(Gray News) - Orange juice brand Tropicana has apologized for a recent ad campaign suggesting parents keep hidden refrigerators containing mimosa ingredients when they need a break.
Tropicana, whose parent company is PepsiCo, tweeted an apology for its #TakeAMimoment campaign after receiving backlash from some who thought it made light of addiction struggles.
* * *
AdAge reported Tropicana conducted a survey that showed nearly half of parents have hidden in the bathroom to get away from their hectic schedules.
This may worth something:
Tired of campaign ads?
Sens. David Perdue and Kelly Loeffler are facing challengers Raphael Warnock and Jon Ossoff. (Photos: Getty)
The enthusiasm surrounding the United States Senate runoff elections has reached a boiling point in the state of Georgia. Most people cannot turn on the television, the radio, or access social media without hearing or watching a campaign ad. According to filings reported by the Federal Election Commission, Georgia’s Democratic candidates for U.S. Senate Jon Ossoff and Raphael Warnock, each raised more than $100 million dollars.
Ottawa launches $850,000 ad campaign advising Canadians to stay home during COVID-19
The federal government has launched an $850,000 digital-based ad campaign warning Canadians about the perils of travelling abroad during the COVID-19 pandemic, which could include grounded flights or lax health rules at their destination.
Kung didn't provide details about the individual ads. CBC News found three anti-travel videos the government posted on social media in December and ads targeting snowbirds in two magazines that launched in November and December respectively.
Planning travel? Think again, feds urge in coronavirus ad blitz - National | Globalnews.ca
The advertising campaign began targeting Canadians online in November and is set to continue until March 2021, with efforts ebbing and flowing to coincide with periods when officials expect more Canadians will be considering travelling.
* * *
“The campaign leverages both earned and paid media on various digital platforms, such as Facebook, search engine marketing and digital advertisements on various travel websites, to reach multiple target audiences. At this time, there are no plans for advertising on television or radio.”
This may worth something:
Verizon's Visible eyes 'Schitt's Creek' star Dan Levy for ad campaign | Marketing
Visible aims to reach budget-minded consumers with its off-beat "Unlimited Eyebrowsing" campaign starring actor Dan Levy, who's best known for his role in the sitcom "Schitt's Creek," which ended its six-season run earlier this year. The eyebrow theme is a playful nod to one of Levy's most notable facial features, and a sign that brands can inject humor into their campaigns after months of taking a more serious tone during the pandemic.
Visible's campaign is another sign of how parent company Verizon is seeking to reach various segments of the wireless market, such as consumers who prefer prepaid plans that don't require an annual contract. As part of its effort to reach budget-minded consumers, Verizon's digital media platform Yahoo last month introduced its first self-branded smartphone.
OOGEEP Educates Ohioans on oil and gas industry
GRANVILLE - The Ohio Oil and Gas Energy Education Program (OOGEEP) educated a record number of people about the oil and gas industry in 2020 through their statewide education and public outreach programs.
* * *
In addition to the ad campaign, OOGEEP held a series of teacher workshops, firefighter training sessions and other educational and public outreach initiatives. A few 2020 highlights include:
After outcry from antiquities trade, Unesco further adjusts ad campaign on looted artefacts |
An advertising campaign by Unesco that calls attention to illegal art trafficking has undergone further revision after accusations that it misrepresented the background of the objects pictured in the ads.
Those high-resolution images, all in the public domain, were evidently harvested from the Met's website, although the advertising text did not identify the Met as the owner of the objects. Also pulled from the ad campaign was an image of Pre-Columbian vessel from Peru that was apparently a stock image from the photo agency Alamy.
Georgia U.S. Senate runoff: Candidates, groups not holding back on campaign spending – 95.5 WSB
Hundreds of millions of dollars continue to pour in for the four candidates in the Georgia U.S. Senate runoff election. Georgians see the ads everywhere on TV, social media and billboards. Will the political ads actually make a difference on Jan. 5?
With a little more than a week to go until the crucial Senate runoff races, many voters like Christian Keith Martin are counting down the days until it's all over.
"It's getting to the point where it makes you want to vote so that they can leave you alone," Martin said.
Happening on Twitter
omarion dancing to tropicana fruit juice on instagram 🥺 that song would always be special to me BellaAlubo (from Nigeria ) Thu Dec 24 05:46:35 +0000 2020
I had not read a single reply to this tweet and uh as it turns out people took it as some kind of serious apology f… https://t.co/rWjDZtXlem Charalanahzard (from Australian in Los Angeles) Sun Dec 20 07:19:42 +0000 2020
No comments:
Post a Comment