Thursday, May 21, 2020

Visible Launches First National TV Ad Campaign 05/21/2020

Visible Launches First National TV Ad Campaign 05/21/2020

Visible, which bills itself as the first all-digital unlimited wireless carrier in the U.S., is out with its first national TV campaign. The work is from Madwell. 

The campaign broke this week on network and cable channels including NBC, Fox, CNN and Bravo as well as Hulu and other digital channels. 

Twitter: @mediapost
Reference: (Read more) Visit Source



While you're here, how about this:

Digital Ad Makers Making Millions Off Of Trump's Reelection Campaign | HuffPost

WASHINGTON — President Donald Trump 's reelection effort has reported spending at least $12 million more for digital ads than platforms like Facebook and Instagram have received for running them.

Trump's campaign, the Republican National Committee and their joint fundraising committees have spent $58.9 million for internet ads and related costs between May 2018 through this March, while digital platforms in that period received approximately $47.4 million, according to a HuffPost analysis of Federal Election Commission filings and a database compiled by New York University .

Publisher: HuffPost
Date: 2020-05-20 19:20:34 -0400
Twitter: @HuffPostPol
Reference: (Read more) Visit Source



LAFC star Carlos Vela takes part in uplifting new Bodyarmor ad campaign - Angels on Parade

The spot, titled "Only You Can Make You Better," also features U.S. Women's National Team and OL Reign star Megan Rapinoe, Houston Rockets star James Harden, LA Angels star Mike Trout, tennis phenom Naomi Osaka, Phoenix Mercury star Skylar Diggins-Smith, and golfer Dustin Johnson.

The message is that only you can take responsibility for getting better at anything — mentally, physically, and of course with your hydration habits (it is an ad, after all). Still, it's an uplifting message and one that can be useful even in times like this, during the coronavirus pandemic.

Publisher: Angels on Parade
Date: 2020-05-20T15:41:40-07:00
Author: Alicia Rodriguez
Twitter: @Angels_Parade
Reference: (Read more) Visit Source



Brainerd: Council authorizes funds for citywide marketing campaign | Brainerd Dispatch
Publisher: Brainerd Dispatch
Author: Brainerd Council authorizes funds for citywide marketing campaign Brainerd Dispatch
Twitter: @Brainerd Dispatch
Reference: (Read more) Visit Source



And here's another article:

California Association Of Realtors Unveils New Ad Campaign - Inman

The California Association of Realtors recently released a new video campaign that highlights the strength of Californians working together amidst the COVID-19 crisis.

* * *

The California Association of Realtors (CAR) has launched a new ad campaign, running now through July 6 in a variety of markets statewide. But, unlike previous campaign videos the association has released, viewers likely won't realize what the ad is for until the end.

The video highlights essential workers doing their jobs, families playing at home, colleagues meeting over Zoom, and, of course, Realtors doing their jobs (although it's ambiguous who those suited professionals are until the video's close) — all despite the COVID-19 crisis.

logo
Publisher: Inman
Twitter: @InmanNews
Reference: (Read more) Visit Source



Gardner campaign tweaks ad after AAA Colorado asks for removal of iconic logo | Quick Hits |

The 30-second ad, made available to Colorado Politics in advance of its airing, features local headlines and excerpts from news reports crediting Gardner and his contacts with world leaders for massive shipments of protective equipment and testing kits.

Publisher: Colorado Politics
Date: U.S. Sen. Cory Gardner
Author: Ernest Luning Colorado Politics
Twitter: @colo_politics
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Martin Sorrell sees 'aggressive' marketing campaigns starting post lockdown

Marketers that pulled ad budget as the coronavirus pandemic hit should be planning for a speedy return as lockdowns are eased, according to industry veteran Martin Sorrell.

Multinationals postponed ad campaigns and quickly re-edited commercials that showed people hugging or touching as social restrictions were imposed, and big spender Coca-Cola "paused" marketing as the crisis had a significant hit on its business .

But Sorrell, executive chairman of ad group S4 Capital , has succinct advice for businesses as lockdowns start to be eased.

Publisher: CNBC
Date: 2020-05-21T08:56:16 0000
Author: https www facebook com CNBC
Twitter: @CNBC
Reference: (Read more) Visit Source



Trump And Biden Wage An Uneven Virtual Campaign : NPR

A screen capture shows the introduction to a Trump campaign nightly webcast. YouTube/Donald J Trump hide caption

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If you're a supporter of President Trump, longing for the excitement and MAGA-kinship of a big rally, Trump's campaign has built the next best thing. It's a massive digital operation that creates an interactive world where President Trump is flawless, Republicans are saviors, while Democrats and Joe Biden are wrong and dangerous.

Publisher: NPR.org
Date: 2020-05-21
Twitter: @NPR
Reference: (Read more) Visit Source



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