Nearly a year into his job heading up commerce at Google, Bill Ready has made it his mission to democratize online retail.
Ready has overseen a series of moves aiming to widen access to Google’s platform for online sellers, particularly for smaller sellers who might have been priced out of the paid listings that previously dominated Google Shopping.
In April, Ready announced that sellers would be able to list their inventories in Google Shopping for free. In June, Google expanded free retail listings to its general search engine. Then in July, the company announced that its Buy on Google feature — where consumers can complete a purchase directly on Google — would be commission-free, and welcome in partners Shopify and PayPal, with hints of more to follow.
Check out this next:
5 Lessons Learned From Launching an Ecommerce Platform During the Pandemic
Creating a brand and marketing it online has great challenges. Learn how to go from idea to project launch in four months during the COVID-19 pandemic .
Like the vast majority of people, I started 2019 with a stable job, I went to the UDEM to give my entrepreneurship classes and did research in my office. It seemed what a normal semester would be until COVID-19 arrived in Mexico and soon after we entered a red light. Since March, my dining room has been turned into a classroom, office, and research center.
E-commerce companies that might go public with an IPO in 2021 - Business Insider
According to Campbell, Warby Parker "figured that out a long time ago," thanks to its well-established customer base.
* * *
"I sold a treadmill that I had the other day on OfferUp," he said. "I just listed it and people could message me in the app."
Lewis said that the convenience offered by the platform — which he said "works really well" — is a major selling point. As a result, he said that there's been speculation that they might launch an IPO in the near future.
Gorgias Raises $25 Million Series B to Enhance E-Commerce Customer Support
Gorgias is a leading customer service application that helps online merchants respond more effectively to customer inquiries by centralizing interactions and information, automating responses to the most recurring questions, and making support agents even more efficient.
Having tripled its customer base in less than a year, Gorgias supports more than 4,500 online stores, including Steve Madden, Timbuk2, Fjällräven, Marine Layer, Ellana, Electrolux, Sergio Tacchini. Gorgias helps over 1 million end customers around the world every week.
Quite a lot has been going on:
Kroger Kicks Macy's Out Of Top 10 Ecommerce Companies
Market research company eMarketer released its top 10 ecommerce list for 2020, which sees US grocer Kroger catapult to the number 9 spot, displacing Macy’s from the list and dropping Costco to tenth.
The top spot is dominated by Amazon with an estimated 309 billion in online sales, followed by Walmart ($46 billion) and eBay ($38 billion).
This latest data shows Walmart appears to be moving well ahead of eBay as the retailer surpassed eBay earlier this year during the first wave of COVID lockdowns. This was a big chance in the top 3 as eBay was in the number 2 spot for a very long time, even if it trailed Amazon by a large margin. There is still a big gap between eBay and fourth placed Apple with $11 billion separating those two companies.
Kroger breaks into top 10 US ecommerce companies - Insider Intelligence Trends, Forecasts &
The pandemic has shaken up the grocery landscape, accelerating the shift to online grocery faster than we previously anticipated. Kroger had made digital investments over the years that helped it navigate 2020's unusual circumstances. The company will see its ecommerce sales in the US surpass $11 billion this year, growing by more than 79% year over year.
And for the first time, Kroger will break into the top 10 US ecommerce retailers list and hold the No. 9 spot, inching just past Costco Wholesale.
E-commerce innovation in 2021 will look like what was projected for 2025 | ZDNet
In 2020 alone, we have witnessed 10 years of ecommerce adoption in the US. The digital commerce capabilities that we anticipated as necessary for 2025, are now 2021 requirements.
Most every organization has been thrust into the future of work. What will determine failure or success in this brave new world?
There's never been a more critical moment for companies to know their audience and relate to what they're experiencing. Brands that get this -- and actually invest in appreciating their customers' varied perspectives -- can gain a competitive advantage by delivering connected and contextualized engagement. While 66% of customers expect companies to understand their personal needs and expectations, only 34% say they usually do so.
Kroger breaks into top 10 U.S. e-commerce companies for first time | Chain Store Age
The nation's largest supermarket retailer made its first-ever showing in eMarketer's ranking of the top U.S. e-commerce retailers, taking the #9 spot. Kroger's e-commerce sales will surpass $11 billion this year, growing by more than 79% year over year, according to eMarketer. Topping the list is Amazon, followed by Walmart (see list at end of article.)
"The pandemic has shifted consumer priorities," said Cindy Liu, eMarketer senior forecasting analyst at Insider Intelligence. "Kroger will benefit from two tailwinds this year: Eating at home continues to be in favor among Americans, and there's been greater interest by consumers in ordering groceries online. With these two forces at play, we shouldn't be surprised by Kroger's strong growth this year."
No comments:
Post a Comment