Saturday, February 15, 2020

28% of merchants are looking to change their ecommerce platforms |

46.3% of merchants listed ecommerce platforms in their top three technology budget priorities over the next year, according to Digital Commerce 360's 2019 Ecommerce Technology Survey of 160 retailers conducted in August 2020. That’s just one finding included in the new Digital Commerce 360 2020 Guide to Ecommerce Platforms .

What's more, 57.7% said they invested in ecommerce platform technology from a vendor over the last 12 months and 28.0% said they are actively looking to switch ecommerce platforms. 73.3% of those merchants intend to use a platform from a vendor rather than building one in-house.

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Publisher: Digital Commerce 360
Twitter: @DigitalComm360
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Other things to check out:

How to Elevate Shopping Experiences in Ecommerce Website | The African Exponent.

One of the most popular options today for businesses is Ecommerce development. Having an online retail venture through an eCommerce portal provides immense scope for capturing online and mobile shoppers attention.

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The scorching pace of online shopping can be gauged from the fact that the global online shopping market size is expected to hit the hallowed $4 trillion mark this year. With more and more purchase decisions happening online, it makes perfect sense to start an online retail venture and get an eCommerce site developed for this purpose.

Publisher: The African Exponent
Date: 2020-02-15T11:07:26.000Z
Author: Prashant Kumar
Twitter: @africanexponent
Reference: (Read more) Visit Source



A comprehensive guide to the Japanese ecommerce market - ClickZ

The guide contains incredibly useful information about where and how Japanese consumers shop online and focuses on leveraging automation as a solution to help streamline the process of setting up shop in one of the most promising retail marketplaces on the planet.

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Japan is the world's fourth largest ecommerce market, representing $122 billion in 2018. Three platforms—Rakuten, Amazon and Yahoo! Shopping account for over one-third of all online retail transactions in Japan and comprise nearly 100 million users.

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Publisher: ClickZ
Date: 2020-02-14T10:40:09 00:00
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Future PLC To Push Ecommerce Strategy, Taps 2 New Execs To Execute 02/17/2020

Criteo’s Mike Peralta will serve as the company’s Global Chief Revenue Office, while Verizon’s Marc Fonzetti will take on the role of marketing vice president.

Peralta brings more than two decades of experience to Future PLC, having held senior roles at AOL, Criteo, AudienceScience and MediaMath.

Prior to his role as head of media strategy and investment at Verizon, Fonzetti was head of media at Reckitt Benckiser.

Twitter: @mediapost
Reference: (Read more) Visit Source



Other things to check out:

6 Must-Haves for an Ecommerce Checkout Page That Converts - Business 2 Community

A functional ecommerce checkout page might seem like enough to move your merchandise, but the truth is that your ecommerce website should include several features to ensure that your visitors are convinced so that you can convert them into customers. In the simplest of terms, your checkout page should eliminate any friction between the "want" and the "have." Let's take a look at some features you may be missing.

Publisher: Business 2 Community
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Altezza Kicks Off a New Decade with Sophisticated Solutions and Best-in-Class Approach to

Altezza's solutions are especially helpful for marketers who find themselves spending valuable hours manually optimizing their sites, as well as development teams putting off creative initiatives due to bandwidth constraints. Using sophisticated algorithms, Altezza recommends new faceted navigation pages as well as custom landing pages—and uses automation to create those pages.

Altezza's proprietary technology enables brands to rise above the limitations of out-of-the-box eCommerce solutions to drive revenue and make their ideal vision a reality. With its platform-agnostic suite of tools, Altezza can integrate in a way that fits each company's specific website, CMS and business needs.

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Publisher: MarTechSeries
Date: 2020-02-15T18:25:13 05:30
Twitter: @MarTechSeries
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YONO largest consumer platform after e-commerce companies, says SBI Chief - The Economic Times
Publisher: The Economic Times
Date: 2020-02-15T07:25:00.000Z
Reference: (Read more) Visit Source



Challenger Brands: Bridging Ecommerce and Retail | 2020-02-14 | Packaging Strategies

Challenger brands, which set themselves apart with an intent to bring change to an industry, are driving massive change across the fast-moving consumer goods (FMCG) industry. From 2008 to 2018, more than 4,000 small consumer goods companies received $9.8 billion of venture capital funding, changing dynamics in categories as diverse as deodorant, protein bars and pet food.

Many of these nimble brands began online, offering their niche products directly to passionate consumers. But a few years into this phenomenon, many challenger brands are beginning to expand into brick-and-mortar retail. And retailers are eager to welcome them, as they themselves are transitioning to be expert curators of differentiated brands that appeal to their unique shoppers. This transition has the potential to be a win-win for everyone, but it must be managed carefully.

Author: Leon Nicholas
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