Sunday, January 24, 2021

How Alvin the Beagle Helped Usher In a Democratic Senate - The New York Times

Of course, Alvin the beagle couldn't have known any of that when he went for a walk with the Rev. Raphael Warnock last fall as a film crew captured their time together in a neighborhood outside Atlanta.

Tugging a puffer-vest-clad Mr. Warnock for an idealized suburban stroll — bright sunshine, picket fencing, an American flag — Alvin would appear in several of Mr. Warnock's commercials pushing back against his Republican opponent in the recent Georgia Senate runoffs.

Date: 2021-01-23T10:00:16.000Z
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Are public health ads worth the price? Not if they're all about fear | Brainerd Dispatch

It aired locally during the 2015 Super Bowl but attracted national attention and has been viewed more than 500,000 times on YouTube.

"You want to tap into a nerve, an emotional nerve, and controversy and anger," said Mark Schupp, whose consulting firm created the ad pro bono. "The spot was designed to do that, so we were happy with it."

* * *

Missouri's state health and mental health departments, with the help of federal funds, spent at least $800,000 on advertising in 2019 to curb the opioid epidemic through their Time 2 Act and NoMODeaths campaigns, according to data from advertising agencies and partner organizations.

Publisher: Brainerd Dispatch
Twitter: @Brainerd Dispatch
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UK Government Launches Shocking Covid Ad Campaign - LADbible

A new series of adverts urging Brits to stay at home will air today, with ministers accused of 'scaremongering' over the UK's coronavirus situation. Watch the TV ad:

The ads on TV show NHS staff and will be shown on ITV and Channel 4 as part of the new campaign, alongside other adverts across radio and social media.

But the campaign has attracted criticism from some MPs, with Tory backbencher Craig Mackinlay suggesting the tactics are being used to further the case for blanket lockdown measures.

Twitter: @ladbible
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No Cookies | Daily Telegraph
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Other things to check out:

COVID-19 Update: Michigan Organizations Receive U.S.

Here is a roundup of the latest news concerning the COVID-19 pandemic in addition to announcements from local, state, and federal governments, as well as international channels. To share a business or nonprofit story, please send us a message .

Michigan Organizations Receive U.S. Labor Department Grants
Two Michigan organizations have received grants in the U.S. Department of Labor's $145 million H-1B One Workforce Grant Program to invest in training for key sectors of the U.S. economy.

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Publisher: DBusiness Magazine
Date: 2021-01-20T17:34:46 00:00
Twitter: @dbusiness
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Bando Post uses DaVinci Resolve workflow for ad campaigns - BroadcastPro ME
Publisher: BroadcastPro ME
Date: 2021-01-24T05:31:48 00:00
Author: https www broadcastprome com
Twitter: @BroadcastProME
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The vaccine ad void: What we have here is a failure to communicate | News | henryherald.com

HUNTSVILLE, Ala. -- On Interstate 59, a neon billboard used by the Alabama Department of Health advises motorists to get their flu and pneumonia vaccines. Placards placed atop gas pumps around the state also promote the flu vaccine.

Karen Landers, a spokeswoman for the Alabama Department of Health, said the state has "no specific marketing campaign going on" because "the vaccine supply is less than the demand, here and nationwide."

Now, more than ever, the world needs trustworthy reporting—but good journalism isn't free. Please support us by subscribing or making a contribution today.

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Publisher: Henry Herald
Author: Steve Miller RealClearInvestigations RealClearWire
Twitter: @thehenryherald
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COVID-19: Government launches coronavirus ad campaign telling people to 'act like you've got it'

A major new public awareness campaign has been launched, urging people to behave like they are infected with coronavirus.

The campaign - made up of TV and radio adverts as well as a social media blitz - tells people to stay at home and "act like you've got it".

Around one in three people infected with the virus do not have any symptoms and could therefore be passing it on without realising, according to government figures.

The TV advert, which runs from tonight, is fronted by England's chief medical officer Professor Chris Whitty and is an attempt to encourage people to keep complying with the restrictions.

Publisher: Sky News
Twitter: @skynews
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