with customers and bolster their bottom line, including:
MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.
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