How do retailers survive a pandemic when consumer behavior shifts primarily to the home’s convenience and safety?
While retailers have adapted and evolved their ecommerce approaches in many ways, the pandemic arguably prompted them to bring mobile commerce solutions to the forefront, and most specifically, their app-based strategies.
88% of time spent on the mobile web happens in apps. R esearch from Criteo shows apps have three times the conversion of the mobile web. As competition accelerates for the digital dollar, retailers should place their app front-and-center as the main entry point for omnichannel commerce.
Many things are taking place:
Dundurn Rebrands, Adding New Storefront and Imprint
Toronto's Dundurn Press has rebranded and updated its colophon to reflect a new vision for the company. Dundurn, which was founded in 1972, has changed its traditional logo, which featured a castle, to one featuring a progression of arched windows or doors. The new colophon intends to create "a visual effect of a portal or beckoning hallway," the publisher said.
The rebrand signals the publishing house's intent to modernize its program. After being sold to new owners in 2019, the house installed a new staff, including a new publisher, Scott Fraser. Fraser has noted his intent to update Dundurn's publishing program to better reflect the diversity of Canadian culture .
Local baker rises to the occasion, opens storefront bakery | KGET 17
BAKERSFIELD, Calif. (KGET) – There’s a lot of talk about local businesses going under during this pandemic. Well one woman decided she couldn’t wait any longer to open her storefront bakery.
A local baker was working remotely before it was the norm. She sold her baked goods at farmers markets for years. But now – she’s opening her storefront bakery in downtown Bakersfield.
Not everyone has the patience to bake bread, but for Laura Journey – baking bread is exciting.
Northern mining suppliers get storefront and agent in Nevada | My Timmins Now
Mining equipment and service suppliers are getting their own storefront to showcase their offerings in the Nevada mining hotbed of Elko.
It's a project of Ontario's North Economic Development Corporation. That body – "One DC" for short — is chaired by Christy Marinig, the CEO of the Timmins Economic Development Corporation.
"So we thought this might be a good introduction to some of our local suppliers and they need to work with MineConnect , who was awarded the contract to develop this storefront," Marinig tells My Timmins Now Dot Com. "Essentially, it'll allow companies to have a storefront, have a sales agent in Nevada and be able to sell their goods and services through the export market in Elko, Nevada."
While you're here, how about this:
New Jersey Native Jill Cohen Unlocks Online Cannabis Marketplace and Local Storefront
MAPLEWOOD, N.J. , Feb. 16, 2021 /PRNewswire/ -- With New Jersey choosing to legalize adult-use marijuana in the recent election, TheCannaBossLady becomes one of the first women-owned cannabis shops to open in the tri-state area. Offering a unique experience for online or in-person shoppers, TheCannaBossLady aims to be New Jersey's epicenter for women's beauty, health and wellness cannabis products.
TheCannaBossLady, founded by longtime industry professional Jill Cohen , is a platform built to help people make informed decisions about hemp and CBD products, while creating a community of empowered women in the cannabis space. Passionate about the future of women in the industry, Cohen hand-selects every product sold and produced through TheCannaBossLady from reputable, womxn-owned companies that have been in business for at least five years.
4 Key Ways to Improve Your Storefront's Appearance - Mass News
No matter where your retail store is located – be it in the middle of a mall or off-streets, your storefront’s appearance matters. Your success largely depends on your store’s ability to attract more customers. So you want the storefront to tell your story and its design to capture people’s attention and inspire them to enter. Studies indicate that the store design and layout can make or break sales.
But how do you tweak your storefront’s appearance to make it enticing? First it is important you have a good commercial door . Next follow these four simple tips to reface your store and make it as attractive as possible.
Bagel Street Deli in Athens to expand storefront | News | athensmessenger.com
Popular Court Street restaurant Bagel Street Deli announced last week they would be expanding their storefront into the recently-vacated Mountain Laurel Gifts building, which will increase dining and kitchen space.
Bagel Street Deli (BSD), announced the expansion on Facebook, following the closure of Mountain Laurel Gifts, in early January.
Megan Meyer, owner of BSD, said she was sad to see Mountain Laurel Gifts go, but she could not pass up the opportunity for growth.
Storefront Glass Market Research Report Analysis And Forecasts To 2027 – NeighborWebSJ
UpMarketResearch has recently updated the Storefront Glass Market report which now also includes the COVID-19 impact on the market during the forecast period 2020-2027. The report offers a comprehensive assessment of the future market scenario, drivers, challenges, restraints, and opportunities that are going to shape the market.
Although the coronavirus pandemic has upheaval the picture of the market, it had persuaded the industry players to adopt creative strategies that helped them to sustain the difficult times while some of them created remunerative opportunities and expanded their market share. The market research report provides top-winning strategies and an in-depth analysis of the top competitors that succored them to outperform the market performance.
Happening on Twitter
A pandemic. A snowstorm. And a bored guy... https://t.co/LesW42P8rf RexChapman (from Lexington/Phoenix ) Tue Feb 16 16:33:41 +0000 2021
Krysten Sinema and Joe Manchin say a $15 minimum wage doesn't belong in a Covid relief bill. Here's what I say: if… https://t.co/dZ2oCoJVqH RBReich (from Berkeley, CA) Tue Feb 16 19:06:47 +0000 2021
I don't know who needs to hear this but, this pandemic will soon be over. Don't let this situation ruin you mentally. Keep being positive. KSI (from England) Tue Feb 16 19:39:45 +0000 2021
#BREAKING: We filed a lawsuit against @amazon over its failures to provide adequate health and safety measures for… https://t.co/8Ch5J7nfDf NewYorkStateAG (from New York) Wed Feb 17 12:32:37 +0000 2021
No comments:
Post a Comment