Tuesday, February 25, 2020

How To Educate Your Customers Without Burdening Them

If you want your company to succeed, you can't burden customers and prospects in your attempts to educate them. You need clear, helpful, and accessible ways to deliver information, and you need to position that information in a way that doesn't overwhelm your audience.

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You know your products and company inside and out, but things that make sense to you can look like a different language to people outside your business. Follow these helpful tips to enlighten customers and prospects without asking too much of them:

Publisher: Forbes
Date: 2020-02-25
Author: Serenity Gibbons
Twitter: @forbes
Reference: (Read more) Visit Source



And here's another article:

Providing the best and most secure digital engagements for your customers - Security Boulevard

Today data breaches are frequently hitting the headlines, couple these high-profile hacks with developments in data privacy regulations and you have increased pressure on organisations to prioritise the security of their customers' personal data.

Creating a seamless journey and giving customers access to their communication channel of choice means that organizations are facing a complex scenario. It's no secret that more consumers than ever lean towards digital channels as their preferred, first contact way of engaging with a brand. Although most businesses are aware of this trend, not all are taking the necessary steps towards providing a secure digital experience.

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Publisher: Security Boulevard
Date: 2020-02-25T08:56:05 00:00
Twitter: @securityblvd
Reference: (Read more) Visit Source



Love Your Customers By Building An Inclusive Website For Them

I was so inspired by this business act of love, that I reached out to the founder, Annie Tevelin, to give me a deep dive in how creating a website that allows people with disabilities to have a better user experience became a top priority for the team at SkinOwl.`

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Burns:  "Do you see a change or shift happening in the beauty/wellness sector or in business as a whole when it comes to this type of customer service?" 

Publisher: Forbes
Date: 2020-02-25
Author: Stephanie Burns
Twitter: @forbes
Reference: (Read more) Visit Source



Shake Shack's Customer Traffic Weakens - WSJ

Shake Shack Inc. struggled to draw in customers in its latest quarter and warned sales growth might decline next year.

The hamburger chain on Monday said guest traffic fell more than 5% in the quarter that ended on Dec. 25, dragging same-store sales down 3.6% for the period.

Publisher: WSJ
Date: 2020-02-25T00:04:00.000Z
Author: Micah Maidenberg
Twitter: @WSJ
Reference: (Read more) Visit Source



Quite a lot has been going on:

MDC Customers Outraged by Proposal for Large Volume Discount – NBC Connecticut

The Metropolitan District Commission is facing pushback to proposed discounts for those who use large volumes of water.

There was a lot of anger against the proposal at a meeting Monday to discuss the issue. At one point staff had to threaten to have someone removed. It all had the MDC on the defensive, saying that in the end, this will benefit the customer.

This comes on the heels of rate increases. On January 1, everyone started paying more for water from MDC after the company raised rates for customers in all eight municipalities they serve.

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Publisher: NBC Connecticut
Date: 2020-02-24T22:19:50 00:00
Twitter: @nbcconnecticut
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Petnet goes offline for a week, can't answer customers at all | Ars Technica

Automated or otherwise mechanized pet feeders aren't particularly new; you can find analog models dating back to 1939 at least. But the 21st century being what it is, of course there are now app-driven, cloud-connected "smart" feeders that you control from your phone. And when some mysterious outage takes out that system for a full week, you and your furry friend may end up deeply annoyed.

Petnet began posting messages on Twitter on February 14 advising customers that some of its SmartFeeders "will appear offline," although they still would nominally work to dispense food. Of course, when something doesn't work, most people will try to turn it off and back on again, as that's the first-line repair for basically everything with a power switch.

Publisher: Ars Technica
Author:
Twitter: @arstechnica
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Tesla starts confirming Model Y deliveries to customers - Electrek

Tesla is starting to confirm Model Y deliveries to customers for next month after starting low volume production in January.

In March of last year, Tesla unveiled the Model Y , an all-electric crossover based on the Model 3, with up to 300 miles of range.

At the time, the automaker guided deliveries to start in the fall of 2020 for the higher-end versions of the vehicle.

Tesla has made progress faster and they confirmed during their earnings results last month that they already started the production ramp at the Fremont factory :

Publisher: Electrek
Date: 2020-02-25T05:19:03 00:00
Twitter: @electrekco
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NYSEG, RG&E warn customers of new scam attempts

NYSEG, RG&E warn customers of new scam attempts Submitted Mon, Feb 24th 2020 04:55 pm
Customers urged to report suspicious calls and be wary of requests for personal information

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NYSEG and RG&E, AVANGRID companies, are urging customers to be vigilant of scammers posing as representatives of the energy companies.

NYSEG and RG&E have recently received reports of customers having accepted calls from people who claim to be employees or consultants of the companies, some with a corresponding forged caller ID. Customers are urged to never give out personal or account information to unsolicited callers.

Author: 360 PSG
Reference: (Read more) Visit Source



Happening on Twitter

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