What’s even better? There’s a shorter calendar space between Thanksgiving, Hanukkah, and Christmas that will positively impact holiday shopping dynamics. Here are some of eMarketer’s latest holiday shopping sales forecasts:
Our earlier key insights have extensively covered holiday season shopping trends, digital strategy, and consumer preferences, and CXO. Here’s a complete look at the consumer behaviors for November-December 2020 and how you can feed it.
Many things are taking place:
The second Covid-19 spike is forcing retailers to refocus on e-commerce
Foot Locker had a strong quarter, according to its latest earnings report released Friday morning . Over the three months ending on Oct. 31, the brand brought in $128 million in revenue, beating the $122 million it brought in during the same period last year by about 5%.
Notably, comparable store sales improved by nearly 8% for the last three months, despite Covid-19. Foot Locker has continued to invest heavily in physical retail over the course of the pandemic, opening 27 new stores during the last quarter. In particular, basketball shoes and comfort apparel categories saw the biggest sales increases, with the latter driven by the need for work-from-home attire.
B2B vs B2C eCommerce: 7 Key Differences Between B2B and B2C Models - Alibaba Seller Blog
When it comes to running a business, there are two different paths you can take: B2B and B2C. A B2B business involves selling products or services to another business, whereas a B2C company focuses on marketing and selling to the end consumer.
Both can be on a local or a global scale, and in some cases, a company can choose to sell to other businesses as well as the end consumer. This blended business model can help companies diversify their income, but it can also be quite difficult to market a B2B & B2C business online.
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Quite a lot has been going on:
E-commerce retailers in Australia voluntarily pledge to improve product safety online | ZDNet
The voluntary initiative signed by Amazon Australia, eBay Australia, Catch.com.au, and AliExpress will see all four e-commerce retailers go beyond what is legally required of them to improve product safety online.
The inaugural signatories have also agreed to report annually on their performance, with the results to be published in an annual report by the ACCC.
The pledge was developed by the ACCC together with e-commerce signatories to address the challenges associated with managing product safety in a growing online shopping sector. It was modelled after similar initiatives in the European Union that were aimed at removing dangerous products from e-commerce businesses.
TJX to launch HomeGoods e-commerce as the category fuels stellar Q3 | Retail Dive
In a performance that topped analyst expectations in several measures, off-price retailer TJX Cos., which runs T.J. Maxx, Marshalls, HomeGoods, Sierra and Homesense , on Wednesday said that third quarter net sales fell 3.2% year over year to $10.1 billion.
Store comps, excluding e-commerce and locations closed due to the pandemic, fell 5%, according to a company press release. Total inventories as of Oct. 31 declined to $5 billion from $6.3 billion in the year-ago quarter, due to planning, stronger-than-expected sales and supply chain bottlenecks.
Dynamic Yield Launches eCommerce Benchmarks | MarTech Cube
Dynamic Yield, the Experience Optimization platform, today announced the release of eCommerce Benchmarks – a new free tool enabling marketers to compare their conversion KPIs with aggregated anonymized industry data from other companies. This tool provides brands with valuable context, helping them set meaningful targets, gain insights into trends occurring across their industry, and find out how their metrics outperform or underperform in comparison.
Global Cross-Border B2C E-Commerce Market 2020 Size & Trends Will Reach to USD 4,820 Billion
New York, NY, Nov.
According to the research study, the global Cross-Border B2C E-Commerce Market size & trends was estimated at USD 780 Billion in 2019 and is expected to reach USD 4,820 Billion by 2026, at 27% CAGR through 2027.
Advanced e-commerce technologies subtract marketing costs which have developed the target market. Apparel & accessories, digital wallets, assorted brands, and adult categories of category, payment method, offering, and end-user segments are estimated to be the leading ones in 2026. Europe is anticipated to continue its dominance in 2026 as well.
Happening on Twitter
"The skill of data storytelling is removing the noise and focusing people's attention on the key insights."https://t.co/oO3j9QHRwo MITSloan (from Cambridge, MA) Sun Nov 22 13:50:00 +0000 2020
Global #tourism has been one of the hardest-hit sectors by the #COVID-19 crisis. 📉 Countries will need to reimagi… https://t.co/Aes3rnS1fw McKinsey (from Global) Mon Nov 23 07:15:01 +0000 2020
In honor of #RedShawlWeek, we encourage you to listen to this informative podcast episode. It gives key insights to… https://t.co/VsZJyN6OvR USIndianAffairs (from Washington, D.C.) Thu Nov 19 14:30:09 +0000 2020
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