TEL AVIV, Israel, Sept. 25, 2020 (GLOBE NEWSWIRE) -- Recently, EcomXFactor has released its consulting acceleration program for e-commerce store owners, despite the COVID-19 pandemic.
While many businesses are struggling to make ends meet and the global economy is unstable, there's a big shift towards selling online and working remotely. For Yaron and Tal Been, the founders of EcomXFactor, this shift is a great opportunity to optimize and reflect.
The couples keep traveling the world while running their seven-figure businesses. They say: "We're actually seeing a positive trend in most aspects of our businesses. People are buying more which serves us well in our online stores. And on the other hand people are also seeking knowledge which is why we believe EcomXFactor's consulting services are thriving."
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eCommerce Advertising: Brands Will Dedicate $58.6B | PYMNTS.com
Amid the pandemic and the increase in eCommerce during the health crisis, WARC Data's Global Advertising Trends report found that brands worldwide will put $58.6 billion toward online shopping advertising.
Marketing on sites such as Rakuten and TikTok is forecasted to rise 18.3 percent globally, surging 30 times quicker than the broader digital advertising market, MediaPost reported.
GfK determined that nearly half — or 44 percent — of almost 1,000 American consumers polled anticipate purchasing only through eCommerce during the holiday season. Approximately two in ten — or 17 percent — indicate they will shop only in physical retail stores.
3 forecasting methods to help your ecommerce store weather any storm
Ecommerce forecasters don’t face nearly the same amount of scorn. Ecommerce forecasting falls into three buckets—inventory, orders, and receiving—but there is a process behind it. That forecasting requires accounting for how much stock is available to fulfill an order. It helps the bottom line by projecting how much inventory multiple warehouses need to reduce shipping costs and time. It also improves cash flow, which is something everyone can get behind.
Podcast: Brands Get Serious About Ecommerce, With Sarah Hofstetter | AdExchanger
"Ecommerce has been a hot potato for brands for quite some time. People knew it was important, but especially in grocery it was a smaller percentage of overall revenue," Hofstetter says on this week's episode of AdExchanger Talks.
Now all that's changed. In addition to a revenue line item, ecommerce has become a marketing channel for product discovery, SEO and paid media. Add the technology accelerant of COVID, and suddenly the heads of ecommerce at packaged food brands – previously several rungs down the corporate ladder – are frequently being summoned to C-suite meetings to explain ecommerce technology and customer behavior.
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'My Wife Quit' Founder on SMS Marketing, SaaS Platforms, osCommerce | Practical
In 2007 Steve Chou’s wife, Jennifer, wanted to spend more time with their growing family. So she quit her job. The Chous launched Bumblebee Linens, an osCommerce-powered online store. Steve, a former microprocessor engineer, focused on the technology and marketing sides of the company. Jennifer managed the operations.
Fast forward to 2020, and Bumblebee Linens is a seven-figure ecommerce company selling handkerchiefs, napkins, and other cloth products. Steve is now an ecommerce celebrity, having launched the “My Wife Quit Her Job” blog, podcast, and YouTube channel, which collectively publishes educational content for current and aspiring entrepreneurs.
How Nike hit its e-commerce goal 3 years early | Fortune
How Old Navy quickly turned its stores into e-commerce distribution centers - Vox
Nancy Green, the head of Old Navy for Gap Inc., explains to Recode's Jason Del Rey how her company rethought its business in response to the coronavirus pandemic.
As the magnitude of the coronavirus pandemic became clear last spring, Nancy Green, the head of Old Navy for Gap Inc., established a central command team dubbed "The Lemonade Team." The goal: "To make lemonade out of whatever lemons were coming at us," Green told Recode's senior commerce correspondent Jason Del Rey.
Ecommerce Primed for Record Holiday Season--Is Retail Ready? | State | thepress.net
EMERYVILLE, Calif. , Sept. 24, 2020 /PRNewswire/ -- Ecommerce sales are primed to reach $200 billion this holiday season, but retailers' distribution centers and logistics partners do not have the physical capacity to support the much-needed holiday sales, according to new research from BRG.
The pandemic is primed to supercharge holiday ecommerce, which was already increasing. Before the pandemic, holiday ecommerce sales were to increase 13 percent to $155.5 billion , up from $137.6 billion in 2019. But after record ecommerce volumes in recent months, the projected increase is now 45 percent to $200 billion .
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