Another feature of eCommerce technology is its integration of personalization. E commerce sites make available to consumers the ability to customize their shopping experience by adding personalized elements like photos, videos, coupons, and vouchers to their transactions.
Google dives further into ecommerce with new deals and features
L'Oréal supercharges ecommerce with digital tech | CIO
L'Oréal weathered the COVID-19 pandemic well in 2020, boasting a 62% lift in ecommerce revenue year-over-year as people purchased more cosmetics and beauty products online amid retail store closings.
"When the pandemic hit and overnight it seemed that all of the physical consumer experiences were closing down — including stores and salons — we had to enable all of our services and assets for consumer engagement digitally," Kingston tells CIO.com.
Selling to roll-up firms is not the only path to ecommerce growth
We've all heard about Amazon roll-ups —the deep-pocketed, well-funded ventures that have embarked on an ecommerce spending spree in recent months.
A new variation on marketplace aggregation is emerging—Shopify roll-ups, which bring a similar strategy to the standalone ecommerce space.
Gamified eCommerce Platform Protects Wineries | PYMNTS.com
For many consumers, wine is more than a beverage — it is a symbol. A high-value bottle of wine represents status and access, and knowledge of the many different factors that can make a bottle of wine valuable can be a symbol of social standing.
Unfortunately for wineries, discounting their products can take a significant toll on their reputation. eCommerce wine platform Underground Cellar looks to solve this by redefining value, creating it not through subtraction but through addition.
Zington joins Dynamicweb Partner Community as B2B eCommerce
Dynamicweb , a leading eCommerce Suite, including a PIM system, provider in the mid-size and enterprise industry, announced the partnership with Zington, a well-known Swedish Digital Transformation leader with expertise within Business, Technology & Experience.
U.S. ecommerce giants accused of 'arrogance' in India
NEW DELHI: Indian Commerce Minister Piyush Goyal has accused U.S. ecommerce giants of using their scale and access to large pools of low-cost capital to indulge in predatory pricing practices in India, "to the detriment of mom-and-pop stores."
Retina AI Secures $8 million for Ecommerce Analysis - dot.LA
One of the difficult and costly things for ecommerce companies is finding and keeping customers online.
Emad Hasan, a former Facebook and Paypal marketing analyst, said he often saw online sellers wasting money chasing customers who would never return.
Tapcart Raises $50 Million to Help Brands Expand on Mobile - dot.LA
Tapcart, a Santa Monica-based company founded in 2017, announced Monday that it has raised $50 million in Series B funding.
The round was led by Left Lane Capital, Shopify, SignalFire, Greycroft, Act One Ventures and Amplify LA.
SAP Showcases SAP Upscale Commerce, Headless eCommerce Platform - InsideSAP
SAPPHIRE NOW 2021 showcased how SAP has helped customers transform their businesses into intelligent, sustainable enterprises with a portfolio of industry-specific solutions including SAP Upscale Commerce and a headless eCommerce platform that relies on SAP Commerce Cloud.
No comments:
Post a Comment