Software Platform Positioned to Profit from Exponential Growth in eCommerce and Augmented Reality
By acquiring this Amazon eCommerce launch platform NexTech is now able to tie together its augmented reality (AR) offerings for eCommerce into one offering, creating a complete AR eCommerce ecosystem. The Next Level Ninja platform appeals to millions of eCommerce brands looking to gain business momentum on Amazon, eBay, Shopify, Walmart, Jet and Etsy. The company plans on integrating into the platform both it's WebAR and its 3D/AR ad network, creating an AR technology-driven one-stop-shop.
Not to change the topic here:
How Ecommerce Automation can improve your Online Store - Techiexpert.com
Profitero Partners With Top Media Agencies and Ad Tech Providers to Help Brands Optimize
eCommerce is accelerating rapidly — in just 8 weeks U.S. eCommerce sales nearly doubled, outpacing the last ten years of growth combined — which has pushed brands to shift a larger portion of their ad budgets and marketing focus to retail media. Seamlessly integrating digital commerce data into the marketing strategy behind retail media spend is now a critical component for growing sales, increasing market share, and improving profitability.
Five ways brands can win in the new ecommerce world - ClickZ
In the new world of commerce, in-store sales continue to dominate, but the ecommerce opportunity cannot be overlooked. Catalyst’s Paula Hunsche shares five ways that marketers can succeed in this dual world to increase both online and in-store performance:
Ecommerce growth and online grocery sales have dominated pandemic news headlines, but by no means does that mean in-store sales are dead. In fact, in-store sales continue to make up the lion’s share of US retail sales.
And here's another article:
Is JAMstack Right for Your Ecommerce Business? | Practical Ecommerce
Looming changes in ecommerce development could provide a short-term competitive advantage for some businesses.
Many platforms provide the technology and infrastructure to support present-day ecommerce. These platforms give a business just about everything needed to build an ecommerce site. They are comprehensive and monolithic. But they are also restrictive and, in a sense, closed.
EU Regulators Eye Antitrust Rules For eCommerce | PYMNTS.com
With the boom of eCommerce both before and during the pandemic, European Union regulators are taking another look at antitrust rules regarding internet sales and distribution platforms.
Online sales in such countries as Spain, an EU member, are expected to grow by 20 percent , according to eMarketer.
The European Commission, the EU's arm for antitrust regulations, said in a press release that it will examine vertical block exemption regulations (VBER).
Opinion: 7 factors to equalise the eCommerce playing field
More than 10 years after Alibaba created the first 11.11, mega sale festivals have become a must-win opportunity for brands. There are mega sale festivals every year (such as birthday sale, mid-year, 9.9, 11.11, 12.12), with each festival consisting of a 10-day teasing period, one to three days of mega sales, and an after-party for final sales push. There are also double date festivals, brand grand launches, and super brand days up for grabs.
Shoppers have been conditioned to expect great deals during these festivals, and especially during key time slots such as 12am to 2am, which can generate up to 40% of festival gross merchandise value (GMV), when planned and executed well. Traffic, conversion rate, and order value are noticeably higher during festival days, and can contribute 25% to 30% of a brand's annual GMV. Therefore, participation in festivals is critical for brands.
Ann Marie Puig discusses how eCommerce is opening new doors for female entrepreneurs | WebWire
Being an e-retail situated entrepreneur, women don�t need to pick between their obligations at home and their business. �Female entrepreneurs can now compose their work around their everyday tasks and representative parts of their business; for example, third-party logistics.
A large number of females are starting businesses through eCommerce platforms. �Additionally, the eCommerce industry is making the world come closer by helping purchasers meet dealers and the other way around. �Its adaptability and innovation let female entrepreneurs lead their business completely on the web. �The high infiltration of web-based opportunities and the exponential development in web clients make the online business area especially worthwhile.
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