Friday, December 11, 2020

Low solar costs are bringing new customers to the market.

With solar energy more accessible than ever before, the industry has a responsibility towards new customers to steward them to the solution that delivers the best value and reliability.

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For the past decade, the stereotypical profile of the American solar consumer has stayed more or less the same: left-leaning, eco-conscious, and wealthy enough to buy or lease a panel system with a five-figure price tag. These assumptions aren't always fair, but for many years, it was reasonable to view solar energy as a product not yet ready for mainstream use.

Publisher: pv magazine USA
Date: 2020-12-11T14:44:51 00:00
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Not to change the topic here:

Annual Very Merry Meijer Event Surprises Even More Customers | Progressive Grocer

Though the COVID-19 pandemic is altering this year's holiday celebrations, Meijer continued its Very Merry Meijer tradition of surprising a customer in each of its supercenters and stores across the Midwest with a $1,000 shopping spree. During these difficult times, the retailer also decided to expand its tradition to surprise 1,300 additional customers with $100 gift cards this year.

The retailer's 256 supercenters and stores were filled with shocked gasps and many celebratory elbow bumps on Dec. 5 as customers received their Very Merry Meijer surprises.

Publisher: Progressive Grocer
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Good Samaritan brings tears to Walmart customers after paying off $65K in layaway items | Fox News

The $65,000 all-cash donation brought customers at the Bristol, Tenn . location to tears. 

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But the donor quickly told him it didn't matter. By Monday, they came back with the cash in hand and one simple request. 

Get all the stories you need-to-know from the most powerful name in news delivered first thing every morning to your inbox

Publisher: Fox News
Date: 2020-12-11
Twitter: @foxnews
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Customer support startup Gorgias raises $25M – TechCrunch

Gorgias announced today that it has raised $25 million in Series B funding, bringing the startup’s pre-money valuation to $300 million.

When the company raised its Series A just over a year ago, CEO Romain Lapeyre (who founded Gorgias with CTO Alex Plugaru) told me that it works with e-commerce businesses to automate responses to their most common customer service questions, while also providing tools that help the support team respond more quickly and even convince customers to buy additional products and services.

Publisher: TechCrunch
Date: 2020-12-10 12:58:46
Twitter: @techcrunch
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Other things to check out:

$1M paid out to customers of Fall River Electric | News | tetonvalleynews.net

Unlike investor-owned utilities that pay profits to stockholders, Fall River Electric's patronage capital is a customer's investment in the Cooperative and is used in building new or maintaining existing infrastructure, including generation facilities, poles, wire, transformers, and substations.

The amount of cash back that a member receives is based on how much electricity they purchased during the years being retired. This year, members are receiving patronage capital earned in 1999 and a portion of 2000.

Publisher: Teton Valley News
Author: Fall River Electric Cooperative
Twitter: @http://www.twitter.com/TetonValleyNews
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How to Find Customers That Will Buy from You Using Facebook Ads - Business 2 Community

So, by now you will have found your product niche , vendors to supply products , and will have set up an online store website to take orders. Next, you will need to find customers with the right set of attributes that will respond to your ads and ultimately buy each product from your online store.

When it comes to running ads to sell products, we want to run ads for each product and not for the entire site, so you will need to find customers that will respond to your ads for each product and not to your entire online store website.

Publisher: Business 2 Community
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Meijer surprises hundreds of customers with $1,000 shopping sprees | wzzm13.com

GRAND RAPIDS, Mich. — While many holiday celebrations will look different this year, Meijer made sure hundreds of family could still celebrate through its Very Merry Meijer tradition -- hundreds of customers were surprised with $1,000 shopping sprees. And given the difficulties of this year, the retailer decided to expand its tradition to surprise 1,300 additional customers with $100 gift cards.

Executive Chairman Hank Meijer said this year it was more important that ever to uphold the tradition, "Each year we look forward to spreading holiday cheer and showing our customers and team members our appreciation through this event, and 2020 was no exception."

Publisher: WZZM13.com
Date: 12/10/2020 4:15:34 PM
Twitter: @wzzm13
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3 Ways to Win Over Your 'Want it NOW' Customers

So who is this NOW customer? It's someone who is always on, always online expecting rapid resolutions and engaged interactions from their brands at all times and across every touchpoint. And they are growing in numbers: according to Zendesk research , 65% of consumers expect customer service to be faster now than it was 5 years ago. 

If a brand falls short of meeting the NOW customer on their terms, they leave their customers (or would-be customers) feeling neglected, something few businesses can afford. Forrester Research reports that 53% of US adults are likely to abandon their online purchase if they can't find a quick answer to their question. 

Publisher: CMSWire.com
Twitter: @CMSWire
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