Thursday, May 14, 2020

Ford signals a return to auto production in a new ad campaign

Ford Motor is out with a new ad campaign, highlighting the company's work building equipment for health-care workers and indicating that's is ready to resume auto production.

Three new ad spots, which share the "Built for America" message, show the automaker developing medical supplies, including respirators and ventilators. The company is readying for a phased restart to North American vehicle production on Monday after its plants were shuttered in late March due to the coronavirus.

Publisher: CNBC
Date: 2020-05-13T20:44:09 0000
Author: https www facebook com CNBC
Twitter: @CNBC
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And here's another article:

Trump Presidential Campaign Ramps Up National TV Ad Spend -- On Fox News, HGTV, Broadcast Nets

The Donald J. Trump for President campaign has ramped up spending on national TV networks over the first two weeks in May -- on Fox News Channel, HGTV, and three big major TV broadcast networks.

Trump has spent around $1.64 million for 11 spots which had 179 airings, yielding 170.8 million impressions, according to iSpot.tv.

Among the top networks, CBS totaled $396,139 in spending, followed by NBC at $293,595, Fox News Channel with $269,866, HGTV at $260,866  and ABC with $238,715. Those five took in the bulk of the campaign, which has run across 11 networks so far.

Twitter: @mediapost
Reference: (Read more) Visit Source



Grain Farmers of Ontario ad campaign receives mixed reviews from farmers – RealAgriculture

A team effort of RealAgriculture's videographers and editorial staff to make sure that you have the latest in what is happening in agriculture.

The Grain Farmers of Ontario (GFO) has launched a social media, radio, and television campaign to bring awareness to the plight of grain farmers during the COVID-19 pandemic.

The ad calls out Prime Minister Justin Trudeau and the Canadian government for not doing enough for farmers, in comparison to what U.S. President Donald Trump has done with ad hoc payments, and says that Canada’s food system is breaking. Video imagery includes empty grocery store shelves and long line ups.

Reference: (Read more) Visit Source



New Ad Campaign Emphasizes Ford Is Ready to Lead the Way to Safely Restart U.S.

If you're like me, there's a fatigue factor when it comes to TV ads right now during this pandemic. Each one has the same tone or uses the same phrases like "in these uncertain times" and "we are in this together". Plus, each ad, regardless of who the advertiser is, seems to have the same Debbie Downer tone. And frankly, I just tune them altogether.

Car manufacturers are just as bad with their ads right now. Toyota's usually peppy commercials even have a somber tone. Enough already!

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Publisher: Torque News
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Other things to check out:

$1.3 billion and counting: where presidential ad campaign spending stands right now | Ad Age

Editor's note: This post includes spending data analysis by Ad Age Datacenter Director of Data Management Kevin Brown. Scroll down to see the charts.

Advertising outlay on the 2020 U.S. presidential campaign has hit $1.3 billion, with Democrats outspending Republicans by a rather astonishing factor of 10-to-1.

The $1.3 billion total, which includes TV and radio advertising as well as digital spending across Facebook and Google brands, comes to us via the latest Ad Age Campaign Ad Scorecard analysis—an ongoing project led by Ad Age Datacenter Director of Data Management Kevin Brown in partnership with Kantar/CMAG. The figure tracks spending from Jan. 1, 2019, through Election Day 2020, including any advance purchases of ad space that had been booked by May 11.

Date: 2020-05-13T14:40:57-04:00
Author: Simon Dumenco
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David Richter Launches Television Advertising  Campaign as July 7th Primary Election Nears -

David Richter Launches Television Advertising
Campaign as July 7th Primary Election Nears

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As we recover from this pandemic, I'm grateful for President Trump's leadership and that's why I'm running for Congress.

I grew up in South Jersey and I worked here for more than 20 years, building a family business and creating thousands of jobs along the way.

Like President Trump, I'm a political outsider and I'll bring my experience to Washington to help rebuild our economy, helping small businesses and struggling families bounce back from this crisis.

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Publisher: Insider NJ
Date: 2020-05-14T14:08:14 00:00
Author: Insider NJ
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Coronavirus NYC: City launches ad campaign about COVID-19 related syndrome in children - ABC7 New
Publisher: ABC7 New York
Date: 2020-05-13T19:08:31.000Z
Twitter: @ABC7NY
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Partypoker Ups the Aggression with Kevin Hart Ad Campaign, "Defection" Promotion

If you are in Pennsylvania or New Jersey (or planning to be there), and you enjoy playing poker, have we got a deal for you! PokerStars , the biggest and most trusted name in online poker, has launched two 100% legal, fully regulated online poker rooms and they have Special Offers for new players.

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Partypoker is awarding over $2 million in cash prizes this month in one of its most audacious promotions yet to attract players to its platform over the increasingly aggressive competition.

Date: 2020-05-14T10:13:28Z
Twitter: @pokerfuse
Reference: (Read more) Visit Source



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